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Company type | Online brand of The Very Group |
---|---|
Industry | e-commerce |
Predecessor | Littlewoods Direct |
Founded | 1990s (online) |
Headquarters | Speke, Liverpool, United Kingdom |
Area served | UK |
Key people | Henry Birch (CEO) |
Products | |
Parent | The Very Group |
Website | littlewoods |
Littlewoods (also known as Littlewoods.com) is a British online retailer with headquarters in Speke, Liverpool, England. The brand was launched in the UK in the 1990s.
The original Littlewoods brand was a shopping catalogue and retail business headquartered in Liverpool, and was bought by the Barclay brothers in 2002. [1] The website launched in the 1990s and in 2005, the physical stores were sold, leaving Littlewoods as a pure play online retailer. In 2010 a mobile enabled version of the site was launched, upgrading to include video and images in 2011. [2] In the first quarter of 2013/14, mobile sales accounted for over a third of total online sales. [3]