Toynami

Last updated
Toynami
Private
Founded 2000
Headquarters Van Nuys, California , United States
Key people
George Sohn
Products Action figures
Website Toynami.com

Toynami is an American toy company based in Van Nuys, California. Founded in 2000 by George Sohn, Toynami is primarily focused on anime licenses for specialty retailers and collectors in the North American market. The company's name is a portmanteau of the words "toy" and "tsunami".

United States federal republic in North America

The United States of America (USA), commonly known as the United States or America, is a country composed of 50 states, a federal district, five major self-governing territories, and various possessions. At 3.8 million square miles, the United States is the world's third or fourth largest country by total area and is slightly smaller than the entire continent of Europe's 3.9 million square miles. With a population of over 327 million people, the U.S. is the third most populous country. The capital is Washington, D.C., and the largest city by population is New York City. Forty-eight states and the capital's federal district are contiguous in North America between Canada and Mexico. The State of Alaska is in the northwest corner of North America, bordered by Canada to the east and across the Bering Strait from Russia to the west. The State of Hawaii is an archipelago in the mid-Pacific Ocean. The U.S. territories are scattered about the Pacific Ocean and the Caribbean Sea, stretching across nine official time zones. The extremely diverse geography, climate, and wildlife of the United States make it one of the world's 17 megadiverse countries.

North America Continent entirely within the Northern Hemisphere and almost all within the Western Hemisphere

North America is a continent entirely within the Northern Hemisphere and almost all within the Western Hemisphere; it is also considered by some to be a northern subcontinent of the Americas. It is bordered to the north by the Arctic Ocean, to the east by the Atlantic Ocean, to the west and south by the Pacific Ocean, and to the southeast by South America and the Caribbean Sea.

A portmanteau or portmanteau word is a linguistic blend of words, in which parts of multiple words or their phones (sounds) are combined into a new word, as in smog, coined by blending smoke and fog, or motel, from motor and hotel. In linguistics, a portmanteau is defined as a single morph that represents two or more morphemes.

Contents

Part of the early driving force that led to the creation of the company was Sohn's interest in producing and releasing modern Macross Valkyrie toys, something he spearheaded with Japanese company Yamato Toys while being vice president of Toycom, Yamato's U.S. division at the time. When legal issues arose blocking the non-grey market release of Yamato's Macross toys in North America, Sohn left Toycom and started Toynami, first acquiring the Robotech license, which was the catalyst that roadblocked Yamato and Toycom's Macross toys.

<i>Macross</i>

Macross is a Japanese science fiction mecha anime media franchise, created by Shōji Kawamori of Studio Nue in 1982. The franchise features a fictional history of Earth and the human race after the year 1999. It consists of four TV series, four movies, six OVAs, one light novel, and five manga series, all sponsored by Big West Advertising, in addition to 40 video games set in the Macross universe, 2 crossover games, and a wide variety of physical merchandise.

VF-1 Valkyrie

In the fictional Macross Japanese anime series and its English adaptation Robotech, the first mass-produced transforming aerospace fighter mecha is called the VF-1 Valkyrie. The VF-1 Valkyrie is referred to as a variable fighter in the series Macross, but this is changed to the term veritech fighter in the Robotech series.

Using Robotech as a starting point, Toynami has since expanded, seeking other primarily anime-based licenses and aiming more towards collectors instead of the mass-market.

Criticism

Toynami's reputation has been mixed since its inception, with the criticism of the company focused on overall quality. In 2001, the company advertised their Robotech Masterpiece Collection VF-1 Veritech Fighter toys as having approximately 33% diecast content. After several months of delays, the line's first model - VF-1J Rick Hunter - was released in the Summer of 2002, sans the promised diecast metal content as solicited. Other collectors were infuriated when their $3,000 Robotech Super Scale statues (which stand over 5' tall), were delivered with broken parts and substandard paint quality.[ citation needed ]

Following several complaints from collectors, Toynami issued a recall notice of their Robotech Masterpiece Collection Maia Shadow Fighter on January 2009. According to the company's statement, a new factory was commissioned to manufacture the toy, which was discovered to not meet quality control standards. Within the 60-day period from the recall notice, Toynami offered a full refund for every unit returned. [1]

Present licenses

Anime

<i>Bleach</i> (manga) Japanese manga and anime series

Bleach is a Japanese manga series written and illustrated by Tite Kubo. Bleach follows the adventures of the hotheaded teenager Ichigo Kurosaki who inherits his parents' destiny, after he obtains the powers of a Soul Reaper—a death personification similar to the Grim Reaper—from another Soul Reaper, Rukia Kuchiki. His new-found powers force him to take on the duties of defending humans from evil spirits and guiding departed souls to the afterlife, and set him on journeys to various ghostly realms of existence.

Harmony Gold USA

Harmony Gold is a real estate developer, motion picture and television distributor, and film, television, and animation production company, video game developer and publisher, based in Los Angeles. It was founded in 1983 by Egyptian-born Frank Agrama and is managed by his daughter, Jehan F. Agrama.

<i>Naruto</i> Japanese manga and anime series

Naruto (ナルト) is a Japanese manga series written and illustrated by Masashi Kishimoto. It tells the story of Naruto Uzumaki, an adolescent ninja who searches for recognition from his peers and the village and also dreams of becoming the Hokage, the leader of his village. The story is in two parts, the first set in Naruto's pre-teen years, and the second in his teens. The series is based on two one-shot manga by Kishimoto: Karakuri (1995), which earned Kishimoto an honorable mention in Shueisha's monthly Hop Step Award the following year, and Naruto (1997).

Non-anime

<i>Futurama</i> American comedic animated television show

Futurama is an American animated sitcom created by Matt Groening for the Fox Broadcasting Company. The series follows the adventures of slacker Philip J. Fry, who is accidentally transported to the 31st century and finds work at an interplanetary delivery company. The series was envisioned by Groening in the mid-1990s while working on The Simpsons; he brought David X. Cohen aboard to develop storylines and characters to pitch the show to Fox.

<i>SpongeBob SquarePants</i> American animated television series

SpongeBob SquarePants is an American animated television series created by marine science educator and animator Stephen Hillenburg for Nickelodeon. The series chronicles the adventures and endeavors of the title character and his various friends in the fictional underwater city of Bikini Bottom. The series' popularity has made it a media franchise, as well as the highest rated series to ever air on Nickelodeon, and the most distributed property of MTV Networks. As of late 2017, the media franchise has generated $13 billion in merchandising revenue for Nickelodeon.

Godzilla giant monster

Godzilla is a monster originating from a series of Japanese films of the same name. The character first appeared in Ishirō Honda's 1954 film Godzilla and became a worldwide pop culture icon, appearing in various media, including 32 films produced by Toho, three Hollywood films and numerous video games, novels, comic books and television shows. It is dubbed the King of the Monsters, a phrase first used in Godzilla, King of the Monsters!, the Americanized version of the original film.

Past licenses

Anime

Non-anime

Related Research Articles

<i>Robotech</i>

Robotech is a science fiction franchise that began with an 85-episode anime television series produced by Harmony Gold USA in association with Tatsunoko Production and first released in the United States in 1985. It was adapted from three original and unrelated, though visually similar, Japanese anime television series to make a series suitable for syndication.

<i>Macross Plus</i> 1994 anime

Macross Plus is a four-episode anime OVA and theatrical movie in the Macross series. It was the first sequel to the original Macross television series that took place in the official timeline. Plus was a groundbreaking combination of traditional cel and computer-generated animation at the time of its release, paving the way for the incorporation of more computer-generated imagery in Japanese animation.

SDF-1 <i>Macross</i>

The SDF-1 Macross is a fictional interstellar transforming spacecraft from The Super Dimension Fortress Macross, a science fiction anime series that aired in Japan between 1982–1983. It was later edited and amalgamated into the American animation series Robotech (1985). Mechanical designer Kazutaka Miyatake of Studio Nue created the original SDF-1 design for the first Macross anime series.

<i>Genesis Climber MOSPEADA</i> television series

Genesis Climber MOSPEADA is an anime science fiction series created by Shinji Aramaki and Hideki Kakinuma. The 25-episode television series ran from late 1983 to early 1984 in Japan. MOSPEADA stands for Military Operation Soldier Protection Emergency Aviation Dive Armor, one of the transformable motorcycle-armors the series features. The other primary mecha featured in the show is the three-form transformable fighter called the Armo-Fighter AFC-01 Legioss, which is somewhat similar in design to the VF-1 Valkyrie variable fighter from The Super Dimension Fortress Macross. MOSPEADA was adapted as the third generation of the American series Robotech, much like Macross.

<i>Robotech: The Shadow Chronicles</i> 2007 Japanese film directed by Tommy Yune

Robotech: The Shadow Chronicles is the 2006 animated sequel to the 1985 Robotech television series. It was released on DVD on February 6, 2007.

Hikaru Ichijyo

Hikaru Ichijyo is one of the main fictional characters of the Macross Japanese anime series. His voice actor was Arihiro Hase in the original Japanese version and Vic Mignogna in the English dub by ADV Films in January 2006. After the death of Arihiro Hase in 1996, he was played by Kenji Nojima in the PlayStation 2 Macross video game from 2003.

The Robotech Defenders are a line of scale model kits released by Revell during the early 1980s with an accompanying limited comic series published by DC Comics. Contrary to what their name seems to imply, the "'Robotech Defenders'" are not part of the Robotech Anime Universe adapted by Carl Macek and released by Harmony Gold USA, however they did adopt the same moniker and logo.

<i>Robotech: The Macross Saga</i> 2002 video game

Robotech: The Macross Saga is a side-scrolling shoot 'em up for the Game Boy Advance handheld system, developed by Lucky Chicken Games and published by TDK Mediactive. This title was released during a renaissance of Robotech video games, where struggling projects were no longer cancelled and actually made it to market.

<i>Robotech</i> (comics)

Robotech comics first officially appeared in print in 1985, though Comico published the first issue of its license from Harmony Gold USA under the Macross name.

Robotech (role-playing game)

The Robotech Role-Playing Game, based on the Robotech and Robotech II: The Sentinels series, was originally published by Palladium Books from 1986 to 1995. A second series based on Robotech: The Shadow Chronicles was released between 2008-2018.

<i>Robotech</i> (TV series) television series

Robotech is an American 85-episode adaptation of three unrelated anime television series made between 1982-1984 in Japan; the adaptation was aired in 1985. Within the combined and edited story, Robotechnology refers to the scientific advances discovered in an alien starship that crashed on a South Pacific island. With this technology, Earth developed giant robotic machines or mecha to fight three successive extraterrestrial invasions.

Takatoku toys was a Japanese toy company active during the 1970s and early 1980s. While responsible for many robots, action-figures and vehicles, they are today mainly known for making the original Macross toys.

<i>Robotech II: The Sentinels</i> 1988 film by Carl Macek

Robotech II: The Sentinels was an attempt by Harmony Gold USA to continue the original 1985 Robotech television series. Only three episodes were ultimately animated before the project was canceled in 1986, and a feature-length film was released from footage taken from the completed episodes. The aborted 65-episode Sentinels series would have followed the ongoing adventures of Rick Hunter and Lisa Hayes and the rest of the Robotech Expeditionary Force (REF) during the events of The Robotech Masters and The New Generation series.

Popy robot figures.

Hidetaka Tenjin is a Japanese mecha anime artist and science fiction illustrator.

Robotech: The Shadow Chronicles Role-Playing Game is a role-playing game published by Palladium Books in 2008.

References