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Company type | Private |
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Industry | Identity and Business Verification |
Founded | 2011 Vancouver, British Columbia, Canada |
Founder | Stephen Ufford Tanis Jorge |
Headquarters | , Canada |
Area served | Worldwide |
Key people |
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Products | Global Identity Verification Platform |
Services | Business Verification, Person Match, Identity Document Verification, Watchlist Screening, Fraud Intelligence |
Website | https://www.trulioo.com/ |
Trulioo is a Canadian-based company that provides electronic identity and address verification of both individuals and businesses. [2] Trulioo customers use the service to verify the identity of their own customers as part of 'Know Your Customer' verification. It began as a service to Facebook in 2012, and as of 2014 includes verification for Google and LinkedIn. [3]
Stephen Ufford and Tanis Jorge founded Trulioo in 2011. The company raised $6 million in series A funding in 2014, led by Tenfore Holdings and with participation from BDC Capital and Blumberg Capital. [4] That same year, Trulioo launched a platform for international identity verification.
In 2015, Trulioo raised $15 million from American Express Ventures, BDC Capital, Blumberg Capital and Tenfore Holdings. [5] The company continued expanding globally, opening a satellite office in Dublin in 2018. [6]
In 2019, Trulioo secured $70 million in funding, including a $60 million series C led by Goldman Sachs Growth Equity and with participation from Citi Ventures, Santander InnoVentures and earlier investors. [7]
Trulioo reached unicorn status in 2021 following a $394 million series D funding round led by TCV, which valued the company at $1.75 billion. [8]
In 2022, the company acquired HelloFlow, a Denmark-based no-code onboarding platform, and expanded its operations to Singapore and San Diego. [9] In 2023, Trulioo rebranded and launched a new global identity verification platform for person and business verification. [10]
In 2025, Vicky Bindra was appointed Chief Executive Officer. [11]
Trulioo provides identity verification services to a wide range of global enterprises across industries such as banking, payment services, online marketplaces, trading platforms, cryptocurrency, foreign exchange and wealth management.
Notable customers include J.P. Morgan Payments, [12] EQ Bank, [13] Nium, [14] Mastercard, [15] Capital.com, [16] Airwallex, [17] PingPong Payments [18] and Trust Payments. [19]