The Hoover Sentinels

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Ernestine Schumann-Heink ErnestineSchumann-Heink.jpg
Ernestine Schumann-Heink

The Hoover Sentinels was a radio concert series which was broadcast on NBC from 1927 to 1935. Sponsored by Hoover Vacuums, it was sometimes heard as Madame Schumann-Heink, Hoover Sentinels Serenade, Sentinels Serenade or Hoover Sentinels .

Contents

The 30-minute program initially aired on Sunday evenings at 10pm and later on Sunday afternoons at 5pm. In 1934-35 it was in the top ten of the highest-rated radio programs.

The program's vocalist was contralto Ernestine Schumann-Heink, who also was heard on Enna Jettick Melodies. [1] In 1934, she also did a 15-minute Sunday evening series for Gerber's baby food.

When The Hoover Sentinels came to an end in 1935, the 5pm timeslot was taken over by The General Motors Hour .

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References

  1. Dunning, John. On the Air: The Encyclopedia of Old-Time Radio. Oxford University Press, 1998. ISBN   0-19-507678-8

Sources