Loudmouth Golf

Last updated
Loudmouth Golf
IndustrySportswear
Founded2010
FounderScott "Woody" Woodworth
FateAcquired by Alegria Holdings
HeadquartersSonoma County, California
Website loudmouth.com

Loudmouth Golf is an American sportswear company based in Sonoma County, California, known for colorful trousers. [1]

Contents

History

The company was established in 2000 by Scott "Woody" Woodworth, then a graphic designer. [2] His first design involved a children's fabric with prints of Warner Brothers cartoon characters, which he had made by a local seamstress. [2] The designs caught the attention of various sports personalities, who began ordering the pants. [2] In 2007, Woodworth began creating his own fabric designs. [2]

In October 2021, Alegria Holdings, an investment firm, acquired Loudmouth Golf. [3] [4]

Recognition

In 2009, golfer John Daly appeared wearing "loud" clothing from the company on the European Tour while banned from the PGA Tour. [2] Daly later entered a formal endorsement agreement with the company. [1]

Loudmouth's Dixie-A pattern as worn by fans of Norway's curling team 2010 Winter Olympics - Norway's curling pants.jpg
Loudmouth's Dixie-A pattern as worn by fans of Norway's curling team

The Norwegian curling team drew international attention to the company, and to themselves, at the 2010 Winter Olympics by wearing Loudmouth's "Dixie-A" pants with red, white, and blue diamonds as a uniform. [5] [6] The team wore the pants on advice from second Chris Svae who served as their fashion consultant. The team gave a pair to King Harald V of Norway. [7] A Facebook fan page created for Norway's pants drew more than 500,000 fans during the games. [8] [9]

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References

  1. 1 2 Aileen Yoo (2010-02-25). "Sonoma company's pants take Olympics by storm". San Francisco Chronicle.
  2. 1 2 3 4 5 Janny Hu (2009-06-07). "Scott Woodworth: Loudmouth Golf designs". San Francisco Chronicle.
  3. Clark, Evan (2021-10-01). "Alegria Buys Loudmouth, Looks to Continue Expansion". WWD. Retrieved 2024-12-10.
  4. Clark, Evan (1 October 2021). "Alegria Buys Loudmouth, Looks to Continue Expansion". Yahoo Finance. Retrieved 10 December 2024.
  5. Steve Weiberg (2010-02-17). "Talk of Vancouver: Crazy curling pants of Norway draw notice". USA Today.
  6. Simon Perez (2010-02-24). "Bay Area Home To Olympics' Most Outrageous Uniform". CBS 5. Archived from the original on 2010-02-28. Retrieved 2010-02-27.
  7. Bill Graveland (2010-02-23). "Norway's king likes Loudmouth pants, as long as others are wearing them". Canadian Press.
  8. Janie McCauley (2010-02-25). "Norwegian pants pulled down, briefly". Associated Press.[ dead link ]
  9. Adam Tschom (2010-02-23). "They'll do it Norway: Loud pants earn Facebook fan page shout-out". Los Angeles Times.