Pineda Covalin

Last updated
Pineda Covalin
Product typeFashion design
OwnerCristina Pineda and Ricardo Covalín
Produced byCristina Pineda and Ricardo Covalín
CountryMexico
Introduced1996
Website https://www.pinedacovalin.com

Pineda Covalin is a Mexican fashion design brand that works to promote Mexican culture on a national and international scale. The brand has been active for over 15 years since its creation.

Contents

History

Pineda Covalin was established in 1995 by Cristina Pineda (who has a bachelor in fabric design and masters in arts design) [1] and Ricardo Covalín (bachelor in industrial design) [1] in Mexico City. The company began manufacturing cufflinks and ties for firms like The Coca-Cola Company and Volkswagen in order to finance their own fashion projects. [2] Their first handkerchief / silk scarf, was created and inspired by a trip Cristina Pineda made to Mérida, where she spent a month living in the Dzoncauich town. There she met Doña Celsa, a henequen dyer with whom she worked with to create the first designs for handbags and accessories. [3]

The firm was conceived under the idea of a "...a cultural rather than a fashion product." [4] Initially, Pineda Covalin sold their products in museums such as the National Museum of Anthropology and the Palacio de Bellas Artes in Mexico City. The brand's commercial success allowed it to start the distribution of their products in hotels. Their product line now includes ties, kerchiefs, handbags, cushions and other luxury items, inspired by indigenous populations such as the Huicholes , Mayans and Zapotecs. [2]

Work and Inspiration

Pineda Covalin's designs are inspired by elements of Mexican indigenous and contemporary art, as the brand works to portray the diversity of Mexico through its cultures. [5] Their designs are characterized for having representations of cultural elements such as architecture, sculpture, painting, codices, gastronomy and people themselves. [6]

Cristina Pineda states that the purpose of their designs is also to "create a bridge of communication among Latin America (countries)", as they invite consumers to know more about the culture through products that tell stories. [7] Ricardo Covalín supports the statement, saying that these stories also belong to all the participants in the creation process, as well as the generations that have helped maintain techniques and traditions alive up to our days. [6]

Their designs are product of an "interdisciplinary and creative" process, where designers, historians and anthropologists collaborate after analyzing tendencies in the industry and putting them together with their concepts and values. [3] Along with this, the brand makes use of higher quality materials (mainly silk) [4] in order to portray Mexican culture with "subtlety and modernity," and position themselves among international brands. [8]

Collaborations

The brand has collaborated for more than 15 years with several artisan families in the country such the López family (from Arrazola, Oaxaca), the Juventino Díaz and family (from Xalitla, Guerrero) and the Carrillo brothers (from Real de Catorce, San Luis Potosí). [3] Pineda Covalin has also collaborated with institutions and associations, as well as designers like Macario Jiménez and the Vladimirovich. [8] The brand also works with young designers, who each season are given a chance to become creative directors. Some of these include Daniel Andrade, Kris Goyri, Jorge Duque and Vanessa Guckel among others. [9]

Xico

Xico is a project developed by Cristina Pineda that aims to motivate young artists to create. [3] Xico the Xoloitzcuintle (Mexican dog breed) is the mascot of the project, inspired by the Aztec culture as representing a "loyal adventure partner and a symbol of national identity." [3]

National and International Presence

Distribution and Availability

Already a nationally known brand in Mexico with over 40 outlets. [3] Pineda Covalin continues to expand with the opening of new boutiques in Soho, New York in addition to projects in Panama and Qatar. [10]

Awards and Participations

Pineda Covalin has been the recipient of several awards since the turn of the century. The brand was awarded with the Silver Star Award in 2002 (Premio Estrella de Plata) by Fashion Group México. In 2005 Pineda Covalin was chosen to take part in the International Fashion Show in Europe and in 2006 the brand was an ambassador of Mexican fashion at the UN. [2] [4]

Related Research Articles

<span class="mw-page-title-main">Chanel</span> French fashion house

Chanel is a French luxury fashion house founded in 1910 by Coco Chanel in Paris. It is privately owned by the Wertheimer family and has been headquartered in London since 2018.

<span class="mw-page-title-main">Louis Vuitton</span> French international fashion house

Louis Vuitton Malletier, commonly known as Louis Vuitton, is a French luxury fashion house and company founded in 1854 by Louis Vuitton. The label's LV monogram appears on most of its products, ranging from luxury bags and leather goods to ready-to-wear, shoes, perfumes, watches, jewellery, accessories, sunglasses and books. Louis Vuitton is one of the world's leading international fashion houses. It sells its products through standalone boutiques, lease departments in high-end departmental stores, and through the e-commerce section of its website.

L.A.M.B. is a fashion line by American singer Gwen Stefani, the lead vocalist of the rock band No Doubt. The line manufactures apparel and fashion accessories. It was founded in 2003 and made its runway debut in 2004. The name is an acronym of her debut solo album Love. Angel. Music. Baby. As of 2015, the line currently focuses on eyewear.

<span class="mw-page-title-main">Zara (retailer)</span> Spanish multinational fast-fashion company

ZARA is a Spanish multinational fast-fashion company. It sells clothing, accessories, beauty products and perfumes. The head office is located at Arteixo in the province of A Coruña, Galicia. It is the largest constituent company of the Inditex group. In 2020, it was launching over twenty new product lines per year.

<span class="mw-page-title-main">Dior</span> French fashion company

Christian Dior SE, commonly known as Dior, is a French multinational luxury fashion house controlled and chaired by French businessman Bernard Arnault, who also heads LVMH. Dior holds 42.36% shares and 59.01% of voting rights within LVMH.

Streetwear is a style of casual clothing which became global in the 1990s. It grew from New York hip hop fashion and Californian surf culture to encompass elements of sportswear, punk, skateboarding, 1980s nostalgia, and Japanese street fashion. Later, haute couture became an influence, and was in turn influenced by streetwear. Streetwear centers on comfortable clothing and accessories such as jeans, T-shirts, baseball caps, and sneakers. Brands may create exclusivity through intentional product scarcity; enthusiasts follow particular brands and try to obtain limited edition releases, including via proxy purchases.

<span class="mw-page-title-main">Moschino</span> Italian fashion house

Moschino is an Italian luxury fashion house founded in 1983 by Franco Moschino in Milan known for over-the-top, campy designs. The company specializes in ready-to-wear, handbags, and fashion accessories. Moschino's creative director is Adrian Appiolaza.

<span class="mw-page-title-main">Jeremy Scott</span> American fashion designer (born 1975)

Jeremy Scott is an American fashion designer. He is the sole owner of his namesake label, and from October 2013 to March 2023 was the creative director of the fashion house Moschino. Since launching his brand in Paris in 1997, Scott has built a reputation as "pop culture's most irreverent designer", and "fashion's last rebel".

<span class="mw-page-title-main">Fashion design</span> Art of applying design and aesthetics to clothing and accessories

Fashion design is the art of applying design, aesthetics, clothing construction and natural beauty to clothing and its accessories. It is influenced by culture and different trends, and has varied over time and place. "A fashion designer creates clothing, including dresses, suits, pants, and skirts, and accessories like shoes and handbags, for consumers. He or she can specialize in clothing, accessory, or jewelry design, or may work in more than one of these areas."

<span class="mw-page-title-main">Longchamp (company)</span> French leather goods company

Longchamp is a French leather goods company, founded in Paris in 1948 by Jean Cassegrain. The company pioneered luxury leather-covered pipes before expanding into small leather goods. Longchamp debuted women's handbags in 1971, becoming one of France's leading leather goods makers. Today, the company designs and manufactures leather and canvas handbags, luggage, shoes, travel items, fashion accessories, and women's ready-to-wear. The house is privately owned and managed by the Cassegrain founding family and does business in 80 countries through around 1,500 retail outlets.

<span class="mw-page-title-main">Desigual</span> Spanish fashion label headquartered in Barcelona

Desigual ; Catalan: Catalan:[dəziˈɣwal]); meaning "unequal, uneven") is a Spanish fashion label. The company was founded by Thomas Meyer in 1984, and is headquartered in Barcelona, Spain. As of 2022, it had a presence in 109 countries, with different distribution channels and several partners.

Albert Kriemler is a Swiss fashion designer, and creative director at Swiss fashion company Akris.

Richard Philip Nicoll was an English fashion designer, best known for his work on modernist classics with the coined term "night-to-day" versatility.

<span class="mw-page-title-main">Carla Fernández</span> Mexican fashion designer

Carla Fernández Tena, known as Carla Fernández, is a Mexican fashion designer from Saltillo, Coahuila, based in Mexico City. She has gained international recognition for her precise approach to documenting and preserving the rich textile heritage of Mexico's indigenous communities by transforming it into abstract contemporary clothing, making a point to demonstrate that tradition is anything but static.

The Row is an American luxury fashion label established by Mary-Kate and Ashley Olsen in 2006. The Row produces ready-to-wear clothing, footwear, handbags and accessories. The label is based in New York City and is available in 37 countries.

<span class="mw-page-title-main">Ricardo Preto</span>

Ricardo Preto is a Portuguese fashion designer with a national and international career, based in Lisbon. He is the Creative Director of the Amorim Luxury Group and is also responsible for the private labels.

<span class="mw-page-title-main">Native American fashion</span>

Native American fashion is the design and creation of high-fashion clothing and fashion accessories by Native Americans in the United States. This is a part of a larger movement of Indigenous fashion of the Americas.

<span class="mw-page-title-main">Indigenous fashion of the Americas</span>

Indigenous fashion of the Americas is the design and creation of high-fashion clothing and fashion accessories by Indigenous peoples of the Americas.

<span class="mw-page-title-main">Marina Raphael</span> Fashion designer

Marina Raphael is a sixth-generation member of the Swarovski family and a fashion designer. As the latter, she designs and produces handbags both for her eponymous brand Marina Raphael and Swarovski. In 2022, her work for both brands saw her listed amongst Forbes Europe's 30 Under 30 in its Arts & Culture category.

<span class="mw-page-title-main">Martha Luna</span> Venezuelan-born fashion designer

Martha Luna Medina is a Venezuelan fashion designer, stylist and television host. Her designs have been shown twice at the New York Fashion Week and she has hosted shows on Mira TV, Telemundo and DirecTV.

References

  1. 1 2 Fomperosa, Mariana (11 April 2016). "Pineda Covalin, 20 años de folclore mexicano hecho moda" . Retrieved 10 October 2016 via Milenio.
  2. 1 2 3 InnovaLatino: Impulsando la Innovación en América Latina. Madrid España: Fundación Telefónica. 2011. p. 120. ISBN   978-84-08-103-28-8.
  3. 1 2 3 4 5 6 Poniatowska, Elena (11 September 2016). "Cuba recibe a Pineda Covalin en la Biblioteca Nacional José Martí" . Retrieved 10 October 2016 via La Jornada.
  4. 1 2 3 "Pineda Covalín debutará en el NY Fashion Week". 17 March 2014. Retrieved 10 October 2016 via El Informador.
  5. Pineda, Cristina (1995). "Pineda Covalin". cristinapineda.com. Cristina Pineda. Retrieved 10 October 2016.
  6. 1 2 Ávila, Samantha (1 December 2014). "Pineda Covalín, al rescate de la cultura popular mexicana". Forbes. Retrieved 10 October 2016.
  7. "Pineda Covalín inaugura sucursal en Panamá". 21 November 2013. Retrieved 10 October 2016 via El Economista.
  8. 1 2 Arciniega, Cristian (16 April 2016). "Charlando con... Ricardo Covalín" . Retrieved 10 October 2016 via El Universal.
  9. "PINEDA COVALIN". COLOüRS México. COLOüRS México. 2016. Archived from the original on 5 August 2016. Retrieved 10 October 2016.
  10. MX, FashionNetwork com. "Pineda Covalin viaja a Oriente Medio e inaugura su primera tienda en Qatar". FashionNetwork.com (in Mexican Spanish). Retrieved 2021-09-15.