Chocolate City
In 2005, Okeugo co-founded Chocolate City alongside Audu Maikori and Yahaya Maikori. [9] [10] Okeugo and Audu Maikori earlier founded Guild of Artists and Poets, a non-profit organization creating a platform for creatives to collaborate. [11] [12] The company, initially registered in 2003, evolved into an entertainment enterprise. Under Okeugo's leadership as COO, Chocolate City expanded its operations, representing artists such as M.I Abaga, Ice Prince, Victoria Kimani, Blaqbonez, YoungJonn, CandyBleakz, Noon Dave, TAR1Q and Major AJ and was previously home to Afrobeats acts like Ckay, Dice Ailes, Brymo, Koker, Nosa, Ruby Gyang. [13] The company expanded its operations to include Chocolate City Distribution, Chocolate City Events, CCX, and Chocolate City Media. [14] In 2019, Chocolate City entered into a partnership with Warner Music Group to enhance its global reach. [15] [3] [16] The company is now one of Nigeria's longest running independent labels with its headquarters in Lagos. [17] In celebrating its 20th anniversary in 2024, the company announced a $1m Founders Fund aimed at supporting the next generation of African entertainment entrepreneurs. [18] [19]
Corporate roles
Beyond the entertainment industry, Okeugo has held positions in various multinational corporations. [20] He started his career in research and analysis at the National War College. In 2003, he joined British American Tobacco as a Channel Development Area Manager. [6] He later worked at Nokia as a Senior Business Manager, overseeing sales and retail operations across Nigeria, West, and Central Africa. [21] [22] In 2015, he joined Microsoft as a Senior Business Manager, leading sales teams and developing market growth strategies in the region. [23]
