Pollara Strategic Insights is a Canadian public opinion and market research firm.[1] Founded as Insight Canada Research in 1985 by Chairman Michael Marzolini, the company name was changed in 1997 to Pollara. In 2007, the company was re-branded as Pollara Strategic Insights, although it is still commonly referred to as Pollara.
Pollara is a full-service research firm active in all sectors and disciplines. It provides custom quantitative and qualitative research as well as a suite of proprietary research models and syndicated studies.[2]
Pollara has been frequently cited by Canadian media on the public opinions of Canadians with regard to socioeconomic, healthcare, mental health, foreign affairs and political issues for decades.[3][4][5][6][7]
Pollara is a member of the Canadian Research Insights Council (CRIC).
↑ Wong, Aloysius (2025-01-08). "CBC special:From far and wide". Canadian Broadcasting Corporation (CBC.ca). Archived from the original on 2025-01-08. Retrieved 2025-01-18.
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