Strategic information system

A strategic information system (SIS) is a computer used by organizations to analyze market and competitor information in support of business planning. ^[1] It contributes to corporate strategy by linking organizational requirements with information technology. ^[2] This linkage is intended to assist organizations in responding to ongoing changes in the business environment, including competitive conditions. ^[1]

In addition, SIS may support decision-making by providing data analytics, trends, and metrics. ^[3] These capabilities can be used by managers to assess opportunities, evaluate risks, and examine operational efficiency. ^[3] By integrating internal organizational processes with external market information, a strategic information system supports both operational decision-making and longer-term planning. ^[2]

Importance

A strategic information system is used by some organizations to support managerial decision-making and presenting internal and external data. By integrating data from multiple internal and external sources, SIS provides a comprehensive view of an organization's performance and market trends. ^[3]

SIS's aim to support the achievement of a company’s long-term goals and objectives. ^[4]

Types

• Cost strategy: It helps companies reach the lowest costs in the industry through business process engineering, reducing costs from suppliers, and reducing costs to customers. ^[5]
• Differentiation strategy: It provides unique products or services and offers more value to customers than competitors. ^[5]
• Focus strategy: It helps companies focus on specific products or services within the organization. ^[5]
• Innovation strategy: It provides products or services with the latest innovations. ^[5]
• Alliance strategy: It creates cooperative relationships that benefit both suppliers and other companies, even with competitors. ^[5]
• Growth strategy: It helps companies develop and diversify their market. ^[5]
• Quality strategy: It helps improve the quality of products and services. ^[5]

See also

• Marketing

References

1. Weil, Kurt Ernst. "PORTER, Competitive advantage, creating and sustaining superior performance". Revista de Administração de Empresas. 25 (2): 82–84. doi: 10.1590/s0034-75901985000200009 . ISSN   0034-7590.
2. Triwidayanti; Zulkarnaen, Iskandar (2022-01-25). "Information Systems Strategic Planning Using the Ward and Peppard Method". Conference Series. 4: 52–58. doi: 10.34306/conferenceseries.v4i1.691 . ISSN   2747-2981.
3. admin (2021-10-08). "Strategic Information Systems: How to Compete in the Digital Age". SmartOSC. Retrieved 2024-06-11.
4. admin (2021-10-08). "Strategic Information Systems: How to Compete in the Digital Age". SmartOSC. Retrieved 2024-06-11.
5. "Strategic of information system". School of Information Systems. Retrieved 2024-06-11.