Rod B. McNaughton is a New Zealand-Canadian academic, author, and entrepreneurship educator. McNaughton's research focuses on international entrepreneurship, entrepreneurial ecosystems and entrepreneurship education.[1]
McNaughton has been a professor in Management and International Business at the University of Auckland since 2013. Other academic positions held at the University include Academic Director for the Centre for Innovation and Entrepreneurship[2][3] and Director for Innovation and Professional Development.[4][5]
McNaughton's first academic appointment came in 1989 as an assistant professor in the Department of Geography at the University of Lethbridge.[9][10]
After a brief tenure in New Zealand at the University of Otago as a Professor of Marketing, McNaughton returned to Canada in 2001 to join the University of Waterloo as a professor. During his time there, McNaughton held the Eyton Chair in Entrepreneurship and served as the Director of the Conrad School of Entrepreneurship and Business.[11][12] As of 2025, McNaughton continues to serve as an adjunct professor in both the Conrad School and the Department of Management Science and Engineering.[13][14]
In 2013, McNaughton returned to New Zealand. He became Head of the Department for Management and International Business at the University of Auckland in 2015.[15] He has since held additional leadership roles, including Deputy Dean of the Faculty of Business and Economics (2017–2019),[16] Director of the Graduate School of Management (2021),[17][18] Co-Director of Ngā Ara Whetū, the University's Centre for Climate, Biodiversity and Society (2023-2024),[19] and Academic Director for the Centre for Innovation and Entrepreneurship (2014–present).[20]
Throughout his academic career, McNaughton has contributed to research on international business strategy and market entry dynamics. He has authored or co-authored over 125 unique publications in refereed journal articles and books.[21][22]
McNaughton is a Chartered Member of the New Zealand Institute of Directors[23] and has served on multiple boards, including as a trustee of the International Centre for Entrepreneurship Foundation (ICE), which oversees The Icehouse, a prominent provider of growth services and investment for New Zealand startups.[24]
Selected Works
Darroch, Jenny; McNaughton, Rod (2002). "Examining the link between knowledge management practices and types of innovation". Journal of Intellectual Capital. 3 (3). MCB UP Ltd: 210–222. doi:10.1108/14691930210435570. ISSN1469-1930.
Bell, Jim; McNaughton, Rod; Young, Stephen; Crick, Dave (2003). "Towards an integrative model of small firm internationalisation". Journal of International Entrepreneurship. 1 (4). Kluwer Academic Publishers: 339–362. doi:10.1023/A:1025629424041.
Pellegrino, Juan M; McNaughton, Rod B (2017). "Beyond learning by experience: The use of alternative learning processes by incrementally and rapidly internationalizing SMEs". International Business Review. 26 (4). Pergamon: 614–627. doi:10.1016/j.ibusrev.2016.12.003.
↑ McNaughton, Rod B (1997). A transaction cost analysis of channel integration in foreign markets by Canadian computer software firms (PhD thesis). University of Lancaster.
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