ResellerRatings

Last updated
ResellerRatings
ResellerRatings.com logo.png
Type of site
e-Commerce review site
URL www.resellerratings.com
CommercialYes
Launched2001;23 years ago (2001)
Current statusActive

ResellerRatings is an online ratings site where consumers submit ratings and reviews of online retailers, and online retailers participate to respond to reviewers and to gather reviews from their customers post-purchase. As of July 11, 2017, the site had over 6.2 million user-submitted reviews for 202,000 stores.[ citation needed ]

Contents

ResellerRatings operates a freemium business model. Merchants can participate to receive certain features for free, and can subscribe for additional features. [1]

History

ResellerRatings was launched in 1996 as a subsection of SysOpt.com (sysopt.com/resellerratings, at that time). Its founder, Scott Wainner, sold SysOpt.com and ResellerRatings.com to EarthWeb in 1999 for several million dollars. EarthWeb sold ResellerRatings to Internet.com in 2001. In 2002, Internet.com shut ResellerRatings.com down, and Wainner bought the site back for $32,000. [2] [3]

Initially, in 1996, ResellerRatings began as a hobby to help consumers, but over time it was developed into a SaaS platform with large retail customers including Zappos, HomeDepot, Newegg, and others. [3] [4]

In August 2012, ResellerRatings was acquired by Answers. [5]

In January 2013, ResellerRatings changed its pricing structure for some merchants and some small merchants disagreed with these changes. Other merchants felt that the changes were justified, such as Jose Prendes of PureFormulas.com who said, "You have to put it in context," Prendes says. "If it's a really small operation, it would probably affect them more and they might feel they can't afford it. For us, it's a great way of staying in touch with customers." [6] [7]

Consumer Protection

The NY BBB and the NY Office of the Attorney General partnered with ResellerRatings in 2009 to detect and investigate illegal practices by Internet-based companies. ResellerRatings provided alerts whenever it determined that fake customer reviews were being posted on behalf of a merchant. [8]

In 2011, online retailer Full Home Appliances took issue with a customer over the contents of their review, citing the merchant's own terms of use stating that the customer essentially agreed not to post a negative review about the business, and claiming that the customer violated those terms by posting a review. At the time, the New York Times highlighted the merchant's aggressive terms. [9] Later, merchant terms of use in regard to attempts to limit what a customer could or could not say online, became a central issue with merchant Kleargear.com in Palmer v. Kleargear.com, when Kleargear.com charged its customer, Palmer, $3,500 for writing a negative review that it claimed violated its terms of sale. ResellerRatings played a role in this when reviews began appearing on the site, illustrating KlearGear's history of customer issues. [10] The Kleargear.com issue was an important catalyst for the Consumer Review Freedom act of 2015 (S. 2044), to negate any such unreasonable terms of sale which attempted to penalize customers for stating their opinions. [11]

Merchant Tools

ResellerRatings provides tools to merchants to interact with reviewers and gather reviews post-sale, and syndicates ratings and reviews to engines such as Google and Bing. [12]

"Shopping Review" websites like ResellerRatings or Angie's List are insulated from what their reviewers write due to the Internet Communications Decency Act protections which shields websites from what their users do or say. [13]

Related Research Articles

E-commerce is the activity of electronically buying or selling products on online services or over the Internet. E-commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. E-commerce is the largest sector of the electronics industry and is in turn driven by the technological advances of the semiconductor industry.

<span class="mw-page-title-main">Retail</span> Sale of goods and services

Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is the sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and then sells in smaller quantities to consumers for a profit. Retailers are the final link in the supply chain from producers to consumers.

<span class="mw-page-title-main">List price</span> Price that the manufacturer recommends for a retailer to charge

The list price, also known as the manufacturer's suggested retail price (MSRP), or the recommended retail price (RRP), or the suggested retail price (SRP) of a product is the price at which its manufacturer notionally recommends that a retailer sell the product.

<span class="mw-page-title-main">Internet fraud</span> Fraud or deception using the Internet

Internet fraud is a type of cybercrime fraud or deception which makes use of the Internet and could involve hiding of information or providing incorrect information for the purpose of tricking victims out of money, property, and inheritance. Internet fraud is not considered a single, distinctive crime but covers a range of illegal and illicit actions that are committed in cyberspace. It is differentiated from theft since, in this case, the victim voluntarily and knowingly provides the information, money or property to the perpetrator. It is also distinguished by the way it involves temporally and spatially separated offenders.

<span class="mw-page-title-main">Reseller</span> Company or individual that buys goods or services for resale

A reseller is a company or individual (merchant) that purchases goods or services with the intention of selling them rather than consuming or using them. Individual resellers are often referred to as middle men. This is usually done for profit. One example can be found in the industry of telecommunications, where companies buy excess amounts of transmission capacity or call time from other carriers and resell it to smaller carriers. Resale can be seen in everyday life from yard sales to selling used cars.

<span class="mw-page-title-main">Online shopping</span> Form of electronic commerce

Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser or a mobile app. Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers. As of 2020, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones.

<span class="mw-page-title-main">Ticket resale</span> Act of reselling tickets for admission to events

Ticket resale is the act of reselling tickets for admission to events. Tickets are bought from licensed sellers and then sold for a price determined by the individual or company in possession of the tickets. Tickets sold through secondary sources may be sold for less or more than their face value depending on demand, which tends to vary as the event date approaches. When the supply of tickets for a given event available through authorized ticket sellers is depleted, the event is considered "sold out," generally increasing the market value for any tickets on offer through secondary sellers. Ticket resale is common in both sporting and musical events.

<span class="mw-page-title-main">TigerDirect</span> Consumer Electronics Retailer

TigerDirect was an El Segundo, California-based online retailer dealing in electronics, computers, and computer components. The company was previously owned by Systemax, which is known for its acquisitions of the intellectual property of the defunct U.S. retail chains Circuit City and CompUSA and relaunching them as online retailers. The two brands were subsequently shuttered in late-December 2012 and consolidated into the TigerDirect site.

Video Professor, Inc. was an American company that developed and marketed tutorials for a variety of computer-related subjects, such as learning to use Microsoft Word, Microsoft Windows, and eBay. Video Professor was founded in 1987 by John W. Scherer and was located in Lakewood, Colorado. It was known in the U.S. for its commercials and infomercials on late night television and print ads almost daily in USA Today and other nationally-distributed newspapers. The company has been the subject of controversy regarding its sales and billing practices, as well as lawsuits it has filed against online critics of the company.

<span class="mw-page-title-main">Newegg</span> American online electronics retailer

Newegg Commerce, Inc., is an American online retailer of items including computer hardware and consumer electronics. It is based in City of Industry, California. It is majority-owned by Liaison Interactive, a multinational technology company.

Bizrate Insights Inc., trading as Bizrate Insights, is a market research company that provides consumer rating information to their customers. As a Dotdash Meredith company, Bizrate Insights is based in Los Angeles, California.

A review site is a website on which reviews can be posted about people, businesses, products, or services. These sites may use Web 2.0 techniques to gather reviews from site users or may employ professional writers to author reviews on the topic of concern for the site.

Channel conflict occurs when manufacturers (brands) disintermediate their channel partners, such as distributors, retailers, dealers, and sales representatives, by selling their products directly to consumers through general marketing methods and/or over the Internet.

<span class="mw-page-title-main">Taobao</span> Chinese website for online shopping

Taobao is a Chinese online shopping platform. It is headquartered in Hangzhou and is owned by Alibaba. According to Alexa rank, it was the eighth most-visited website globally in 2021. Taobao.com was registered on April 21, 2003 by Alibaba Cloud Computing (Beijing) Co., Ltd.

An incentive program is a formal scheme used to promote or encourage specific actions or behavior by a specific group of people during a defined period of time. Incentive programs are particularly used in business management to motivate employees and in sales to attract and retain customers. Scientific literature also refers to this concept as pay for performance.

Trustpilot Group plc, is a Danish consumer business operating a review website founded in Denmark in 2007 which hosts reviews of businesses worldwide. Nearly 1 million new reviews are posted each month. The site offers freemium services to businesses. It has been criticised for the publication of fake reviews, and allowing companies to remove negative reviews. Trustpilot is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.

<span class="mw-page-title-main">Vitaly Borker</span> American Internet fraudster and cyberbully

Vitaly Borker, known by pseudonyms Tony Russo, Stanley Bolds and Becky S, is an American felon who has twice served federal prison sentences for charges arising from how he ran his online eyeglass retail and repair sites, DecorMyEyes and OpticsFast. Customers who complained about poor service and misfilled orders for high-end designer eyewear were insulted, harassed, threatened and sometimes made the victim of small scams. After going into online retail following a short career as a computer programmer for several Wall Street firms, Borker encountered difficult customers who, he later said, were rude, lied to him and cost him money unnecessarily. He decided to be rude and unscrupulous with them in return, and learned to his surprise that on the Internet there was no such thing as bad publicity since the many posts with links to his site on complaint sites such as Ripoff Report appeared to drive traffic to his sites due to how Google's PageRank algorithm worked at that time, putting his site higher in results for searches on brand names than even those brands' websites, and making him money.

In Milgram v. Orbitz Worldwide, LLC, the New Jersey Superior Court held that online ticket resellers qualified for immunity under Section 230 of the Communications Decency Act (CDA), and that such immunity preempted a state law consumer fraud statute. The opinion clarified the court's test for determining whether a defendant is acting as a publisher, the applicability of the CDA to e-commerce sites, and the extent of control that an online intermediary may exercise over user content without becoming an "information content provider" under the CDA. The opinion was hailed by one observer as a "rare defeat for a consumer protection agency" and the "biggest defense win of the year" in CDA § 230 litigation.

<i>Palmer v. Kleargear.com</i>

Palmer v. Kleargear.com, no. 13-cv-00175, is a 2013 US federal lawsuit in which an internet retailer was sued by two of its customers after it billed the customers for $3,500 following a negative review. The retailer, Kleargear.com, specializes in nerd apparel, geek toys, gadgets and office toys; it is owned by Paris-based Descoteaux Boutiques. The plaintiffs charged the company with violating the Fair Credit Reporting Act, defamation and intentional infliction of emotional distress. In March 2014, the district court entered a default judgment for the plaintiffs, and in June 2014 awarded damages of $306,750. As of 2015, the Palmers continue to attempt to collect the judgment.

<span class="mw-page-title-main">Scott Wainner</span> American businessman (born 1978)

Scott Wainner is an American Internet entrepreneur and angel investor who founded Fareness and ResellerRatings. He is an investor in HandUp, a direct giving platform based in San Francisco.

References

  1. ResellerRatings Membership. resellerratings.com. Retrieved 2 October 2024
  2. Peter Yang (2002-02-21). "Reseller Ratings.com shut down" . Retrieved 2007-03-06.
  3. 1 2 "1Mby1M Deal Radar 2010: ResellerRatings.com, American Canyon, California". Sramana Mitra. 2010-07-19. Retrieved 2024-10-02.
  4. "How I Built My Company in High School, Sold it at 21, Bought it Back and Sold it to Answers.com". yfsmagazine.com. Retrieved 2024-10-02.
  5. Lardinois, Frederic (2012-08-01). "Answers Acquires Online Merchant Review Service ResellerRatings". TechCrunch. Retrieved 2024-10-02.
  6. "Digital Commerce 360—Retail | Formerly Internet Retailer | Ecommerce |".
  7. Gabe, Glenn (2010-08-10). ""My God, It's Full of Stars" - Seller Rating Extensions in Google AdWords". Search Engine Journal. Retrieved 2024-10-02.
  8. "Attorney General Cuomo Secures Agreements with Seven Electronics Companies in New York for Using Illegal Online Business Practices to Scam Consumers Nationwide | New York State Attorney General".
  9. Segal, David (12 February 2011). "Customer Bites Retailer? That's the Argument". The New York Times.
  10. "Kleargear's new street address is also home to notorious ripoff site". 27 August 2014.
  11. "Sen. Moran Introduces Legislation to Protect Consumers from Fines for Negative Online Reviews". U.S. Senate. September 18, 2015. Retrieved October 30, 2015.
  12. "Bing Taps ResellerRatings for Merchant Reviews". 25 June 2010.
  13. "California Supreme Court Denies Review of Ruling Allowing Restaurant Owner's False Advertising Claims to Proceed Against Yelp".