| | |
| Type | Puffcorn |
|---|---|
| Inventor | Amplify Snack Brands Pirate Brands |
| Inception | 1987 |
| Manufacturer | The Hershey Company |
| Available | Available |
| Current supplier | The Hershey Company |
| Website | piratebrands |
Pirate's Booty is a puffed corn and rice snack food developed and produced in 1987 [1] by Robert Ehrlich. B&G Foods acquired Robert's American Gourmet Food in June 2013. [2] In 2018, B&G Foods sold the brands to The Hershey Company.
Ehrlich would often watch people purchasing cheese puffs in a local supermarket. The snack, Ehrlich explained, did not have "any real cheese in them... most of the ingredients you couldn't even pronounce." [3] Ehrlich then went on to found a snack brand known as Vegan Rob's, which makes cheese puffs with no cheese in them. [4]
The snack is made with corn meal, rice and cheddar cheese.
Pirate Brands is owned and operated by Amplify Snack Brands, a Hershey company. [5]
On June 29, 2007, Robert's American Gourmet recalled their Veggie Booty brand snack food due to salmonella contamination. [6]