Google Search is a search engine operated by Google. It allows users to search for information on the Internet by entering keywords or phrases. Google Search uses algorithms to analyze and rank websites based on their relevance to the search query. It is the most popular search engine worldwide.
A web browser is an application for accessing websites. When a user requests a web page from a particular website, the browser retrieves its files from a web server and then displays the page on the user's screen. Browsers are used on a range of devices, including desktops, laptops, tablets, and smartphones. In 2020, an estimated 4.9 billion people have used a browser. The most-used browser is Google Chrome, with a 64% global market share on all devices, followed by Safari with 19%.
Spamdexing is the deliberate manipulation of search engine indexes. It involves a number of methods, such as link building and repeating unrelated phrases, to manipulate the relevance or prominence of resources indexed in a manner inconsistent with the purpose of the indexing system.
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.
Mozilla Firefox, or simply Firefox, is a free and open-source web browser developed by the Mozilla Foundation and its subsidiary, the Mozilla Corporation. It uses the Gecko rendering engine to display web pages, which implements current and anticipated web standards. Firefox is available for Windows 10 or later versions, macOS, and Linux. Its unofficial ports are available for various Unix and Unix-like operating systems, including FreeBSD, OpenBSD, NetBSD, illumos, and Solaris Unix. It is also available for Android and iOS. However, as with all other iOS web browsers, the iOS version uses the WebKit layout engine instead of Gecko due to platform requirements. An optimized version is also available on the Amazon Fire TV as one of the two main browsers available with Amazon's Silk Browser.
Alexa Internet, Inc. was an American web traffic analysis company based in San Francisco. It was a wholly-owned subsidiary of Amazon.
The Mozilla Foundation is an American non-profit organization that exists to support and collectively lead the open source Mozilla project. Founded in July 2003, the organization sets the policies that govern development, operates key infrastructure and controls Mozilla trademarks and copyrights. It owns two taxable subsidiaries: the Mozilla Corporation, which employs many Mozilla developers and coordinates releases of the Mozilla Firefox web browser, and MZLA Technologies Corporation, which employs developers to work on the Mozilla Thunderbird email client and coordinate its releases. The Mozilla Foundation was founded by the Netscape-affiliated Mozilla Organization. The organization is currently based in the Silicon Valley city of Mountain View, California, United States.
Google Toolbar was a web browser toolbar for Internet Explorer, developed by Google. It was first released in 2000 for Internet Explorer 5. Google Toolbar was also distributed as a Mozilla plug-in for Firefox from September 2005 to June 2011. On December 12, 2021, the software was no longer available for download, and the website now redirects to a support page.
Yahoo! Search is a search engine owned and operated by Yahoo!, using Microsoft Bing to power results.
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings and increase the Call to action (CTA) on the website.
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also the mobile app traffic & events, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring Urchin.
nofollow is a setting on a web page hyperlink that directs search engines not to use the link for page ranking calculations. It is specified in the page as a type of link relation; that is: <a rel="nofollow" ...>. Because search engines often calculate a site's importance according to the number of hyperlinks from other sites, the nofollow setting allows website authors to indicate that the presence of a link is not an endorsement of the target site's importance.
Microsoft Bing, commonly referred to as Bing, is a search engine owned and operated by Microsoft. The service traces its roots back to Microsoft's earlier search engines, including MSN Search, Windows Live Search, and Live Search. Bing offers a broad spectrum of search services, encompassing web, video, image, and map search products, all developed using ASP.NET.
Google Notebook was a free online application offered by Google that allowed users to save and organize clips of information while conducting research online. The browser-based tool permitted a user to write notes, clip text and images, and save links from pages during a browser session. The information was saved to an online "notebook" with sharing and collaboration features. Notebooks could be made "public", or visible to others, and also could be used to collaborate with a list of users.
Private browsing, also known as incognito mode or private mode, is a feature available in web browsers that allows users to browse the internet without leaving any traces of their online activity on their device. In this mode, the browser initiates a temporary session separate from its main session and user data. The browsing history is not recorded, and local data related to the session, like Cookies and Web cache, are deleted once the session ends. The primary purpose of these modes is to ensure that data and history from a specific browsing session do not remain on the device or get accessed by another user of the same device.
DuckDuckGo is an American software company that offers a number of products intended to help people protect their online privacy. The flagship product is a search engine that has been praised by privacy advocates. Subsequent products include extensions for all major web browsers and a custom DuckDuckGo web browser.
Mozilla Firefox 3.5 is a version of the Firefox web browser released in June 2009, adding a variety of new features to Firefox. Version 3.5 was touted as being twice as fast as 3.0. It includes private browsing, has tear-off tabs, and uses the Gecko 1.9.1 engine. It was codenamed Shiretoko during development, and was initially numbered Firefox 3.1 before Mozilla developers decided to change the version to 3.5, to reflect the inclusion of a significantly greater scope of changes than were originally planned. It is the last major version to support X BitMap images.
Blekko, trademarked as blekko (lowercase), was a company that provided a web search engine with the stated goal of providing better search results than those offered by Google Search, with results gathered from a set of 3 billion trusted webpages and excluding such sites as content farms. The company's site, launched to the public on November 1, 2010, used slashtags to provide results for common searches. Blekko also offered a downloadable search bar. It was acquired by IBM in March 2015, and the service was discontinued.
Firefox was created by Dave Hyatt and Blake Ross as an experimental branch of the Mozilla browser, first released as Firefox 1.0 on November 9, 2004. Starting with version 5.0, a rapid release cycle was put into effect, resulting in a new major version release every six weeks. This was gradually accelerated further in late 2019, so that new major releases occur on four-week cycles starting in 2020.
Mozilla is a free software community founded in 1998 by members of Netscape. The Mozilla community uses, develops, publishes and supports Mozilla products, thereby promoting exclusively free software and open standards, with only minor exceptions. The community is supported institutionally by the non-profit Mozilla Foundation and its tax-paying subsidiary, the Mozilla Corporation.
