Snak King

Last updated
Snak King
Company type Corporation
Industry Snack food manufacturer
Founded1978
HeadquartersCity of Industry, CA, U.S.
Key people
Barry C. Levin, Chairman/CEO
RevenueUndisclosed
Number of employees
950
Website snakking.com

Snak King is a privately owned snack food manufacturer founded in 1978, headquartered in Industry, California. Snak King manufactures potato chips, tortilla chips, nuts, popcorn and other snacks under private label as well its own proprietary brand names . [1] The company is one of the largest manufacturers of snack foods in the United States, employing about 950 people and operating more than 600,000 square feet of manufacturing and warehouse space.

Contents

In December 2011, Snak King acquired C.J. Vitner Company, a Chicago based manufacturer and distributor of snack foods. [2]

History

Snak King was established in 1978 by three investor groups—a pork rind manufacturer, a distributor and a manufacturing facility. One of the investors at the time was Mike Levin, father of the current chairman and chief executive officer, Barry Levin. Barry Levin joined the company in 1979 and shortly thereafter purchased a one-third interest in the company. He purchased the remaining two-thirds over the next five years. [3]

In 1982, Snak King moved from its original 1200-square-foot facility in downtown Los Angeles to a 50,000-square-foot facility. [4] That year, the company introduced its El Sabroso brand. In 1984, it added popcorn and caramel corn, then expanded into cheese puffs and cheese curls. In 1994, the company relocated to Industry, California. In 2000, Snak King acquired the corn chip, popcorn and extruded snack lines of the West Coast-based Granny Goose snack label. [3]

In October 2004, rainfall triggered a massive roof collapse at its manufacturing and distribution facility, which took the company three years to rebuild at a cost of more than $30 million. [5]

Its acquisition of Vitner's in 2011 nearly doubled Snak King's work force and floor space. Founded in 1926, Vitner's produces potato chips, tortilla chips, extruded puffs and curls, and other snack foods under its own brand name as well as private labels. Vitner's distributes to more than 20 states from its distribution centers in Chicago and Elk Grove Village, Illinois, and Merrillville, Indiana.

Brands

Awards

In 2006, Snak King received the ”Excellence in Business-Manufacturing” award from the Los Angeles Business Journal as well as the Snack Manufacturer of the Year award from Snack Food & Wholesale Bakery. [3]

In 2007, Barry Levin was honored by Ernst & Young as the “Entrepreneur of the Year”.

In 2008, the executive team at Snak King received Snack Food & Wholesale Bakery's Executives of the Year award. [5]

In 2011, Levin received the California State Small Business Person of the Year award and was one of 18 Small Business “Champions of Change” who met with representatives of the White House Administration. [6]

In 2013, Snak King received the Business of the Year Award from the San Gabriel Valley Economic Partnership. [7]

Related Research Articles

<span class="mw-page-title-main">Nabisco</span> American snack company

Nabisco is an American manufacturer of cookies and snacks headquartered in East Hanover, New Jersey. The company is a subsidiary of Illinois-based Mondelēz International.

Granny Goose is an American brand of potato chips and other snack foods.

<span class="mw-page-title-main">Old Dutch Foods</span> Snack food manufacturer based in Roseville, Minnesota and Winnipeg, Manitoba

Old Dutch Foods, Inc. is a manufacturer of potato chips and other snack foods in the Midwestern United States, New England and Canada. Their product line includes brands such as Old Dutch Potato Chips, Dutch Crunch, Ripples, Cheese Pleesers and Restaurante Style Tortilla Chips.

<span class="mw-page-title-main">The Smith's Snackfood Company</span> Snack food manufacturing company

The Smith's Snackfood Company is a British-Australian snack food brand owned by the American multinational food, snack, and beverage corporation PepsiCo. It is best known for its brand of potato crisps. The company was founded by Frank Smith and Jim Viney in the United Kingdom in 1920 as Smith's Potato Crisps Ltd, originally packaging a twist of salt with its crisps in greaseproof paper bags which were sold around London. The dominant brand in the UK until the 1960s when Golden Wonder took over with Cheese & Onion, Smith's countered by creating Salt & Vinegar flavour which was launched nationally in 1967.

<span class="mw-page-title-main">Diamond Foods</span> U.S. food company

Diamond Foods, Inc. was an American packaged food company based in San Francisco, that marketed nuts and other snack foods. Diamond Foods was acquired by Snyder's-Lance in 2016, and as of 2018, Campbell Soup Company owns Diamond Foods's former snack brands; Diamond of California, Diamond Foods's nut business, is owned by Blue Road Capital.

Corn snacks are snack foods made from corn (maize). They are often marketed, packaged and flavoured in a similar way to potato crisps.

Bluebird Foods Ltd is a New Zealand division of the U.S.-based PepsiCo corporation, that manufactures snack foods. All snacks are manufactured at the Bluebird Foods factory in Wiri, Auckland.

<span class="mw-page-title-main">Cheez Doodles</span> Cheese flavored snack made in the US

Cheez Doodles are a cheese puff produced by Wise Foods. Originally developed and manufactured in 1964 by King Kone Corp. of the Bronx, New York, it became the prevalent cheese puff snack on the East Coast.

<span class="mw-page-title-main">Jays Foods</span> American snack product manufacturer

Jays Foods, Inc., is an American manufacturer of snack products including potato chips, popcorn and pretzels. Jays Foods was founded in 1927 in Chicago, Illinois, and is currently a subsidiary of Snyder's of Hanover. Operating in several Midwestern states, Jays Foods' potato chips and popcorn maintain significant shares of their respective markets.

<span class="mw-page-title-main">Wise Foods</span> American snack foods producer

Wise Foods, Inc. is a company based in Berwick, Pennsylvania, that makes snacks and sells them through retail food outlets in 15 eastern seaboard states, as well as Vermont, Ohio, West Virginia, Kentucky, Tennessee, and Washington, D.C. Best known for its several varieties of potato chips, Wise also offers Cheez Doodles, bagged popcorn, tortilla chips, pork rinds, onion rings, Dipsy Doodle chips, nachos, Quinlan brand pretzels, and French onion dips.

Axium Foods, LLC., is a manufacturer of corn-based snack products, including plain and flavored tortilla chips, corn chips, puffed cheese snacks, and crunchy cheese snacks.

<span class="mw-page-title-main">Shearer's Foods</span> Snack product manufacturer

Shearer's Foods, LLC is a U.S. manufacturer and distributor of snack foods. Founded in 1974 as Shearer's Snacks, it is headquartered in Brewster, Ohio.

<span class="mw-page-title-main">Old London Foods</span> American baked foods brand

Old London Foods, a subsidiary of B&G Foods, is a company best known for its Melba toast products. Originally based in the Bronx and called the King Kone Corporation, the company changed its name to Old London Foods in May 1960 to match their best-known brand of food products, Old London, which had been in use for nearly 25 years.

<span class="mw-page-title-main">Frito-Lay</span> American company producing snack foods

Frito-Lay, Inc. is an American subsidiary of PepsiCo that manufactures, markets, and sells corn chips, potato chips, and other snack foods. The primary snack food brands produced under the Frito-Lay name include Fritos corn chips, Cheetos cheese-flavored snacks, Doritos and Tostitos tortilla chips, Lay's and Ruffles potato chips, Rold Gold pretzels, and Walkers potato crisps. Each brand generated annual worldwide sales over $1 billion in 2009.

<span class="mw-page-title-main">Utz Brands</span> U.S. food company

Utz Brands, Inc., more commonly known as Utz, is an American snack food company based in Hanover, Pennsylvania. The company produces a variety of potato chips, pretzels, and other snacks, with most products sold under their family of brands. Utz is also a snack supplier to warehouse clubs and merchandisers.

<span class="mw-page-title-main">Tyrrells (crisps)</span> British potato crisp manufacturer

Tyrrells Potato Crisps Ltd is a British manufacturer of potato crisps owned by KP Snacks.

Wyandot Snacks is a privately held and family owned American contract manufacturer of snacks and other packaged foods, headquartered in Marion, Ohio, a part of the Columbus, Ohio Combined statistical area. primarily as a contract manufacturer for domestic and international branded snack businesses, but also for foodservice customers. The company's main product lines are extruded snacks, corn & tortilla chips, and ready to eat (RTE) popcorn. Wyandot's focuses on the creation of plant-based snack products made from ancient grains such as sorghum and quinoa, pulses such as chickpeas, and flaxseed, among others.

Frito-Lay Canada, Inc., formerly the Hostess Frito-Lay Company, is a Canadian division of the U.S.-based Frito-Lay owned as a subsidiary of PepsiCo that manufactures, markets and sells corn chips, potato chips and other snack foods. The primary snack food brands produced under the Frito-Lay name include Fritos corn chips, Cheetos cheese-flavored snacks, Doritos and Tostitos tortilla chips, Lay's and Ruffles potato chips, Smartfood flavored popcorn and Rold Gold pretzels. The company is headquartered in Mississauga, Ontario and has four production plants in Cambridge, Ontario; Lévis, Quebec; Kentville, Nova Scotia; and Taber/Lethbridge, Alberta.

<span class="mw-page-title-main">LesserEvil</span> American company producing snack foods

LesserEvil is an American snack company located in Danbury, Connecticut founded in 2004. The company makes a variety of packaged snack products including prepopped popcorn and extruded snacks.

References

  1. Snak King Company Profile
  2. Yahoo! Finance-Marketwire, January 3, 2012: Snak King Corp Acquires C.J. Vitner Company
  3. 1 2 3 "Rebuilding the Kingdom". Snack Food & Wholesale Bakery. BNP Media. March 2006.
  4. Los Angeles Times, February 13, 2003: In Dominated Snack Industry, Find Your Own Bag.
  5. 1 2 "The Comeback King". Snack Food & Wholesale Bakery. BNP Media. November 2008.
  6. Yahoo! Finance-Marketwire, May 23, 2011: Snak King Corp Acquires C.J. Vitner Company
  7. San Gabriel Valley Economic Partnership Annual Awards