Kim McCosker

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Kim McCosker is an Australian author, responsible for the popular 4 Ingredients series of cookbooks. [1]

Contents

4 Ingredients

Kim McCosker has been called "cooking's J. K. Rowling." [2] After being turned down by every major publisher in Australia, she self-published her first cookbook, 4 Ingredients, which went on to become the best selling self-published book in Australian history, selling 400,000 copies in 2007 alone and placing second in overall sales only to Rowling's Harry Potter and the Deathly Hallows released the same year. [2]

4 Ingredients has gone on to reach a total sales mark of over 3 million copies. [3] The initial 4 Ingredients book has spawned 37 cookbooks and made 4 Ingredients a very successful publishing house and one of the most trusted cookbook brands in Australia.

The collective sales across all titles now exceeds 9 million copies. The brand's popularity having extended to a cookware range, 4 Ingredients iPhone app. [1] and large social media reach; with an active daily presence on Facebook, Instagram, Pinterest and their own website.

The popularity of the 4 Ingredients series has also led to a 4 Ingredients television series, hosted by McCosker, and broadcast in 24 countries including Australia, Africa, the UK, and New Zealand.

In 2020 4 Ingredients has significant market penetration, brand awareness and relevancy. It appears people's interest in cooking at home is only intensifying, along with their love of all things easy!

Other publications

Personal

McCosker lives Sunshine Coast, Queensland with husband Glen Turnbull and their three children. [4]

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References

  1. 1 2 Meares, Joel (6 March 2012). "Cookbook sales are plummeting. Is it time for a new recipe?". The Age .
  2. 1 2 Staff (9 October 2010). "Reader's Digest". The Australian . Archived from the original on 20 October 2010.
  3. Staff (6 January 2013). "Exclusive world is now an open book". Brisbane Times .
  4. "Simplicity, the recipe for success". The Sydney Morning Herald. 22 May 2008. Retrieved 5 May 2019.