TestFreaks

Last updated
TestFreaks
Company type Private
Industry Digital Marketing
Review Website
Founded2007
Founders Kristofer Arwin
Magnus Wiberg
Martin Alexanderson
Headquarters Stockholm, Sweden
Key people
Johan Hedberg (CTO)
Sean Creech (CRO)
Services Aggregated reviews
User reviews
Review data API
Review widget
Q&A widget
Number of employees
15
Website www.testfreaks.com

TestFreaks is a product review aggregator, meaning that both expert/professional- and user reviews are aggregated from thousands of sources in many different languages using an advanced backend system. [1]

Contents

History

TestFreaks was launched in 2007 by the former Founders of PriceRunner, Kristofer Arwin, Magnus Wiberg, and Martin Alexanderson. Northzone, an investor in PriceRunner, also invested in TestFreaks. [2]

It was envision and as a test site and community, drawing inspiration from YouTube, Myspace, Last.fm and Wikipedia. [3] The financial model was based on compensation when users clicked on links to other sites. [4]

See also

References

  1. ↑ "PriceRunner founders to launch 'Test Freaks' — Today's Top Stories". Archived from the original on 2011-07-19. Retrieved 2011-04-13. TestFreaks to launch
  2. ↑ Carlbom, Torbjörn (23 May 2007). "COME BACK!". Veckans Affärer (in Swedish).
  3. ↑ Svanell, Adam (24 April 2007). "Freaks får ny sajt". Svenska Dagbladet (in Swedish). pp. 3 B.
  4. ↑ Leijonhufvud, Jonas (5 September 2008). "Testsajt söker kvinnor". Dagens Nyheter (in Swedish). p. 38.
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