Organizational digital identity

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Organizational digital identity is a collectively shared digital identity prototype in organizations, consisting of fondness towards digital technology and the related social identification.[ clarification needed ] The concept was first introduced by Ricarda Bouncken at the iBegin conference in Copenhagen 2019. [1] The Concept fuses ideas from identity theory, [2] social identity theory, [3] [4] and organizational identity theory, [5] and connects them with the impact of digital technologies on individuals as well as organizations.

Identification processes with digital technologies are also observed in nascent industries where they lead to open knowledge exchanges between different groups and initially unconnected audiences. This shared digital identity is specified as "the collective self-concept(s) of an in-group towards the creation, emergence, application, and development of digital technology built on a sense of community, enthusiasm, being part of something special as well as common values and norms" [6]

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The term social identity approach refers to research and theory pertaining to social identity theory and self-categorization theory—two intertwined, but distinct, social psychological theories. The term "social identity approach" arose as an attempt to mitigate against the tendency to conflate the two theories, as well as the tendency to mistakenly believe one theory to be a component of the other. These theories should be thought of as overlapping. While there are similarities, self categorisation theory has greater explanatory scope and has been investigated in a broader range of empirical conditions. Self-categorization theory can also be thought of as developed to address limitations of social identity theory. Specifically the limited manner in which social identity theory deals with the cognitive processes that underpin the behaviour it describes. Although this term may be useful when contrasting broad social psychological movements, when applying either theory it is thought of as beneficial to distinguish carefully between the two theories in such a way that their specific characteristics can be retained.

The following outline is provided as an overview of and topical guide to organizational theory:

References

  1. "iBegin 2019". CBS - Copenhagen Business School. June 22, 2019.
  2. Stryker, Sheldon; Burke, Peter J. (2000). "The Past, Present, and Future of an Identity Theory". Social Psychology Quarterly. 63 (4): 284–297. doi:10.2307/2695840. JSTOR   2695840 via JSTOR.
  3. Tajfel, Henri (September 3, 2016). "Social identity and intergroup behaviour". Social Science Information. 13 (2): 65–93. doi:10.1177/053901847401300204. S2CID   143666442 via journals.sagepub.com.
  4. "APA PsycNet".
  5. Brown, Andrew D.; Starkey, Ken (2000). "Organizational Identity and Learning: A Psychodynamic Perspective". The Academy of Management Review. 25 (1): 102–120. doi:10.2307/259265. JSTOR   259265 via JSTOR.
  6. Bouncken, Ricarda; Barwinski, Roman (2020). "Shared digital identity and rich knowledge ties in global 3D printing—A drizzle in the clouds?". Global Strategy Journal. 11: 81–108. doi: 10.1002/gsj.1370 .