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Janzen Will Madsen, better online known as Jandel is a Roblox Developer in New Zealand known for making games such as Grow a Garden, A Dusty Trip, and Wacky Wizards. His group owns at least part of Grow a Garden, as seen on his website[1], along with BMWlux, DoBig Studios, and DevNamedDavid. As of September 3rd, he has gained over 37,821,000,000 visits across his Roblox games. He also gained over 230,000 subscribers on YouTube[2] and 11,200,000 on TikTok.[3]
He has set a world record for the fastest game to reach 1 billion visits on Roblox, along with the most players in one game ever. On August 26, 2025, Jandel beat Steam's record of the most players playing at once on a video game platform. Gaining 41,700,000 players due to a in-game admin abuse war with the owner of another Roblox game Steal a Brainrot.
Personal life
He was born on April 4, 1997, in Wellington, New Zealand[4] and married Elliana Madsen on November 21, 2024.[5]
Online career
Jandel began his YouTube channel on November 2, 2010,[6] but did not upload until June 23, 2012.[7] His first upload was a video called "Star swirl The Bearded". He made his Roblox account on October 21, 2010. He made his first game called Bed Wars, which later gained over 49,000,000 visits, on August 9, 2017. Along with it, he occasionally posted devlogs on his YouTube channel.
Grow a Garden
Jandel bought a part of a farming simulator Grow a Garden in April 2025 with his Roblox group Jandel's Splitting Point Studios, a time when it still had around 1,000 concurrent players. Jandel later stated that the original developer owned 50% of the game. Originally, the game was made by an anonymous 16 year old.[8] Some time later, a company by the name of DoBig Studios came to hold a minority share.
Admin Abuse
Travis Kelce Collab
Jandel has hosted many admin abuses on his game. On July 26, 2025, Travis Kelce collabed with Jandel to host an event called "The Post Dunk Event".[9] This eventually led up to an update called The Corrupted Update. This was quoted as "one of the largest and most feature-rich expansions in the game’s history".[10]
Admin Abuse war
In August, Jandel accused SpyderSammy, another Roblox developer for Steal a Brainrot, for stealing another game called Steal a Character. Then, Jandel announced on X that he declared an admin abuse war on Sammy. In response, Sammy agreed. The event began on August 23, 2025. Players were dressed up as a green bean for Team Jandel, or as a yellow player with red clothes and a red visor for Team Sammy. The event lasted approximately 1 hour and 30 minutes.[11] Team Jandel gave out prismatic seeds for players, whilst Team Sammy gave out OP Brainrots. The time for the event is listed below:[12]
US (East): August 23 at 10:00 AM ET
Brazil: August 23 at 11:00 AM BRT
Europe: August 23 at 4:00 PM CET
Russia: August 23 at 5:00 PM MSK
India: August 23 at 7:30 PM IST
Philippines: August 23 at 10:00 PM Manila Time
China: August 23 at 9:30 PM CST
Japan: August 23 at 10:30 PM JST
Australia: August 23 at 11:30 PM AEDT
New Zealand: August 24 at 1:30 AM NZDT
In the end, Team Jandel won. However, players debated who won the war.[13]
World Record
During this time, they broke a world record for the most players on a video game platform, with 41,700,000 CCU, officially beating Steam.[14]
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