Tealium

Last updated
Tealium
IndustryMarketing technology
Founded2008
Headquarters
Number of locations
US, Germany, Singapore, Japan, UK, France, Australia, Spain, Hong Kong, Netherlands
Area served
worldwide
Key people
ProductsSaaS, Customer Data Hub, Martech Solutions
BrandsTealium Customer Data Hub, Tealium iQ Tag Management, Tealium AudienceStream CDP, Tealium EventStream API Hub, Tealium DataAccess, Tealium Predict ML, Tealium Private Cloud
Website http://www.tealium.com

Tealium is a US headquartered American company founded in 2008 in San Diego, California that sells enterprise tag management, an API hub, a customer data platform with machine learning, and data management products. It has offices in the US, Singapore, UK, Germany, Japan, Netherlands, France and Australia.

Contents

History

Tealium was founded in 2008 in San Diego, California, by Mike Anderson, Ali Behnam, and Olivier Silvestre who worked together at WebSideStory, a SaaS-based web analytics player that was acquired by Omniture and later by Adobe Systems. [1] Jeff Lunsford, previously the CEO at Limelight Networks and WebSideStory, was appointed CEO of Tealium in January 2013.

In May 2019 the company announced Series F of investment and raised $55 million. The round was led by Silver Lake Waterman with ABN AMRO, Bain Capital, Declaration Partners, Georgian Partners, Industry Ventures, Parkwood and Presidio Ventures also participating. Its total valuation reached $850 million. [2]

In January 2017, Tealium and Possible APAC became partners. [3]

Related Research Articles

Teradata Corporation is an American software company that provides cloud database and analytics-related software, products, and services. The company was formed in 1979 in Brentwood, California, as a collaboration between researchers at Caltech and Citibank's advanced technology group.

WebSideStory, Inc. (later Visual Sciences), was founded by Blaise Barrelet in 1996 as web analytics tool and link directory; its products were Hitbox and HBX. The company went public on September 28, 2004. In 2006, WebSideStory acquired high-end private data analysis and visualization software company Visual Sciences for $57 million. A year after the acquisition, WebSideStory rebranded itself as Visual Sciences, Inc. In January 2008 Visual Sciences, Inc. was acquired by Omniture for $394 million.

<span class="mw-page-title-main">UST (company)</span> American technology company

UST, formerly known as UST GLOBAL, is a provider of digital technology and transformation, information technology and services, headquartered in Aliso Viejo, California, United States. Stephen Ross founded UST in 1998 in Laguna Hills. The company has offices in the Americas, EMEA, APAC, and India.

<span class="mw-page-title-main">Workday, Inc.</span> American software company

Workday, Inc., is an American on‑demand (cloud-based) financial management, human capital management, and student information system software vendor. Workday was founded by David Duffield, founder and former CEO of ERP company PeopleSoft, along with former PeopleSoft chief strategist Aneel Bhusri, following Oracle's acquisition of PeopleSoft in 2005.

Rackspace Technology, Inc. is an American cloud computing company based in San Antonio, Texas. It also has offices in Blacksburg, Virginia and Austin, Texas, as well as in Australia, Canada, United Kingdom, India, Dubai, Switzerland, the Netherlands, Germany, Singapore, Mexico and Hong Kong. Its data centers are located in Amsterdam (Netherlands), Virginia (USA), Chicago (USA), Dallas (USA), London (UK), Frankfurt (Germany), Hong Kong (China), Kansas City (USA), New York City (USA), San Jose (USA), Shanghai (China), Queenstown (Singapore) and Sydney (Australia).

<span class="mw-page-title-main">Accel (company)</span> Venture capital firm

Accel, formerly known as Accel Partners, is an American venture capital firm. Accel works with startups in seed, early and growth-stage investments. The company has offices in Palo Alto, California and San Francisco, California, with additional operating funds in London, India and China.

Omniture is an online marketing and web analytics business unit in Orem, Utah. It was acquired by Adobe Systems in 2009. Until 2011, Omniture operated as a business unit within Adobe as the "Omniture Business Unit", but as of 2012 Adobe began retiring the Omniture name as former Omniture products were integrated into the Adobe Marketing Cloud.

ParAccel, Inc. was a California-based software company.

Anaplan is a business planning software company headquartered in San Francisco, California. Anaplan sells subscriptions for cloud-based business-planning software and provides data for decision-making purposes.

<span class="mw-page-title-main">ServiceNow</span> American technology company

ServiceNow, Inc. is an American software company based in Santa Clara, California, that develops a cloud computing platform to help companies manage digital workflows for enterprise operations. Founded in 2003 by Fred Luddy, ServiceNow is listed on the New York Stock Exchange and is a constituent of the Russell 1000 Index and S&P 500 Index. In 2018, Forbes magazine named it number one on its list of the world's most innovative companies.

Twilio Inc. is an American cloud communications company based in San Francisco, California, which provides programmable communication tools for making and receiving phone calls, sending and receiving text messages, and performing other communication functions using its web service APIs.

New Relic, Inc. is an American web tracking and analytics company based in San Francisco. The company's cloud-based software allows websites and mobile apps to track user interactions and service operators' software and hardware performance.

<span class="mw-page-title-main">Zuora</span>

Zuora, Inc. is an American enterprise software company headquartered in Redwood City, California that creates and provides software for businesses to launch and manage their subscription-based services. Zuora's applications are designed to automate recurring billing, collections, quoting, revenue recognition, and subscription metrics. Tien Tzuo, a co-founder of the company, has served as its CEO since 2007.

<span class="mw-page-title-main">Sumo Logic</span> U.S. information technology company

Sumo Logic, Inc. is a cloud-based machine data analytics company focusing on security, operations and BI use-cases. It provides log management and analytics services that use machine-generated big data. Sumo Logic was founded in April 2010 by ArcSight veterans Kumar Saurabh and Christian Beedgen, and is headquartered in Redwood City, California.

<span class="mw-page-title-main">AppsFlyer</span> Mobile attribution and analytics company

AppsFlyer is an American SaaS mobile marketing analytics and attribution platform, headquartered in San Francisco, California.

Snowflake Inc. is an American cloud computing–based data cloud company based in Bozeman, Montana. It was founded in July 2012 and was publicly launched in October 2014 after two years in stealth mode.

Instabase is a technology company headquartered in San Francisco. The company provides an applied AI platform that can be used to automate business processes.

Zeta Global Holdings Corp. is a data-driven marketing technology company which was founded in 2007. Zeta offers companies a suite of multichannel marketing tools focused on creating, maintaining, and monetizing customer relationships.

<span class="mw-page-title-main">Carta (software company)</span> American software company

eShares, Inc., doing business as Carta, Inc., is a San Francisco, California-based technology company that specializes in capitalization table management and valuation software. The company digitizes paper stock certificates along with stock options, warrants, and derivatives to allow companies, investors, and employees to manage their equity and track company ownership. The company also operates CartaX, a private stock exchange.

Rubrik, Inc. is an American cloud data management and data security company based in Palo Alto, California, founded in January 2014. The company is listed on the New York Stock Exchange after going public in April 2024.

References

  1. "Omniture acquires Visual Sciences (Websidestory)". WebAnalyticsBook.com. Retrieved 31 October 2014.
  2. "Tealium, a big data platform for structuring disparate customer information, raises $55M at $850M valuation". TechCrunch. Retrieved 2019-05-16.
  3. Manjur, Rezwana. "Possible APAC partners up with Tealium". Marketing Interactive. Retrieved 2017-10-27.