Sprudge

Last updated
Sprudge
Sprudge logo.png
Type of site
Blog
OwnerDolcepump LLC
URL sprudge.com
CommercialYes
LaunchedSeptember 2009
Current statusActive

Sprudge is an American blog founded by Zachary Carlsen and Jordan Michelman and based in Portland, Oregon, focusing on "coffee news and gossip". [1]

Contents

History

Founded in 2009, [2] Sprudge is a coffee news and lifestyle website. It is the flagship blog of the Sprudge Media Network, which manages sister sites Sprudge Maps, Sprudge Live, and Sprudge Wire. [3] In its first three months of existence, the website was called "The Sprudge Report" [4] and was a direct visual parody of the Drudge Report. [5] [6]

Today, the site focuses primarily on coverage of the modern specialty coffee industry, coffee history, and coffee within cultural and sociopolitical contexts. It publishes a breadth of City Guides, as well as includes a job board for those seeking careers in the industry.

Sprudge came under scrutiny after publishing the name of an anonymous author of a blog titled "The Bitter Barista", resulting in the termination of the author's job. [7] [8] [9]

In 2013, Jordan Michelman and Zachary Carlsen received the Distinguished Author Award from the Specialty Coffee Association of America. [10] The Sprudge Media Network was recognized as a 2017 Webby Award Honoree in the Cultural Blog/Website category. [11]

In 2016 the Coffee Sprudgecast was launched, a podcast featuring interviews with business owners, baristas, and other members of the world coffee community. The Coffee Buildcast, a subset of the Coffee Sprudgecast, focuses on new coffee shops under construction.

In 2018, Michelman and Carlsen co-wrote The New Rules of Coffee: A Modern Guide For Everyone, an illustrated guide to coffee published by Ten Speed Press, a division of Penguin Random House. [12] Their second book, But First, Coffee was published in 2023 by Union Square & Co. focusing on brew methods and diverse coffee recipes.

Sprudge teamed up with South by Southwest to curate the Roasters Village, an extension of the 2018 SouthBites Trailer Park food program at the festival. [13] Today the concept of Roasters Village lives on within the Sprudge site as spotlighted links to current interesting coffees available for purchase online.

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References

  1. "Bitter Barista Fired Over Satirical Blog". BuzzFeed. 12 February 2013. Archived from the original on 2016-10-10. Retrieved 2016-07-29.
  2. "Interview with one co-founder of Sprudge". The Coffeevine. 21 December 2015. Archived from the original on 18 August 2016. Retrieved 29 July 2016.
  3. "About - Sprudge Wire". Sprudge Wire. Archived from the original on 2016-08-04. Retrieved 2016-07-29.
  4. "Crawling forth in 2010..." barista magazine's blog. 2010-01-07. Archived from the original on 2016-09-16. Retrieved 2016-08-01.
  5. "SPRUDGE REPORT 2009". Sprudge Wire. 2009-09-12. Archived from the original on 2009-09-12. Retrieved 2016-08-01.
  6. "Pull up a Chair: a Conversation with the Editors of Sprudge". Corner of the Cafe. 2012-08-25. Archived from the original on 2016-08-14. Retrieved 2023-04-04.
  7. "Bitter Barista loses job over snarky blog about customers, boss". Seattle Times. 11 February 2013. Archived from the original on 18 September 2016. Retrieved 29 July 2016.
  8. "Bitter Barista Fired for Blog Brew-Haha". ABC News. Archived from the original on 2020-11-11. Retrieved 2020-06-29.
  9. "Seattle barista fired over bitter blog that rips customers, boss". Fox News. 12 February 2013. Archived from the original on 19 August 2016. Retrieved 29 July 2016.
  10. "Specialty Coffee Association of America Announces Recipients of 2013 Recognition Awards". The Specialty Coffee Chronicle. Archived from the original on 2016-08-16. Retrieved 2016-07-29.
  11. "Sprudge Media Network". The Webby Awards. Archived from the original on 2018-02-14. Retrieved 2017-09-18.
  12. "The New Rules of Coffee by Jordan Michelman, Zachary Carlsen". PenguinRandomHouse. Archived from the original on 2018-03-02. Retrieved 2018-03-01.
  13. "The Buzzy New Addition to SXSW's Food Lineup This Year". Food and Wine. Archived from the original on 2018-03-02. Retrieved 2018-03-01.