Tocquigny

Last updated
Tocquigny
Industry Advertising
Founded1980
Headquarters Austin, Texas
Key people
Yvonne Tocquigny, Tom Fornoff
Website www.ytbranding.com

Tocquigny (est. 1980) is an advertising and marketing consultancy in the United States. The full-service agency was sold in June 2015 and now operates as the Yvonne Tocquigny Branding Group.

Contents

History

Founded in 1980 as a design studio by Yvonne Tocquigny, the business grew into a full-service ad agency recognized primarily for its business-to-business and digital work. [1] [2] [3] [4] [5] [6] [7] [8] [9] Dell was one of the first blue chip companies to work with Tocquigny, starting in the early 1990s. [10] [11] In 2015 the full-service Tocquigny agency was acquired by Memphis-based Archer Malmo. [12] [13] [14] In 2016 Tocquigny was reimagined as the virtual agency Yvonne Tocquigny Branding Group. [15]

Clients

Past and present client roster includes: [16] [17] [18] [19] [20] [21] [22]

SXSW Involvement

At SXSW 2014 and 2015, Tocquigny hosted the “Tocquigny Taco Tour." Wrapping a bus and mounting a giant taco on the front, Tocquigny shuttled SXSW attendees from downtown Austin to various local taco shops during the festival. [27] [28] [29] [30] The design work for the Taco Tour was awarded a HOW Magazine 2014 Promotion & Marketing Design Award and a 2014 Print Regional Design Annual Award. [31] [32]

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