Kent & Curwen

Last updated
Kent & Curwen
TypeSubsidiary
IndustryRetailer
Founded1926;97 years ago (1926) in London, United Kingdom
FounderEric Kent
Dorothy Curwen
Number of locations
83 stores in 29 cities (Mar 2020)
Key people
Daniel Kearns (Creative Director)
ProductsMenswear, Clothing, Fashion
Parent Shandong Ruyi
Website www.kentandcurwen.com

Kent & Curwen is a British menswear retailer, founded in 1926 in London by Eric Kent and Dorothy Curwen. Kent & Curwen first made its name supplying ties to universities in Oxford and Cambridge. The brand went on to introduce a cricket sweater in the 1930s.

Contents

Kent & Curwen's trademark with Three Lions logo Kent & Curwen's trademark with iconic Three Lions logo.jpg
Kent & Curwen's trademark with Three Lions logo

The Three Lions Herald trademark was registered in 1982.

Kent & Curwen is now owned by the Hong Kong conglomerate Trinity Ltd [1] who were put into liquidation in January 2021. [2]

History

Kent & Curwen's certificate of Incorporation, 23 June 1937 Kent & Curwen's certificate of Incorporation.png
Kent & Curwen's certificate of Incorporation, 23 June 1937
Kent & Curwen's store in St. James' Street, London (Photo taken in 1980s) KC Flagship store in St. James's Street, London .jpg
Kent & Curwen's store in St. James’ Street, London (Photo taken in 1980s)
Kent & Curwen Silk Ties Kent and Curwen Silk Ties.png
Kent & Curwen Silk Ties
Design Drawings of Kent & Curwen's clothing Design Drawings of Kent & Curwen's clothing.png
Design Drawings of Kent & Curwen's clothing

Collaborations and Sponsorship

Uniforms Sponsorship of Hong Kong's representatives for Olympic and Asian Games

Kent & Curwen was the official uniforms supplier of Hong Kong’s representatives for the London Olympic Games in 2012. Kent & Curwen's designs included white knit jacket and casual polo shirts. [6]

At the 17th Asian Games at Incheon in 2014 Kent & Curwen were the official uniforms supplier for the Hong Kong representative.

Business Partnership with David Beckham

Kent & Curwen announced a 5-year partnership with David Beckham in September 2015. [7]

Daniel Kearns was appointed in February 2016 to oversee all collections, including the partnership with David Beckham. [8] [9]

Other

Stores

Kent & Curwen Store in Hong Kong Kent & Curwen Store in Hong Kong.jpg
Kent & Curwen Store in Hong Kong

As of March 2020, Kent & Curwen has 83 stores in 29 cities. [15]

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References

  1. "Kent & Curwen and its Hong Kong connection". South China Morning Post. 14 September 2012. Retrieved 2020-02-17.
  2. Boland, Hannah (4 January 2022). "Gieves & Hawkes in jeopardy as owner goes into liquidation". The Telegraph.
  3. "Mencyclopaedia: Kent & Curwen - Telegraph". fashion.telegraph.co.uk. Retrieved 2020-02-17.
  4. Geoghegan, Jill (5 November 2013). "Kent & Curwen to extend wholesale following store launch". Drapers. Retrieved 2020-03-24.
  5. UK, FashionNetwork com. "David Beckham's Kent & Curwen to open London flagship store". FashionNetwork.com. Retrieved 2020-02-17.
  6. Cheung, Tim (2012-03-28). "Kent & Curwen Unveils the 2012 Olympic Uniform for Hong Kong". Hong Kong Tatler. Retrieved 2020-02-17.
  7. UK, FashionNetwork com. "David Beckham partners with Kent & Curwen". FashionNetwork.com. Retrieved 2020-02-17.
  8. "Meet the Irish designer hand-picked by David Beckham to transform Kent & Curwen". www.irishexaminer.com. 2019-06-14. Retrieved 2020-02-17.
  9. "Kent & Curwen Appoints Daniel Kearns As Creative Director – Trinity Group" . Retrieved 2020-02-17.
  10. "Kent & Curwen Proudly Announces the Title Sponsorship of the Kent & Curwen Centenary Sprint Cup at Sha Tin Racecourse, Sunday, 31 January 2010 - Racing News - Horse Racing - The Hong Kong Jockey Club". www.hkjc.com. Retrieved 2020-02-17.
  11. Shearn, Charles (2012-06-27). "Kent & Curwen "Flannels for Heroes" June 15, 2012". Charles Shearn. Retrieved 2020-02-17.
  12. Thomas, Glyn (2014-07-21). "Kent and Curwen Royal Charity Polo Cup". Sentebale. Retrieved 2020-02-17.
  13. Cochrane, Lauren (6 January 2019). "David Beckham's menswear label doffs cap to Peaky Blinders". The Guardian . Retrieved 17 February 2020.
  14. "Kent & Curwen: David Shrigley X Kent and Curwen". Milled. Retrieved 2020-02-17.
  15. "Kent & Curwen – Trinity Group" . Retrieved 2020-04-03.