![]() | This article contains content that is written like an advertisement .(October 2015) |
![]() Sakis Rouvas Collection logo (2010) | |
Company type | Private Limited liability company |
---|---|
Industry | Fashion |
Founded | Athens, Greece (2010) |
Headquarters | , Greece |
Key people | Sakis Rouvas |
Products | Male and female apparel |
The Sakis Rouvas Collection is a ready-to-wear fashion brand headed by Greek entertainer Sakis Rouvas. This was launched exclusively to Greece's largest department store franchise, Sprider Store, in 2010, which made Rouvas the first Greek artist to have his own fashion line.
Sakis Rouvas had long been considered a fashion and stylistic icon in Greece. He was known for having several trademark looks, such as various jackets, leather pants, and aviator sunglasses. [1] [2] He received accolades such as Celebrity with Best Personal Style from MAD TV, one of the two musicians awarded for fashion, as well as Best Dressed Artist in a Video in 2006 [3] and Fashion Icon of the Year in 2010 [4] at the MAD Video Music Awards. He has been cited as influencing fashion among musicians and many other artists have been cited to imitate his personal style. [5] Rouvas has been the first Greek artist to market themselves through merchandise, and with the launch of the Sakis Rouvas Collection he became the first Greek artist to have his own fashion label. [6] It further expanded the entrepreneurial image Rouvas had established for himself within the period of 2009–2010, having launched business ventures such as a restaurant, nightclub, beauty salon franchise, and film and television production company.[ citation needed ]
For the creation of his fashion label, Rouvas teamed up with several professional fashion designers and stylists to create the looks, while he also had creative input in the design department, choosing styles, giving his ideas on and approving designs. [7] Rouvas' partner since 2003, supermodel Katia Zygouli, gave some input on the female designs. [7] According to its publications, the brand's top priority is about the comfort of the wearer, [7] as well as aesthetics, beauty, and elegance, [8] and attention to detail. [9] Rouvas summarized: "I wanted to create an entire collection that would express my aesthetics, to answer to the [financial] needs of the current times, without making discounts in quality and to be loved by the consumers who will find a distinct perception of fashion that everyone can interpret according to their own style and persona." [9]
Rumours of Rouvas beginning his own fashion label began in 2010; at the MAD Video Music Awards 2010, where Rouvas won Fashion Icon of the Year, fashion designer and stylist Lakis Gavalas, who presented the award to him, hinted at the label's launch by asking the entertainer his thoughts about launching one. [10] The label is exclusively available at Greek department store retailer Sprider Store, [7] Greece's largest multinational department store franchise. [9] Rouvas officially announced the label's launch on July 27, 2010 , at the Corinth stop of his summer tour. [7] The line was inaugurated on 16 September at the Vogue Fashion's Night Out at the Sprider Store on Ermou Street 54 in downtown Athens. [11] [12]
The brand caters equally to both sexes [7] and is marketed towards a contemporary young adult market. [6] The logo is Rouvas' signature, part of his Sakis Rouvas franchise brand, which includes ownership to other merchandise such as a line of dolls and music recording masters.
On the 26th of July 2010 , the official teaser for the brand was released, featuring Rouvas in a design room, approving designs and trying on the clothing. [13] Rouvas discussed the label on the premiere of Vrady Me Ton Petro Kostopoulo on 6 October, where he joked that the reason why he decided to create it was because "he had no more clothing as he is constantly ripping his at concerts". [14] In October 2010, a television commercial for the line was released. [15]
Madata praised Rouvas' marketing innovation saying that he "demonstrated again that he is the one and only superstar in the country and a role model for many young people" as well as adding that "[f]urthermore, he has nothing to be envious of foreign stars who put their signatures on perfumes, clothing, accessories, and anything else you can imagine". [6] Anny Tzotzadini of Greek reporter believed that it would change the standards of marketing in Greece. [9]
Anastasios "Sakis" Rouvas, also known mononymously as Sakis, is a Greek singer, actor, and businessman. Born in Corfu, he won medals on the national athletics team during the 1980s before pursuing his musical career in 1991. Throughout the early 1990s, he was signed with PolyGram Records with whom he released five studio albums. Beginning in 1997, Rouvas signed with Minos EMI and released the charting albums Kati Apo Mena (1998) and 21os Akatallilos (2000). His Eurovision Song Contest 2004 song "Shake It" also became one of the best-selling CD singles of all time in Greece, while other songs and videos, such as "1992", "Aima, Dakrya & Idrotas", "Ela Mou", "Min Antistekesai", "Xana", "Tora Arhizoun Ta Dyskola", "Den Ehei Sidera I Kardia Sou", "Ypirhes Panta", "Antexa", "Se Thelo San Trelos", "+ Se Thelo" and "Sta Kalytera Mou" have topped the Greek music charts. In the 2010s, Rouvas expanded his career to film, television, theatre and fashion.
21os Akatallilos is the eighth studio album by Greek singer Sakis Rouvas and his second produced by Vangelis Yannopoulos, for Minos Emi. The album was released on 9 April 2000 in Greece and Cyprus, and debut at number one on the charts. As opposite to his former release Kati apo mena, there is no composition or any contribution by George Theofanous. Main composer was Stratos Diamandis and these songs were his first ever released. A tough bet taken by Sakis' producer, Vangelis Yannopoulos. Other remarkable contributions were the ones of two cult Greek bands Maskes and Ammos, plus the lyrics written by Greek actor star, Lakis Lazopoulos, and Greek lyricist Aris Davarakis. This album was Rouvas' fastest selling album ever since the beginning of his career. The dramatic instrumental introduction part of "Anteksa" featured, for many years, as the musical motto of all his live appearances. On track 6 "Stin mama sou", backing vocals are provided by his then manager Elias Psinakis and his then producer Vangelis Yannopoulos, by composer Stratos Diamandis and by other fellows who happened to be present at that moment in the studio premises... and were invited within the vocal booth.
Kati Apo Mena is the sixth studio album by Greek singer Sakis Rouvas, released on 3 December 1998. The album is largely written by Giorgos Theofanous. This was Rouvas' first album with Minos EMI group and gained success, becoming gold two months after its release.
"Disco Girl" is a song released by Greek singer Sakis Rouvas on 17 December 2001 by Minos EMI. It was released as a two track CD single with the original song and a remix, both of which were produced by Desmond Child and Phoebus.
Irthes is the title of the 12th studio album by Greek singer Sakis Rouvas. The album was released on 3 December 2008 by Minos EMI and is his first new album since 2006. The album features 10 songs primarily composed by Dimitris Kontopoulos. The title track of the album, Irthes, was written as a dedication to Rouvas' newborn baby girl. The main sponsors of the album are Trident, and once again Vodafone Greece.
Manolis Roubakis is a Greek professional footballer who plays for Atsalenios in the Greek Football League 2. Despite being right-footed, his natural position is left back; however, he's comfortable playing in both flanks of the defence.
Sakis Rouvas is the self-titled debut album by Greek pop-rock musician Sakis Rouvas, released in October 1991 by PolyGram Records in Greece and Cyprus. The entire album was produced by composer Nikos Terzis who was on the rise in the early 1990s, while the songs have all been penned by Giorgos Pavrianos, who was an already established writer. The album officially declared Rouvas as Greece's first male pop singer to closely mirror other Western pop music acts, however, he is often widely perceived as the first Greek pop artist.
"Kai Se Thelo" is a single by popular Greek singer Sakis Rouvas from the album Irthes, released as a radio single on 17 June 2008 in Greece and Cyprus.
"Spase To Hrono" is a song by Greek pop musician Sakis Rouvas, composed by Greek composer Dimitris Kontopoulos, who had worked with Sakis Rouvas in recent years, as well as his contribution to Eurovision Song Contest. It was released as a radio single on 20 November 2009 in Greece and Cyprus and is the follow-up single to his number-one hit and Greek Eurovision Song Contest 2009 entry "This Is Our Night" and its Greek-language counterpart "Pio Dinata". The song serves as the first single from Rouvas' album Parafora, released in December 2010.
"Emena Thes" is the second single by Greek singer Sakis Rouvas from his 13th studio album Parafora. It is a romantic hard rock ballad written by Dimitris Fakos and produced by Freakchild. The song was released to radio stations on 4 May 2010. The song was further released as a digital single and reached the top five of the airplay charts.
"Tharros I Alitheia" is a song by Greek pop singer Tamta, featuring fellow Greek pop/rock singer Sakis Rouvas. The dance song was written by Dimitris Kontopoulos with lyrics by Viki Gerothodorou for her third studio album of the same name and was released on 9 December 2009 to radio stations in Greece and Cyprus by Minos EMI. This was Tamta and Rouvas' second collaboration after a duet recorded for the latter's 2006 album was never released. The song also served as promotion for the two artists' winter 2009–2010 concert series at The S Club.
"Stous 31 Dromous" is a song by Greek pop/rock singer Sakis Rouvas. The uptempo ballad was written by Dimitris Kontopoulos with lyrics by Viki Gerothodorou as the theme song of the Mega Channel television series of the same name as well as serving as the sole single from his live album This Is My Live. The song was released to radio stations in Greece an Cyprus on 30 September 2007, while the music video was shot in Brooklyn, New York.
Politia Live Clubbing summer 2010 is a series of concerts by Greek pop/rock singer Sakis Rouvas with Greek pop singer Tamta, rock group CABIN 54, and upcoming singers Stefania Rizou and Eleana Azoukia as his supporting acts, with Giorgos Axas as his special series guest. The show was an extension of The S Club concert series and brought the show to Thessaloniki beginning on 14 May.
"Parafora" is the third single by Greek pop/rock musician Sakis Rouvas from his thirteenth studio album of the same name. It is an electropop-ambient-dance-pop song written by Dimitris Kontopoulos and Nikos Kostidakis and produced by Kontopoulos. The song was released to radio stations on 15 October 2010 to coincide with the premiere date of Rouvas 2010–11 winter season shows with Anna Vissi called Face2Face. It is performed as the second song of the setlist at the aforementioned concert series.
"Ola Kala" is the second single released by Greek singer Sakis Rouvas from his eighth studio album of the same name in September 2002. The single was also released initially in France and in many other parts of Europe by 2004. It served as his second internationally released single. While it topped the Greek Airplay charts, it did not chart on the French charts. It was released in both Greek and English versions. The song received generally favourable reviews from Greek music critics.
Parafora is the 13th studio album by Greek recording artist Sakis Rouvas and 15th album overall. It was released by Minos EMI in Greece and Cyprus on 14 December 2010 and distributed digitally ten days later to all Eurozone countries and elsewhere. Along with the standard retail edition, a special edition was also sold, which included a bonus pictorial fan magazine with lyrics.
Klejdi Lupa, known professionally as Claydee, is a Greek-Albanian singer, songwriter and producer. He has produced works that fall into the dance-pop, RnB and house music categories. His songs have charted as Top 10 hits in countries such as Greece, Spain, Serbia, Russia, Poland, Cyprus and Albania. His songs have also surpassed 582 million streams and YouTube views combined.
Arete Kosmidou is a Greek singer. She participated in the television show "The Voice of Greece" in 2014, finishing as a runner-up.
The Masked Singer is a Greek reality singing competition television series that premiered on Skai TV on 31 March 2022. It is part of the Masked Singer franchise which began in South Korea and features celebrities singing songs while wearing head-to-toe costumes and face masks concealing their identities. The show is hosted by Sakis Rouvas, the program employs panelists who guess the celebrities' identities by interpreting clues provided to them throughout each season. Elisavet Konstantinidou, Thodoris Marantinis, Nikos Moutsinas and Athina Oikonomakou appear in each episode and vote alongside an audience for their favorite singer after all perform. The least popular is eliminated, taking off their mask to reveal their identity. The first season ended on 2 July 2022 with actor Renos Haralambidis coming in first as "Minotavros" and singer Sarbel coming in second as "Moro".