The Super Bowl is the annual league championship game of the National Football League (NFL) of the United States. It has served as the final game of every NFL season since 1966, replacing the NFL Championship Game. Since 2022, the game is played on the second Sunday in February. Prior Super Bowls were played on Sundays in early to mid-January from 1967 to 1978, late January from 1979 to 2003, and the first Sunday of February from 2004 to 2021. Winning teams are awarded the Vince Lombardi Trophy, named after the eponymous coach who won the first two Super Bowls. Due to the NFL restricting use of its "Super Bowl" trademark, it is frequently referred to as the "big game" or other generic terms by non-sponsoring corporations. The day the game is played is often referred to as "Super Bowl Sunday" or simply "Super Sunday".
Super Bowl XIX was an American football game between the American Football Conference (AFC) champion Miami Dolphins and the National Football Conference (NFC) champion San Francisco 49ers to decide the National Football League (NFL) champion for the 1984 season. The 49ers defeated the Dolphins by the score of 38–16, to win their second Super Bowl. The game was played on January 20, 1985, at Stanford Stadium, on the campus of Stanford University in Stanford, California, the first Super Bowl played in the San Francisco Bay Area. This also became the second Super Bowl after Super Bowl XIV where the game was coincidentally played in the home market of one of the participants.
Lisa is a desktop computer developed by Apple, released on January 19, 1983. It is generally considered the first mass market personal computer operable through a graphical user interface (GUI). In 1983, a machine like the Lisa was still so expensive that it was primarily marketed to individual and small and medium-size businesses, as a groundbreaking new alternative to much bigger and more expensive mainframes or minicomputers such as from IBM, that either require additional, expensive consultancy from the supplier, hiring specially trained personnel, or at least, a much steeper learning curve to maintain and operate. Earlier GUI-controlled personal computers were not mass marketed; for example, the Xerox Alto was manufactured in several thousands only for Xerox and select partners through Xerox PARC from the early to mid 1970s.
The Macintosh Classic is a personal computer designed, manufactured and sold by Apple Computer from October 1990 to September 1992. It was the first Macintosh to sell for less than US$1,000.
John Sculley III is an American businessman, entrepreneur and investor in high-tech startups. Sculley was vice-president (1970–1977) and president of PepsiCo (1977–1983), until he became chief executive officer (CEO) of Apple Inc. on April 8, 1983, a position he held until leaving in 1993. In May 1987, Sculley was named Silicon Valley's top-paid executive, with an annual salary of US$10.2 million.
"1984" is an American television commercial that introduced the Apple Macintosh personal computer. It was conceived by Steve Hayden, Brent Thomas, and Lee Clow at Chiat/Day, produced by New York production company Fairbanks Films, and directed by Ridley Scott. The ad was an allusion to George Orwell's noted 1949 novel, Nineteen Eighty-Four, which described a dystopian future ruled by a televised "Big Brother". English athlete Anya Major performed as the unnamed heroine and David Graham as Big Brother. In the US, it first aired in 10 local outlets, including Twin Falls, Idaho, where Chiat/Day ran the ad on December 31, 1983, at the last possible break before midnight on KMVT, so that the advertisement qualified for the 1984 Clio Awards. Its second televised airing, and only US national airing, was on January 22, 1984, during a break in the third quarter of the telecast of Super Bowl XVIII by CBS.
SuperDrive is the product name for a floppy disk drive and later an optical disc drive made and marketed by Apple Inc. The name was initially used for what Apple called their high-density floppy disk drive, and later for the internal CD and DVD drive integrated with Apple computers. Though Apple no longer manufactures computers that feature built-in SuperDrives, the name is still used when referring to Apple's external CD and DVD drive accessory (pictured).
The Apple Macintosh—later rebranded as the Macintosh 128K—is the original Apple Macintosh personal computer. The Macintosh was the first successful mass-market all-in-one desktop personal computer with a graphical user interface, built-in screen, and mouse. It played a pivotal role in establishing desktop publishing as a general office function. The motherboard, a 9 in (23 cm) CRT monitor, and a floppy drive were housed in a beige case with integrated carrying handle; it came with a keyboard and single-button mouse. It sold for US$2,495. The Macintosh was introduced by a television commercial entitled "1984" shown during Super Bowl XVIII on January 22, 1984 and directed by Ridley Scott. Sales of the Macintosh were strong at its initial release on January 24, 1984, and reached 70,000 units on May 3, 1984. Upon the release of its successor, the Macintosh 512K, it was rebranded as the Macintosh 128K. The computer's model number was M0001.
Super Bowl XLIV was an American football game between the National Football Conference (NFC) champions New Orleans Saints and the American Football Conference (AFC) champions Indianapolis Colts to decide the National Football League (NFL) champion for the 2009 season. The underdog Saints defeated the Colts by a score of 31–17, earning the franchise its first Super Bowl win. The game was played at Sun Life Stadium in Miami Gardens, Florida, for the fifth time, on February 7, 2010, which was the latest calendar date for a Super Bowl until Super Bowl LVI in 2022.
"Think different" is an advertising slogan used from 1997 to 2002 by Apple Computer, Inc., now named Apple Inc. The campaign was created by the Los Angeles office of advertising agency TBWA\Chiat\Day. The slogan has been widely taken as a response to the IBM slogan "Think". It was used in a television advertisement, several print advertisements, and several TV promos for Apple products.
Anya Major is an English athlete, actress, model and singer who starred in Apple Computer's "1984" commercial, and in 1985 appeared as "Nikita" in the video to Elton John's song of the same name.
The NFL on NBC is the branding used for broadcasts of National Football League (NFL) games that are produced by NBC Sports, and televised on the NBC television network and the Peacock streaming service in the United States.
Kevin Robert Harlan is an American television and radio sports announcer. The son of former Green Bay Packers executive Bob Harlan, and a three-time National Sportscaster of the Year, he broadcasts NFL and college basketball games on CBS and the NBA for TNT. 2023 is his 39th consecutive season doing NFL play-by-play, and 2023–24 is his 37th year doing NBA play-by-play. He has broadcast 13 consecutive Super Bowls. He is also the lead NFL radio voice nationally for Westwood One and Monday Night Football since 2009. Overall, he is third all time in the total number of network television sports broadcasts doing play-by-play for one of the four major sports.
Apple Inc., originally named Apple Computer, Inc., is a multinational corporation that creates and markets consumer electronics and attendant computer software, and is a digital distributor of media content. Apple's core product lines are the iPhone smartphone, iPad tablet computer, and the Macintosh personal computer. The company offers its products online and has a chain of retail stores known as Apple Stores. Founders Steve Jobs, Steve Wozniak, and Ronald Wayne created Apple Computer Co. on April 1, 1976, to market Wozniak's Apple I desktop computer, and Jobs and Wozniak incorporated the company on January 3, 1977, in Cupertino, California.
Super Bowl commercials, colloquially known as Super Bowl ads, are high-profile television commercials featured in the U.S. television broadcast of the Super Bowl, the championship game of the National Football League (NFL). Super Bowl commercials have become a cultural phenomenon of their own alongside the game itself, as many viewers only watch the game to see the commercials. Many Super Bowl advertisements have become well known because of their cinematographic quality, unpredictability, surreal humor, and use of special effects. The use of celebrity cameos has also been common in Super Bowl ads. Some commercials airing during, or proposed to air during the game, have also attracted controversy due to the nature of their content.
"I'm going to Disney World!" and "I'm going to Disneyland!" are advertising slogans used in a series of television commercials by The Walt Disney Company that began airing in 1987. Used to promote the company's theme park resorts in Florida and California, the commercials most often are broadcast following the Super Bowl and typically feature an NFL player shouting the phrase while celebrating the team's victory immediately after the championship game. These commercials have also promoted champions from other sports, and winners of non-sport competitions such as American Idol.
Apple Inc. has had many notable advertisements since the 1980s. The "1984" Super Bowl commercial introduced the original Macintosh mimicking imagery from George Orwell's 1984. The 1990s Think Different campaign linked Apple to famous social figures such as John Lennon and Mahatma Gandhi, while also introducing "Think Different" as a new slogan for the company. Other popular advertising campaigns include the 2000s "iPod People", the 2002 Switch campaign, and most recently the Get a Mac campaign which ran from 2006 to 2009.
The Macintosh Office was an effort by Apple Computer to design an office-wide computing environment consisting of Macintosh computers, a local area networking system, a file server, and a networked laser printer. Apple announced Macintosh Office in January 1985 with a poorly received sixty-second Super Bowl commercial dubbed Lemmings. In the end, the file server would never ship and the Office project would be cancelled. However, the AppleTalk networking system and LaserWriter printer would be hugely successful in launching the desktop publishing revolution.
The Mac, short for Macintosh, is a family of personal computers designed and marketed by Apple Inc. The product lineup includes the MacBook Air and MacBook Pro laptops, and the iMac, Mac Mini, Mac Studio, and Mac Pro desktops. Macs are sold with the macOS operating system.
NBC made history in the 1980s with an announcerless telecast, which was a one-shot experiment credited to Don Ohlmeyer, between the Jets and Dolphins in Miami on December 20, 1980), as well as a single-announcer telecast, coverage of the Canadian Football League during the 1982 players' strike, and even the first female play-by-play football announcer, Gayle Sierens.
