Ketepa

Last updated
KETEPA
Company typeProcessing
IndustryTea industry
Founded1978
FounderKTDA [1]
Headquarters,
Area served
Global
Key people
Tea consumers
ProductsTea brands
Owner smallholder tea farmers of Kenya
Website https://ketepa.com/

Ketepa is a brand of tea in Kenya which is a subsidiary of Kenya Tea Development Agency Limited (KTDA) which is the largest small-scale farmer umbrella body in the World with over 650,000 farmers. [2]

The name derives from Kenya Tea Packers. [2] Ketepa is the largest tea company in Kenya, it has been making tea since 1978, but officialy registered in 1997, [3] and has its headquarters in Kericho but the law allowing Ketepa to export was only passed in 1992. [4]

One advertising campaign seeks to turn "tea time" into "Ketepa time." [5]

Ketepa won the Superbrands East Africa award in 2007. [4]

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References

  1. "KTDA - Global Leader in Quality Teas" . Retrieved 27 May 2020.
  2. 1 2 "Ketepa" . Retrieved 2011-09-16.
  3. "Company History". Kenya Tea Packers Limited. Retrieved 2025-01-15.
  4. 1 2 "The Company". Ketepa. Archived from the original on 2011-10-18. Retrieved 2011-09-16.
  5. "Corporate campaign for the largest tea company in Kenya". Archived from the original on 2012-04-02. Retrieved 2011-09-16.