Jonathan Mayers (1974, New York City, New York - June 10, 2025, New York, USA) was an American music promoter who was the co-founder of Bonnaroo and Outside Lands. [1] [2] [3] [4] Mayers was born in New York City, New York in 1974. He graduated from Tulane University in New Orleans. Mayers died on June 10, 2025 at the age of 51 due to a heart attack in his hometown of New York City, New York. [5]