Prisma Labs

Last updated
Prisma Labs
Industry Artificial intelligence
Founded2016;8 years ago (2016)
Founders
  • Andrey Usoltsev
  • Alexey Moiseenkov
Headquarters Sunnyvale, California, US
Key people
  • Andrey Usoltsev
  • Alexey Moiseenkov
Products Prisma, Lensa
Website prisma-ai.com

Prisma Labs is a company based in Sunnyvale, California that launched the Prisma and Lensa apps. [1]

Contents

History

It was founded in 2016 by Andrey Usoltsev, Alexey Moiseenkov, and a team of Russian developers. [2] [3] Usoltsev is also the CEO. [3] In 2016, the company launched the Prisma app, which uses artificial intelligence to duplicate photos in various artistic styles. [2] [1] In 2018, the company launched the Lensa AI app, which is a photo and video editing app. [1] In late November 2022, Lensa's "magic avatars" feature was launched, which, for a fee, uses artificial intelligence and users' uploaded selfies to create portraits of the users in various styles and settings within minutes. [1] [4] [3] Lensa uses Stable Diffusion, an open source text-to-image model launched by Stability AI in August 2022. [4] The company says it uses user photos to train its AI, and its user agreement states that Lensa can use the photos, videos, and other user content for "operating or improving Lensa" without compensation. [5] The Lensa app has been criticized for producing hypersexualized images of women and girls, including non-consensual pornographic content, a bias not present when processing images of men. [6]

Datasets

Prisma Labs uses the Stable Diffusion generative engine to power the Lensa apps’s Magic Avatar feature. [7] Stable Diffusion is open source and was trained on the LAION 5B dataset, [8] which utilized 5.85 billion CLIP-filtered image-text pairs from Common Crawl to create the dataset. [9]

Data Bias

There are two main areas of contention with regards to the LAION 5B dataset. The first is the ownership of the images it contains, which were largely obtained from public sites like Pinterest.  [10] The copyright of those images is generally held by people and companies that have nothing to do with any kind of dataset or AI. [11] There is currently a class-action lawsuit happening against companies that use Stable Diffusion on the grounds of copyright infringement. [12]

The second area of contention is the biases inherent in the images contained in the dataset. There are allegations of Lensa/Stable Diffusion demonstrating racist stereotypes, [13] fatphobia, [14] and white-centredness. [15] There are also reports of the engine creating nude or suggestive images [16] without being prompted to. Since the release of 5B, LAION has implemented a NSFW filter, which Stable Diffusion has incorporated, but LAION states that it still cannot guarantee the results. Lensa has issued the following statement about the issue: “The Stable Diffusion model was trained on unfiltered Internet content. So it reflects the biases humans incorporate into the images they produce.” [17]

Prisma Labs acknowledges the biases in the datasets, claiming that the feature “reflects the biases humans incorporate into the images they produce.” [18]

Related Research Articles

Music and artificial intelligence is the development of music software programs which use AI to generate music. As with applications in other fields, AI in music also simulates mental tasks. A prominent feature is the capability of an AI algorithm to learn based on past data, such as in computer accompaniment technology, wherein the AI is capable of listening to a human performer and performing accompaniment. Artificial intelligence also drives interactive composition technology, wherein a computer composes music in response to a live performance. There are other AI applications in music that cover not only music composition, production, and performance but also how music is marketed and consumed. Several music player programs have also been developed to use voice recognition and natural language processing technology for music voice control. Current research includes the application of AI in music composition, performance, theory and digital sound processing.

<span class="mw-page-title-main">Selfie</span> Photographic self-portrait

A selfie is a self-portrait photograph or a short video, typically taken with an electronic camera or smartphone. The camera would be usually held at arm's length or supported by a selfie stick instead of being controlled with a self-timer or remote. The concept of shooting oneself while viewing their own image in the camera's LCD monitor is also known as self-recording.

<span class="mw-page-title-main">Holly Herndon</span> American composer and musician

Holly Herndon is an American artist and composer based in Berlin, Germany. After studying composition at Stanford University and completing her Ph.D. at Stanford University's Center for Computer Research in Music and Acoustics, she pursued a music career internationally. Herndon's music often includes human singing voices, is primarily computer-based, and regularly uses the visual programming language Max/MSP to create custom instruments and vocal processes. She has released music on the labels RVNG Intl. and 4AD. Her third full-length album, Proto, was released on May 10, 2019.

<span class="mw-page-title-main">Pixel Camera</span> Camera application developed by Google for Pixel devices

Pixel Camera, formerly Google Camera, is a camera phone application developed by Google for the Android operating system. Development for the application began in 2011 at the Google X research incubator led by Marc Levoy, which was developing image fusion technology for Google Glass. It was publicly released for Android 4.4+ on the Google Play on April 16, 2014. It was initially supported on all devices running Android 4.4 KitKat and higher, but became only officially supported on Google Pixel devices in the following years. The app was renamed Pixel Camera in October 2023, with the launch of the Pixel 8 and Pixel 8 Pro.

Picsart is an Armenian-American technology company based in Miami, Florida, United States and Yerevan, Armenia that develops the Picsart suite of online photo and video editing applications, with a social creative community. The platform allows users to take and edit pictures and videos, draw with layers, and share the images on Picsart and other social networks. It is one of the world's most popular apps, with reportedly more than 1 billion downloads across 180 countries.

<span class="mw-page-title-main">Prisma (app)</span> A photo-editing application

Prisma is a photo-editing mobile application that uses neural networks and artificial intelligence to apply artistic effects to transform images.

<span class="mw-page-title-main">Yuri Gurski</span> Belarusian IT entrepreneur

Yuri Gurski is an IT entrepreneur, founder of several startups subsequently acquired by Facebook, Mail.ru Group, Google and Israeli billionaire Teddy Sagi.

Notion is a freemium productivity and note-taking web application developed by Notion Labs, Inc. It offers organizational tools including task management, project tracking, to-do lists, and bookmarking. Additional offline features are offered by desktop and mobile applications available for Windows, macOS, Android, and iOS. Users can create custom templates, embed videos and web content, and collaborate with others in real-time.

<span class="mw-page-title-main">Artificial intelligence art</span> Machine application of knowledge of human aesthetic expressions

Artificial intelligence art is any visual artwork created through the use of artificial intelligence (AI) programs such as text-to-image models.

Deepfake pornography, or simply fake pornography, is a type of synthetic porn that is created via altering already-existing pornographic material by applying deepfake technology to the faces of the actors. The use of deepfake porn has sparked controversy because it involves the making and sharing of realistic videos featuring non-consenting individuals, typically female celebrities, and is sometimes used for revenge porn. Efforts are being made to combat these ethical concerns through legislation and technology-based solutions.

<span class="mw-page-title-main">DALL-E</span> Image-generating deep-learning model

DALL·E, DALL·E 2, and DALL·E 3 are text-to-image models developed by OpenAI using deep learning methodologies to generate digital images from natural language descriptions, called "prompts."

<span class="mw-page-title-main">Artbreeder</span> Art website

Artbreeder, formerly known as Ganbreeder, is a collaborative, machine learning-based art website. Using the models StyleGAN and BigGAN, the website allows users to generate and modify images of faces, landscapes, and paintings, among other categories.

Prequel, Inc. is an American technology company and mobile app developer known for developing the Prequel mobile application, which enables editing photos and videos with filters and effects generated using artificial intelligence. Prequel was founded in 2018 by Serge Aliseenko and Timur Khabirov, who currently serves as the company’s CEO. It is headquartered in New York City. As of August 2022, it had been downloaded more than 100 million times.

<span class="mw-page-title-main">Midjourney</span> Image-generating machine learning model

Midjourney is a generative artificial intelligence program and service created and hosted by the San Francisco–based independent research lab Midjourney, Inc. Midjourney generates images from natural language descriptions, called prompts, similar to OpenAI's DALL-E and Stability AI's Stable Diffusion. It is one of the technologies of the AI boom.

<span class="mw-page-title-main">Stable Diffusion</span> Image-generating machine learning model

Stable Diffusion is a deep learning, text-to-image model released in 2022 based on diffusion techniques. It is considered to be a part of the ongoing AI boom.

<span class="mw-page-title-main">Text-to-image model</span> Machine learning model

A text-to-image model is a machine learning model which takes an input natural language description and produces an image matching that description.

<span class="mw-page-title-main">LAION</span> Non-profit German artificial intelligence organization

LAION is a German non-profit which makes open-sourced artificial intelligence models and datasets. It is best known for releasing a number of large datasets of images and captions scraped from the web which have been used to train a number of high-profile text-to-image models, including Stable Diffusion and Imagen.

<span class="mw-page-title-main">Generative artificial intelligence</span> AI system capable of generating content in response to prompts

Generative artificial intelligence is artificial intelligence capable of generating text, images, videos, or other data using generative models, often in response to prompts. Generative AI models learn the patterns and structure of their input training data and then generate new data that has similar characteristics.

Mat Dryhurst is a British artist, musician, and technological researcher based in Berlin, Germany. Dryhurst often works on interdisciplinary audiovisual projects in collaboration with Holly Herndon. The duo is known for their contributions to music and art, in which they explore the creative potential and ethics of creating content using technologies, such as AI, Web 3.0, and blockchain. Dryhurst and Herndon have been listed among Art Review's Power 100 in 2021 and 2022.

Runway AI, Inc. is an American company headquartered in New York City that specializes in generative artificial intelligence research and technologies. The company is primarily focused on creating products and models for generating videos, images, and various multimedia content. It is most notable for developing the first commercial text-to-video generative AI models Gen-1 and Gen-2 and co-creating the research for the popular image generation AI system Stable Diffusion.

References

  1. 1 2 3 4 Hunter, Tatum (December 8, 2022). "AI selfies — and their critics — are taking the internet by storm". The Washington Post. Retrieved December 9, 2022.
  2. 1 2 Teague, Katie (December 8, 2022). "Lensa AI Selfies: What to Know About the App Everyone's Using". CNET. Retrieved December 9, 2022.
  3. 1 2 3 Malone Kircher, Madison; Holtermann, Callie (December 7, 2022). "How Is Everyone Making Those A.I. Selfies?". The New York Times. Retrieved December 9, 2022.
  4. 1 2 Martin, Saleen (December 8, 2022). "People keep sharing their AI-generated portraits: What to know about Lensa, and why some push back on it". USA Today. Retrieved December 9, 2022.
  5. Sung, Morgan (December 6, 2022). "Lensa, the AI portrait app, has soared in popularity. But many artists question the ethics of AI art". NBC News. NBC Universal. Retrieved December 9, 2022.
  6. Prisma Labs. "Lensa's Magic Avatars Explained" . Retrieved April 1, 2024.
  7. "Stable Diffusion Online". stablediffusionweb.com. Retrieved 2024-04-01.
  8. "LAION-5B: A NEW ERA OF OPEN LARGE-SCALE MULTI-MODAL DATASETS | LAION". laion.ai. Retrieved 2024-04-01.
  9. Vincent, James (2022-11-15). "The scary truth about AI copyright is nobody knows what will happen next". The Verge. Retrieved 2024-04-01.
  10. "Lensa, the AI portrait app, has soared in popularity. But many artists question the ethics of AI art". NBC News. 2022-12-07. Retrieved 2024-04-01.
  11. "Stable Diffusion litigation · Joseph Saveri Law Firm & Matthew Butterick". stablediffusionlitigation.com. Retrieved 2024-04-01.
  12. "The viral AI avatar app Lensa undressed me—without my consent". MIT Technology Review. Retrieved 2024-04-01.
  13. Klee, Miles (2022-12-12). "A Psychologist Explains Why Your 'Hot AI Selfies' Might Make You Feel Worse". Rolling Stone. Retrieved 2024-04-01.
  14. Stevens, Rebecca (2022-12-17). "The White Privilege And Racism Of Lensa's Magic Avatars". ILLUMINATION-Curated. Retrieved 2024-04-01.
  15. Kamps, Haje Jan (2022-12-06). "It's way too easy to trick Lensa AI into making NSFW images". TechCrunch. Retrieved 2024-04-01.
  16. "Notion – The all-in-one workspace for your notes, tasks, wikis, and databases". Notion. Retrieved 2024-04-01.
  17. "Lensa's Magic Avatars Explained". Prisma Labs. Retrieved April 1, 2024.