Friendster was a social network game based in Mountain View, California, founded by Jonathan Abrams and launched in March 2003. Later, the company became a social gaming site based in Kuala Lumpur, Malaysia. Before Friendster was redesigned, the service allowed users to contact other members, maintain those contacts, and share online content and media with those contacts. The website was also used for dating and discovering new events, bands and hobbies. Users could share videos, photos, messages, and comments with other members via profiles and networks. It is considered one of the original social networks.
Beatport is an American electronic music-oriented online music store owned by LiveStyle. The company is based in Denver, Los Angeles, and Berlin. Beatport is oriented primarily towards DJs, selling full songs as well as resources that can be used for remixes.
Netvibes is a French company that offers web services.
The online service imeem was a social media website where users interacted with each other by streaming, uploading and sharing music and music videos. It operated from 2003 until 2009 when it was shut down after being acquired by MySpace.
Kongregate is an American web gaming portal and video game publisher. Its website features over 124,000 online games and 30+ mobile games available to the public. The company also publishes games for PC, mobile, and home consoles. It was purchased by GameStop Corporation in 2010 before being acquired by Modern Times Group MT AB in 2017.
Social network aggregation is the process of collecting content from multiple social network services into a unified presentation. The task is often performed by a social network aggregator, such as Hootsuite or FriendFeed, which pulls together information into a single location, or helps a user consolidate multiple social networking profiles into a single profile. Various aggregation services provide tools or widgets to allow users to consolidate messages, track friends, combine bookmarks, search across multiple social networking sites, read RSS feeds for multiple social networks, see when their name is mentioned on various sites, access their profiles from a single interface, provide "live-streams", and so on. Social network aggregation services attempt to organize or simplify a user's social networking experience, although the idea has been satirized in the concept of a "social network aggregator aggregator".
Daylife offered cloud publishing tools for web publishers, marketers and developers. It provided digital media management tools and content feeds to publishers, brand marketers and developers. Daylife was founded in 2006 and has raised $15 million investment to date, most recently from strategic investor Getty Images. The company is headquartered in downtown New York City.
A software widget is a relatively simple and easy-to-use software application or component made for one or more different software platforms.
Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. Most social media platforms have built-in data analytics tools, enabling companies to track the progress, success, and engagement of ad campaigns. Companies address a range of stakeholders through social media marketing, including current and potential customers, current and potential employees, journalists, bloggers, and the general public. On a strategic level, social media marketing includes the management of a marketing campaign, governance, setting the scope and the establishment of a firm's desired social media "culture" and "tone."
HubSpot is an American developer and marketer of software products for inbound marketing, sales, and customer service. HubSpot was founded by Brian Halligan and Dharmesh Shah in 2006.
AddThis was a free social bookmarking service that could be integrated into a website with the use of a web widget. Once the widget was added, visitors of a website using the service could bookmark or share an item using a variety of services, such as Facebook, MySpace, Pinterest, and Twitter. AddThis collected users' behavioural data, even if they do not share anything. The site reached 1.9 billion unique visitors monthly and is used by more than 15 million web publishers. The service operated under companies including AddThis, Inc., AddThis, LLC, and Clearspring Technologies, Inc. until the company's acquisition by Oracle Corporation on January 5, 2016. Most anti-malware software blocks the website as a malicious adware webpage. AddThis would continue to run until all services were terminated on May 31, 2023.
A smart TV, also known as a connected TV (CTV), is a traditional television set with integrated Internet and interactive Web 2.0 features, which allows users to stream music and videos, browse the internet, and view photos. Smart TVs are a technological convergence of computers, televisions, and digital media players. Besides the traditional functions of television sets provided through traditional broadcasting media, these devices can provide access to over-the-top media services such as streaming television and internet radio, along with home networking access.
Pinterest is an American image sharing and social media service designed to enable saving and discovery of information on the internet using images and, on a smaller scale, animated GIFs and videos, in the form of pinboards. The site was created by Ben Silbermann, Paul Sciarra, and Evan Sharp; it had 463 million global monthly active users as of April 2023. It is operated by Pinterest, Inc., based in San Francisco.
ScribbleLive was a content cloud provider used by brands, sports, and media companies. It was based in Toronto.
Livefyre was a blog comment hosting service that pioneered real-time comment sections on the web. It offered live blogging, user profiles, link aggregation, web annotation, media uploads, and moderation tools. The company was based in San Francisco with offices in New York, London, and Sydney. Livefyre was acquired by Adobe in 2016 and shut down in 2021.
Trapit is a comprehensive content curation service for business that offers content discovery, curation, and publishing to web, iPad, and social channels through its web application. The application pulls from text and video sources and offers built-in analytics and social scheduling tools. Trapit is a spin-off of SRI International that uses SRI's CALO technology to help users discover and publish content. It has acquired about $6.2 million in venture capital funding.
Help Scout, legally Help Scout PBC, is a global remote company which is a provider of help desk software and is headquartered in Boston, Massachusetts. The company provides an email-based customer support platform, knowledge base tool, and an embeddable search/contact widget for customer service professionals. Help Scout's main product is a web-based SaaS HIPAA-compliant help desk.
Greenhouse Software is an American technology company headquartered in New York City that provides a recruiting software as a service. It was founded in 2012 by Daniel Chait and Jon Stross, two Class of 1995 graduates from the University of Michigan.
Khoros, formerly Spredfast + Lithium, is a global customer engagement software company that provides online community management, social media marketing, social media analytics, digital care, and content management software and services to enterprise brands and agencies. Khoros owns over a dozen patents for social media marketing, online community, and care technologies.
Anyword is a technology company that offers an artificial intelligence platform, using natural language processing to generate and optimize marketing text for websites, social media, email, and ads. The company also offers a complete managed service to publishers and brands to help them increase their revenue through social ads. It is used by National Geographic, Red Bull, The New York Times, BBC, Ted Baker, etc. The company has an office in New York, and Tel Aviv.
