Type | American-style lager |
---|---|
Manufacturer | Pabst Brewing Company |
Introduced | 1934 |
Alcohol by volume | 4.9% |
Website | oldmilwaukee |
Old Milwaukee is a brand of American dry lager owned by the Pabst Brewing Company. The brand currently consists of three different brews: Old Milwaukee Lager, Old Milwaukee Light, and Old Milwaukee Non-Alcoholic. Old Milwaukee is brewed throughout the United States and various packages are currently distributed in all 50 U.S. states, many Canadian provinces, and in select international markets.
Old Milwaukee Beer was first brewed in the 1930s as a value-priced beer by the Joseph Schlitz Brewing Company. [1] In 1982, the Schlitz Brewing Company and the Old Milwaukee brand were acquired by Stroh Brewery Company of Detroit. In 2000, Stroh's and all of its beer brands and recipes were acquired by Pabst Brewing Company, where the brand currently resides.
Canada is one exception: in 1999, Sleeman Breweries of Guelph, Ontario (a division of Sapporo Breweries) acquired Stroh Canada, becoming the Canadian manufacturer and distributor of Old Milwaukee. [2] [3] The purchase doubled Sleeman's volumes, although the Old Milwaukee brand competes on lower margins than premium beers. [2]
All three Old Milwaukee brews have won top honors at the Great American Beer Festival and the World Beer Cup.
Old Milwaukee Light was awarded the Gold medal in the category American-Style Light Lager at the 2008 World Beer Cup. [4]
All three brews have won numerous awards at the Great American Brew Festival including: [5]
In 1991, Old Milwaukee ran TV ads featuring the fictional "Swedish Bikini Team". [6]
In 2013, Will Ferrell recorded a series of ads for the company. [7]
In 2014, Old Milwaukee teamed up with the Packard Brothers to create the Pass Me a Beer series. The latest release features Nick Packard and Tim Higgins completing challenging and comedic beer tosses for the Pass Me a Beer Summer Finale. [8]
Type | % ABV |
---|---|
Old Milwaukee Lager | 4.9 |
Old Milwaukee Light | 4.0 |
Old Milwaukee Non-Alcoholic | < 0.5 |
The Miller Brewing Company is an American brewery and beer company in Milwaukee, Wisconsin. It was founded in 1855 by Frederick Miller. Molson Coors acquired the full global brand portfolio of Miller Brewing Company in 2016, and operates the Miller Brewery at the site of the original Miller Brewing Company complex.
Joseph Schlitz Brewing Company is an American brewery based in Milwaukee, Wisconsin, and was once the largest producer of beer in the United States. Its namesake beer, Schlitz, was known as "The beer that made Milwaukee famous" and was advertised with the slogan "When you're out of Schlitz, you're out of beer". Schlitz first became the largest beer producer in the US in 1902 and enjoyed that status at several points during the first half of the 20th century, exchanging the title with Anheuser-Busch multiple times during the 1950s.
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