Tilley Endurables

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Tilley hat Tilley hat.jpg
Tilley hat

Tilley Endurables is a Canadian hat company founded in 1980 by Alex Tilley, [1] which also manufactures travel clothing and some accessories. [2] [3] Tilley expanded the product line to shorts and pants designed for sailing, but soon found that many of the Tilley products were being used for travel. Tilley then expanded into "lightweight, easy to pack, practical travel clothing". [4]

The original hat was made of cotton duck and included a brim that snaps up. [5] As the hats were originally made for sailing, they include two straps to prevent them from blowing off. Tilley customers often write stories on the Tilley website, explaining strange experiences they have had with the hats. [4] One such story (and shown as part of an advertisement) includes a hat being eaten by an elephant, and defecated out later that week entirely intact. [6]

In 2015, Tilley sold the company to the Canadian subsidiary of the UK-based Hilco Capital. [1] In 2018 Hilco Capital sold the company to Toronto, Canada-based Gibraltar & Company. [7] [8]

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References

  1. 1 2 "Canada's Tilley Endurables sold to U.K. company known for investing in distressed companies". Financial Post. 15 July 2015. Retrieved 9 January 2016.
  2. "Canada's Tilley Endurables sold to U.K. company known for investing in distressed companies". Financial Post. Retrieved 2016-05-17.
  3. "Tilley". CAN ENG - INTERNATIONAL. Retrieved 2016-05-17.
  4. 1 2 Flavelle, Dana (13 January 2015). "Tilley Endurables is up for sale". Toronto Star. Retrieved 9 January 2016.
  5. Creager, Ellen. "Travelers around the world tip their hats to Alex Tilley". Detroit Free Press. Retrieved 2023-12-13.
  6. Waugh, Neil (23 December 2015). "Outdoors with Neil Waugh: The Twelve Birds of Christmas". Edmonton Sun. Retrieved 9 January 2016.
  7. Singh, Prachi (30 July 2018). "Hilco sells Canadian brand Tilley to Gibraltar & Company". Fashion United. Retrieved 13 December 2023.
  8. "GIBRALTAR & COMPANY ACQUIRES TILLEY ENDURABLES FROM HILCO CAPITAL".