Landmark Mall is a shopping mall located in Al Gharrafa, west of Doha, Qatar along Al Shamal road.[1] Developed by the Business Trading Company (BTC), the mall officially opened in 2000, making it one of the earliest modern malls in Qatar. BTC, co-chaired by Abdul Aziz Mohammed Al Rabban and with Sheikh Abdul Aziz bin Nasser al‑Thani serving as deputy chairman, oversaw its development.[2][3]
Landmark Mall was conceived in the late 1990s during Qatar’s first wave of modern retail development. It officially opened in 2000 with around 30,000 m² of retail space, making it one of the earliest large-scale shopping centres in Doha.[4][unreliable source?]
The mall was designed with inspiration from traditional Qatari castles, featuring stylized turrets and a fort-like façade.[5]
2000 – Official opening with 30,000 m² of space.
2005 – First expansion added 10,000 m².
2007–2008 – Second expansion added 18,000 m², bringing the total to 58,000 m². This also introduced more fashion outlets, and expanded Circus Land.[6][7]
In the 2000s, Landmark Mall played a pioneering role in promoting mall culture in Qatar, particularly as a family-oriented destination with children’s amusement facilities and casual dining.[8]
During the 2010s, the mall made headlines for regulatory issues:
In 2012, municipal authorities temporarily closed Carrefour’s meat section inside the mall due to health violations.[9]
In 2015, the Ministry of Economy and Commerce fined several shops for misleading discount campaigns.[10]
Development
Originally covering around 30,000 m², Landmark Mall underwent two major expansions—adding about 10,000 m² in 2005 and another 18,000 m² in 2007–2008—bringing it to a total of approximately 58,000 m².[6][7] The mall houses around 200 retail outlets, including high-end brands, specialty shops, and anchor tenants like Carrefour hypermarket.[11][12]
Architecture
The mall's design is influenced by traditional Qatari architecture, incorporating castle-like towers and ornamentation while maintaining a spacious, modern interior with wide corridors and natural lighting.[13][unreliable source?] Inside, its design focuses on spacious, naturally lit corridors and open, relaxed environments that facilitate comfortable shopping.
The mall features a food court and a mix of casual and upscale restaurants. International chains such as Starbucks, McDonald's, KFC, Subway, and TGI Fridays are complemented by regional cafés and bakeries such as Paul and Simit Sarayı.[17]
Services
The mall provides family-friendly facilities including prayer rooms, ATMs, free Wi-Fi, beauty salons, and more than 1,800 parking spaces.[18]
Circus Land
Circus Land is designed like a circus and a fair, including a horse carousel, a red baron airplane flyover, an inflatable slide, trampoline beds, bumper cars and four-story soft play area form the main attractions at Circus Land, which has a separate food court area and various kid shopping options.[19]
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