Pam Coy

Last updated
Pam Coy
OccupationBusinesswoman
Years active1989–present
TitleOwner of Viking Village Foods, Inc.
Awards2021 Woman Grocer of the Year

Pam Coy is a grocer and business owner based in Reedsburg, Wisconsin. She, alongside her father and brother, own and operate a grocery store, Viking Village Foods. The family also owns several related businesses in the community including a liquor store, gas station, and restaurant, among others. [1]

Contents

Personal life

Pam Coy worked in her father's grocery business from when she was young. [2] Coy graduated from Reedsburg Area High School in 1982. [3] She went to UW-Baraboo and UW-Eau Claire for two years before coming back home to take over the grocery business. [4] Coy took over as general manager of Viking Village Foods in 1989. [2]

Career

The Viking Village Foods grocery store. Viking Village Foods 2025 (2).jpg
The Viking Village Foods grocery store.

Pam Coy is the owner and general manager of Viking Village Foods since 1989, taking over her father's business. She also owns and manages other businesses including a convenience store, car wash, and restaurant. [5] [6] Under Coy's management, Viking Village Foods has expanded several times. [7] [5] In 2003 she oversaw the move to a larger building, and most recently had a renovation in 2020, [8] which included adding an in-store pharmacy. [9]

The store has participated in local events and initiatives. It has hosted summer cookouts that contributed funds to local causes such as the United Fund, [10] and it has been involved in fundraising efforts for community projects, including support for a local splash pad. [11] One of their events is a competition with the Baraboo store in an annual steak sandwich drive, each store raising money for their local high school athletics. [12] [7]

Awards and recognition

Pam Coy has received recognition within the grocery sector. In 2021, she was presented with the Woman Grocer of the Year Award. [13] [14] [15] In 2011, she was recognized with the Excellence in Operations Award by the Wisconsin Grocers Association. [16]

References

  1. ↑ "About Us". Viking Village Foods. Retrieved 2 February 2025.
  2. 1 2 Dynes, Erica (2018-11-14). "IN DEPTH: Local businesses keep it in the family". Wiscnews.com. Retrieved 2025-02-04.
  3. ↑ "Reedsburg High School - Gleaner Yearbook Class of 1982". e-yearbook.com. Retrieved 2025-02-06.
  4. ↑ "Pam Coy Profile". LinkedIn . Retrieved 4 February 2025.
  5. 1 2 Leiviska, Ken (2009-07-07). "Viking makes national headline". Wiscnews.com. Retrieved 2025-02-05.
  6. ↑ Admin (2011-12-19). "Viking Village". Retail Merchandiser. Archived from the original on 2024-09-18. Retrieved 2025-02-05.
  7. 1 2 Leiviska, Ken (2010-10-16). "Viking Village celebrates 35th anniversary". Wiscnews.com. Retrieved 2025-02-05.
  8. ↑ Bennett, Treva (2021-09-21). "Viking Village Foods' Coy Honored With WGA Woman Of Year Award". The Shelby Report. Archived from the original on 2022-08-11. Retrieved 2025-02-02.
  9. ↑ "Viking Pharmacy Opens at Reedsburg Grocery Store". WiscNews. 5 June 2018. Retrieved 2 February 2025.
  10. ↑ "Photo: Summer Cookouts Bring Money to United Fund". Reedsburg Independent. 28 September 2023. Retrieved 2 February 2025.
  11. ↑ "Reedsburg Cancer Survivor Leads Efforts for Splash Pad Fundraising". WiscNews. 6 November 2018. Retrieved 2 February 2025.
  12. ↑ "Steak Feeds a Sibling Rivalry". WiscNews. 3 September 2011. Retrieved 2 February 2025.
  13. ↑ "Pam Coy to be Honored as 2021 Woman Grocer of the Year". Wisconsin Grocers Association. Retrieved 2 February 2025.
  14. ↑ "Women Grocers of America Presents Woman of the Year Award to Pam Coy". National Grocers Association. Archived from the original on 26 February 2024. Retrieved 2 February 2025.
  15. ↑ "Industry Leaders Recognized by NGA". Progressive Grocer. 2021-09-20. Retrieved 2025-02-03.
  16. ↑ "Excellence in Operations, Past Recipients" (PDF). Wisconsin Grocers Association. Retrieved 5 February 2025.
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