Oscaro

Last updated
Oscaro
IndustryRetail
Founded2001 (2001)
FounderPierre-Noël Luiggi
Headquarters
Paris
,
France
ProductsAutomotive parts
Revenue320 M€ (2016)
Number of employees
600 (2017)
Website oscaro.com oscaroparts.com

Oscaro is a French e-commerce company founded in 2003. The company specialises in the sale of automotive parts from manufacturers and wholesalers. The company is headquartered in Paris and Gennevilliers [1] and operates in France, Spain, Belgium and also in the US.

Contents

History

In March 2003, Pierre-Noël Luiggi and Véronique Campbell founded Oscaro, [2] following three years of negotiations with the Economic Interest Grouping to obtain access to their catalogue of products and technical data. [3]

In 2005, the company reached one million euros in sales revenue. The following year, Oscaro Recambios was launched in Spain.[ citation needed ]

In October 2011, Pierre-Noël Luiggi was appointed member of the French delegation represented at G20 YES (Young Entrepreneur Summit). [4]

In 2012, Oscaro was reported to have 1.46 million unique monthly users, according to Médiamétrie. [3]

In October 2015, Oscaro became a shareholder of Temot International, an international buying group specialised in automotive customer service. [5]

In April 2016, Oscaro expanded to Belgium, primarily serving its Francophone community. [6]

After opening a research centre in California in 2012, Oscaro launched its website on the US market under the name Oscaroparts.com. [7]

Activity

Oscaro specialises in the sale of automotive parts from manufacturers and wholesalers. The name OSCARO is a portmanteau of CAR bookended by the letter O, representing two wheels. [8]

With the creation of Oscaro, its founder had high ambitions to make the website "the Google of spare auto parts". [3]

Since 2008, Oscaro has been affiliated with the Quality Charter of the Federation of E-commerce and Distance Sales.[ citation needed ]

In June 2016, Oscaro’s online catalog presented 700,000 spare part referrals to its clients [7] from a pool of 150 suppliers. [9] Over 8,000 packages are shipped daily. [10]

As of 2017, Oscaro is a major player in France, Spain, Belgium and the US.[ citation needed ]

Infrastructure

Since its creation, the company’s administrative centres and warehouses have been based in Gennevilliers. It also serves as a hub for nearly 200 technicians. [3]

In 2016, Oscaro has expanded to a second warehouse (22,000 m2 in size) in Cergy-Pontoise. [10]

Sponsorships

Since the company’s formative years, it has been a sponsor of sports teams and sporting events. [11]

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References

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  2. "Comment Oscaro est devenu le roi de la pièce détachée auto sur le Web". Challenges. 8 October 2014. Retrieved 10 May 2017.
  3. 1 2 3 4 "Oscaro.com, la nouvelle pépite de l'e-commerce français". Les Echos. 21 May 2015. Retrieved 10 May 2017.
  4. CroissancePlus (27 October 2011). "G20 YES 11 entrepreneurs de CroissancePlus dans la délégation française" (PDF). Archived from the original (PDF) on 22 March 2017. Retrieved 10 May 2017.
  5. "Oscaro rejoint Temot International". Décision Atelier. 26 October 2015. Retrieved 10 May 2017.
  6. "La boutique en ligne Oscaro fait son entrée dans le Benelux". AfterSales Magazine. 5 April 2016. Retrieved 10 May 2017.
  7. 1 2 "Oscaro.com veut accélérer son internationalisation". Les Echos. 28 June 2016. Retrieved 10 May 2017.
  8. "Pierre-Noël Luiggi. Interview by Thomas Sotto. Capital". M6. 23 February 2014.{{cite web}}: Missing or empty |url= (help)
  9. "Oscaro.com mise sur un système logistique de pointe à l'international". Ecommerce Mag. 17 March 2016. Retrieved 10 May 2017.
  10. 1 2 "Oscaro.com : encore un N°1 mondial à Cergy !". La Lettre de l'Entreprise. 10 April 2016. Retrieved 10 May 2017.
  11. "Oscaro multiplie les actions de sponsoring". Decision Atelier. October 25, 2013. Retrieved June 2, 2017.
  12. Fortuneo-Vital Concept. Oscaro sera partenaire de l'équipe française. Ouest-France. November 4, 2015. Retrieved June 2, 2017.
  13. "Filippi set for fourth WTCC campaign in 2017". Motorsport. January 28, 2017. Retrieved June 2, 2017.
  14. "4L Trophy : Le célèbre rallye raid fête ses 20 ans !" (Press release). Le Parisien. Retrieved June 2, 2017.
  15. "First-time NASCAR Cup Series Driver Tommy Regan Confesses: Passion Trumps Everything" (Press release). April 19, 2017. Retrieved June 2, 2017.