Playboy Club (platform)

Last updated
Playboy Club
Playboy Club
FormerlyCenterfold (2021-2023)
IndustryCreator economy
FoundedDec. 20, 2021
Website https://www.playboy.com/app

Playboy Club is an adult subscription platform that allows creators to upload and sell content to fans through subscriptions. Playboy Club was created in 2021 by American lifestyle brand Playboy Inc.

History

Disruptions to the print industry during the COVID-19 pandemic, led to Playboy pausing production of their print magazine in 2020.. [1] . As part of a new influencer-led business model, [2] Playboy launched the platform as Centrefold in December 2021 [3] [2] [4] after acquiring content platform Dream [5] .

The platform was relaunched as Playboy Club in March 2023 [6]

Playboy Club offers a subscription-based content platform allowing verified creators to publish and monetize their content. [7]

Playboy Club’s creator community includes celebrities, artists, and adult performers such as:

Mia Khalifa was fired from the platform in October 2023, after pro-Hamas comments on her social media [12] [13]

References

  1. Harmon, Steph (2020-03-19). "Playboy magazine stops printing amid coronavirus disruption". The Guardian. ISSN   0261-3077 . Retrieved 2025-10-26.
  2. 1 2 Yip, Waiyee. "Playboy to pursue an influencer-led business model with its new Centerfold platform". Business Insider. Retrieved 2025-10-26.
  3. XBIZ (2021-12-21). "Playboy Launches Premium Fan Platform 'Centerfold'". XBIZ. Retrieved 2025-10-24.
  4. Zahumenszky, Carlos (2023-03-15). "Playboy Magazine Returns to Internet With New OnlyFans-Style Platform". Gizmodo. Retrieved 2025-10-24.
  5. XBIZ (2021-10-20). "Playboy Acquires 'Dream' Platform as Backbone for 'Centerfold' Fan Site". XBIZ. Retrieved 2025-10-24.
  6. Fogden, Tom (2023-03-13). "Playboy Relaunches & Joins Creator Economy With OnlyFans Rival Publication". B&T. Retrieved 2025-10-24.
  7. "How Playboy is using its creator platform to launch digital magazine". adage.com. Retrieved 2025-10-24.
  8. "Playboy's Centerfold Set To Rival OnlyFans In The Metaverse With Creative Direction From Cardi B". AfroTech. Retrieved 2025-10-24.
  9. "Cardi B Is Playboy's First Ever Creative Director In Residence". Girls United. 2024-05-01. Retrieved 2025-10-24.
  10. "Cardi B Introduces Her First Project With Playboy as Creative Director in Residence". Hypebae. 2021-12-27. Retrieved 2025-10-24.
  11. XBIZ (2021-12-30). "Influencer Amouranth Signs With Playboy's Centerfold". XBIZ. Retrieved 2025-10-24.
  12. "Mia Khalifa 'dropped from Playboy podcasting deal' after Israel-Palestine comments". The Independent. 2023-10-12. Retrieved 2025-10-24.
  13. Spangler, Todd (2023-10-10). "Porn Actor Mia Khalifa Dropped by Playboy Over 'Disgusting and Reprehensible' Comments About Hamas Attack on Israel". Variety. Retrieved 2025-10-24.