Joey Sergo (mainly known as Joey Swoll) [1] is an American fitness influencer. [2] [3] A self-described "CEO of gym positivity", he became a prominent account on TikTok in 2022 due to his videos calling out undesirable behaviors in gyms. [4] [1] [5] He has often called out female influencers for, he says, falsely accusing men of inappropriate behaviors. His videos have been described by some people as facilitating harassment against its targets. [4] [6] [7]
Sergo started exercising in his teenagehood, he cited his gym activity as a factor in his overcoming of his mental health problems. He began making videos for TikTok in 2020 and gained a large number of followers in 2022 due to his videos criticizing other content creators for undesirable behaviors inside gyms. [1] [5]
Sergo's videos calling out other content creators have been described by some as facilitating the hounding of its targets. [7] In 2023, a woman who was called out by him said that she had received death threats and malicious phone calls from his followers. She also said that a stranger had visited a studio she was working at. She ultimately deleted her accounts on Instagram, TikTok, LinkedIn and Facebook. [6]
In June 2025, Sergo visited a young fan who had been involved in a car accident in California. [8] [9] He was the target of criticism and violent threats later that year after he published a tribute to deceased wrestling celebrity Hulk Hogan. [10] [11] Sergo expressed support for Los Angeles rapper Tish Hyman, who had said that she had felt "violated" and vulnerable after a transgender person with male genitalia entered a bathroom she was in. The incident caused a controversy on social media. [2]