Richelle Parham

Last updated

Richelle Parham is an American marketer, and the former vice president and chief marketing officer for eBay.

Contents

Early life

Richelle Parham grew up in Baltimore, Maryland. Growing up, she planned to become a fashion designer. As part of a co-op placement while attending Drexel University, Parham worked at Valentino in New York City. [1] She graduated from Drexel University with two bachelor's degrees, one in marketing and the other in design and merchandising. [2]

Career

Parham began her career in telemarketing at Citibank. [3] She then spent thirteen years at Digitas, where she held a number of roles including Senior Vice President and General Manager of the Chicago office. [4] Following Digitas, she served as a marketing executive at Visa, overseeing the company’s global marketing services. [1] In 2010, Parham left Visa to become Vice President and Chief Marketing Officer for eBay North America. [5] Parham left eBay in 2015 amid organizational restructuring. [4] In 2016, LabCorp named Parham to their Board of Directors. [6] In 2018, she was appointed to the Best Buy Board of Directors. She has also served on the board of directors of the Scripps Network since 2012, and serves as an advisor for Girls Who Code. [2] Parham joined the Drexel University Board of Trustees in May 2014. [7]

Awards

Parham was given the 2012 Women of Influence Award by the Silicon Valley / San Jose Business Journal . In 2013, she was named to the Direct Marketing News Marketing Hall of Femme, and listed by Black Enterprise as a "Top 12 Innovator of Marketing and Advertising". [8] In 2014, Parham was named by Forbes as one of the "50 Most Influential CMOs in the World", [7] by Fast Company as one of the "Most Creative People in Business 1000", and by Savoy as one of the "Top 100 Most Influential Blacks in Corporate America". [9] In 2016, Parham was included in Savoy's "Power 300, Most Influential Black Corporate Directors". [7]

Related Research Articles

<span class="mw-page-title-main">Meg Whitman</span> American business executive and diplomat (born 1956)

Margaret Cushing Whitman is an American business executive, diplomat, and politician serving as the United States ambassador to Kenya since 2022. Whitman was president and chief executive officer (CEO) of eBay from 1998 to 2008. Afterwards, she became president and CEO of Hewlett Packard Enterprise from 2011 to 2015, during the company's major split. She then served as the CEO of Quibi from its launch in 2018 until its closure in 2020. A member of the Republican Party, she ran for governor of California but was defeated by former governor Jerry Brown in California's 2010 gubernatorial election. Whitman was a senior presidential campaign official for Republican Mitt Romney in both 2008 and 2012, although she supported Democrats Hillary Clinton and Joe Biden in the 2016 presidential election and the 2020 presidential election, respectively.

Omidyar Network is a self-styled "philanthropic investment firm," composed of a foundation and an impact investment firm. Established in 2004 by eBay founder Pierre Omidyar and his wife Pam, Omidyar Network has committed over US$1.5 billion to nonprofit organizations and for-profit companies across multiple investment areas. According to the OECD, Omidyar Network's financing for 2019 development increased by 10% to US$58.9 million.

A chief marketing officer (CMO), also called a marketing director or chief brand officer (CBO), is a C-suite corporate executive responsible for managing marketing activities in an organization. The CMO leads brand management, marketing communications (including advertising, promotions and public relations), market research, product marketing, distribution channel management, pricing, customer success, and customer service.

<span class="mw-page-title-main">Padmasree Warrior</span> Indian-American chemical engineer and business executive

Padmasree Warrior is an Indian-American businesswoman and technology executive. She is known for her leadership roles in technology firms like Cisco where she served as the CTO for seven years, and at Motorola where she was the CTO for five years. She also served as the CEO of Nio USA, an electric car maker. Currently, she is the founder and CEO of Fable, a curated reading platform focused on mental wellness. She also serves on the board of directors of Microsoft and Spotify.

<span class="mw-page-title-main">Bonnie Hammer</span> American businesswoman and network executive

Bonnie Hammer is an American network and studio executive. As of 2020, her title is vice-chairman, NBCUniversal.

<span class="mw-page-title-main">John Maeda</span> American artist and computer scientist

John Maeda is a Vice President of Design and Artificial Intelligence at Microsoft. He is an American technologist and designer whose work explores where business, design, and technology merge to make space for the "humanist technologist."

Stephen Gillett is an American businessman, entrepreneur and technology leader. He is currently the Chairman, President and Chief Executive Officer at Verily, formerly Google Life Sciences. He was Chief Executive Officer of Chronicle Security, an Alphabet company born out of X, the moonshot factory and founded in 2016. Gillett is also an active adviser at Google Ventures and X.

<span class="mw-page-title-main">Sandy Carter</span> American computer scientist, marketer, and businesswoman

Sandra “Sandy” Carter is an American businesswoman, speaker and author. She was a general manager at IBM from 2013 to 2016, vice president at Amazon Web Services from 2017 to 2021 and is currently the Chief Operating Officer at Unstoppable Domains.

<span class="mw-page-title-main">Jessie Paul</span> Indian businessman

Jessie Paul is an Indian marketer, founder and CEO of a marketing advisory firm, public speaker, and author. She was chief marketing officer of Wipro IT Business and global brand manager at Infosys.

<span class="mw-page-title-main">Laura Lang</span>

Laura Lang is the former CEO of Time Inc. She was the CEO of Digitas, a global integrated brand agency from 2008 to 2012.

<span class="mw-page-title-main">Beth Comstock</span> American business executive

Elizabeth "Beth" Comstock is an American business executive. She is a former vice chair of General Electric. She operated GE Business Innovations, which developed new businesses, markets and service models; drives brand value and partners to enhance GE's inventive culture. This unit includes GE Lighting, Current, GE Ventures & Licensing and GE sales, marketing and communications.

Jonathan Mildenhall is chief executive officer of TwentyFirstCenturyBrand, a marketing consultancy firm. While working for Airbnb in 2017, he was ranked 8th on the world's most influential CMOs by Forbes.

<span class="mw-page-title-main">Anne Finucane</span> American banker (born 1952)

Anne Finucane is an American banker who was vice chair of Bank of America and chair of Bank of America Europe until retiring from the bank in 2021, after which she became a senior advisor to TPG Rise Climate and chair of Rubicon Carbon. While at Bank of America, she led its socially responsible investing, global public policy, and environmental, social and corporate governance committee.

David C. Edelman was Chief Marketing Officer at Aetna from 2016 to 2020, leaving after the merger with CVS. Since July, 2021, he has been a Senior Lecturer at the Harvard Business School.

Annie Young-Scrivner is a Chinese-American business executive who is now serving two years as the chief executive officer of Wella Company. She previously held senior positions at Godiva Chocolatier, PepsiCo, and Starbucks.

Robert (Bob) Holmes Swan is an American business executive. He was CEO of Intel Corporation from January 2019 until February 15, 2021. He joined Intel as CFO in October 2016 from General Atlantic, after spending years as CFO at eBay, Electronic Data Systems, and TRW Inc. Following the resignation of Brian Krzanich as Intel CEO, he was named interim CEO on June 21, 2018, and appointed to full-time CEO on January 31, 2019. As of February 15, 2021, Swan was replaced by VMware CEO Pat Gelsinger. In July 2021, Silicon Valley venture capital firm Andreessen Horowitz announced that Swan will be joining the firm.

<span class="mw-page-title-main">Joanne Bradford</span> American businesswoman

Joanne Bradford is an American businesswoman and financial technology executive, currently the chief money officer at Domain Money, a leading flat-fee financial planning platform that is flipping the narrative on how Americans gain access to financial advice.

Leslie Berland is the Executive Vice President and Chief Marketing Officer of Verizon.

Carla Hassan is an American business executive. She oversees marketing efforts, encompassing advertising, media, performance marketing, sponsorships and talent, customer insights and analytics for the Chase, J.P. Morgan and corporate brands.

<span class="mw-page-title-main">Dara Treseder</span>

Oluwadara Johnson Treseder is a Nigerian-born marketing executive, raised in Ibadan. She graduated cum laude from Harvard University, where she received a degree in African American Studies, and Stanford Graduate School of Business, where she obtained an MBA in 2014. Treseder is a founding member of the Black Executive CMO Alliance, and Chair of the board of the Public Health Institute. She is one of a team of backers of W Magazine.

References

  1. 1 2 Litzinger-Drayton, Lisa. "Restyling eBay". LeBow College of Business. Drexel University. Retrieved 2016-10-04.
  2. 1 2 Rosemond, Roshell (2015-03-17). "Veteran Executive Richelle Parham Fueled By Passion, Career and Community". The Huffington Post. Retrieved 2016-10-04.
  3. "Women of Influence: Richelle Parham". Silicon Valley Business Journal. 2012-04-06. Retrieved 2016-10-04.
  4. 1 2 Rodriguez, Ashley (2015-02-17). "Ebay North America CMO Exits Amid Restructuring". AdvertisingAge. Retrieved 2016-10-04.
  5. "A Woman at the Top: Meet eBay Exec Richelle Parham". The Daily Muse. 2012-11-27. Retrieved 2016-10-04.
  6. "Former eBay executive named to LabCorp board of directors". The Times-News. 2016-01-07. Retrieved 2016-10-04.
  7. 1 2 3 "Richelle Parham". She's Fit To Lead. Retrieved 2016-10-09.
  8. Gesenhues, Amy (2014-05-28). "Get To Know: eBay CMO Richelle Parham". Marketing Land. Retrieved 2016-10-04.
  9. "Three eBay Inc. Leaders Make Fast Company's Most Creative List". EBay Inc. 2014-02-05. Retrieved 2016-10-09.