Valley Yellow Pages

Last updated

Valley Yellow Pages is owned by AGI Publishing, Inc., and is an independent Yellow Pages directory publisher serving 45 markets in Northern and Central California. An independent Yellow Pages publisher is a company that publishes Yellow Pages directories as alternatives to the local phone companies. The independent directories include similar headings and advertisements, and are distributed by the USPS to local households in the market areas.

Contents

Valley Yellow Pages is headquartered in Fresno, CA with employees throughout Northern and Central California.

History

AGI Publishing, Inc. was founded by three former Pacific Bell executives in 1985. It was established on the principle of bringing direct competition to the Yellow Pages marketplace. For years, utility companies held a monopoly on the marketplace. Valley Yellow Pages was created to provide consumers with a better product and advertisers with substantial advertising savings.

In 1987, AGI Publishing began operations as Valley Yellow Pages and established corporate offices in Fresno, California. The first directory, serving the communities of Fresno and Clovis, was published in 1988.

Directories

Valley Yellow Pages currently publishes the following 45 directories:

DirectoryCharter YearDistribution
Auburn, Lincoln, Loomis, & Rocklin200165,700
Bakersfield and Kern County Communities1989151,800
Butte County200246,200
Calaveras, Tuolumne, & Western Alpine Counties200427,400
Campbell, Los Gatos and Saratoga199947,300
Contra Costa County Central1997123,600
Contra Costa County East200172,700
Contra Costa County West200253,300
Fairfield, Vacaville, Suisun City, & Dixon199465,600
Fair Oaks, Folsom, Orangevale, & El Dorado Hills200156,200
Fremont, Hayward, Castro Valley, Newark, and Union City1995120,500
Fresno-Clovis1988136,200
Glenn & Tehama Counties200418,700
Grass Valley and Nevada City200325,600
Kings and Tulare Counties1999101,800
Lake & Mendocino Counties200332,600
Lassen and Plumas Counties200411,600
Lodi & Galt200128,600
Los Altos, Los Altos Hills, Mountain View, & Sunnyvale199849,600
Madera, Kerman, & Firebaugh199924,400
Marin County200363,200
Merced & Mariposa Counties199850,400
Monterey, Carmel, Salinas, & San Benito County200376,700
Napa Valley200027,500
Oakland, Alameda, Berkeley, Emeryville, & San Leandro1998150,300
Palo Alto, Redwood City, & Menlo Park200353,600
Placerville, Cameron Park, Shingle Springs, & Pollock Pines200241,600
Roseville & Citrus Heights200176,200
Sacramento1991252,200
Sanger, Reedley, Selma, Dinuba, & Kingsburg199934,300
San Jose & Santa Clara1998235,400
San Luis Obispo County200465,700
San Mateo County Central200165,400
San Mateo County North200144,600
Santa Cruz County200355,100
Santa Maria, Santa Ynez, & Lompoc200442,100
Shasta, Siskiyou & Trinity, Counties200360,900
Sonoma County2003112,600
Stanislaus County1990121,000
Stockton199370,400
Tracy-Manteca199848,400
Tri-Valley199675,600
Vallejo, Benicia, American Canyon, and Mare Island200139,600
Yolo County200028,700
Yuba, Sutter, & Colusa Counties200139,600

MyYP.com

MyYP.com is Valley Yellow Pages' Internet Yellow Pages directory. It was launched in 2007. The Internet format allows advertisers to provide enhanced features to their listings that are not possible in the print format.

Related Research Articles

<span class="mw-page-title-main">Yellow pages</span> Telephone directory of businesses by category

The yellow pages are telephone directories of businesses, organized by category rather than alphabetically by business name, in which advertising is sold. The directories were originally printed on yellow paper, as opposed to white pages for non-commercial listings. The traditional term "yellow pages" is now also applied to online directories of businesses.

An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with the advertiser's demand. The phrase "ad network" by itself is media-neutral in the sense that there can be a "Television Ad Network" or a "Print Ad Network", but is increasingly used to mean "online ad network" as the effect of aggregation of publisher ad space and sale to advertisers is most commonly seen in the online space. The fundamental difference between traditional media ad networks and online ad networks is that online ad networks use a central ad server to deliver advertisements to consumers, which enables targeting, tracking and reporting of impressions in ways not possible with analog media alternatives.

<i>The Fresno Bee</i> Daily newspaper serving Fresno, California

The Fresno Bee is a daily newspaper serving Fresno, California, and surrounding counties in that U.S. state's central San Joaquin Valley. It is owned by The McClatchy Company and ranks fourth in circulation among the company's newspapers.

The Global Network Navigator (GNN) was the first commercial web publication and the first web site to offer clickable advertisements. GNN was launched in May 1993, as a project of the technical publishing company O'Reilly Media, then known as O'Reilly & Associates. In June 1995, GNN was sold to AOL, which continued its editorial functions while converting it to a dial-up Internet Service Provider. AOL closed GNN in December 1996, moving all GNN subscribers to the AOL dial-up service.

<span class="mw-page-title-main">Hibu</span> Provider of web development and hosting

Hibu Inc., formerly Yellowbook Inc., is a provider of web development and hosting, digital listings and reputation management, search engine and social media marketing, and digital advertisements. Hibu is headquartered in Cedar Rapids, IA.

<span class="mw-page-title-main">KMPH-TV</span> Fox affiliate in Visalia, California

KMPH-TV is a television station licensed to Visalia, California, United States, serving the Fresno area as an affiliate of the Fox network. It is owned by Sinclair Broadcast Group alongside Sanger-licensed CW affiliate KFRE-TV. Both stations share studios on McKinley Avenue in eastern Fresno, while KMPH-TV's transmitter is located on Big Baldy Mountain in northwestern Tulare County.

<span class="mw-page-title-main">Food 4 Less</span> American no-frills grocery store chain owned by Kroger

Food 4 Less is the name of several grocery store chains, the largest of which is currently owned by Kroger. It is a no-frills grocery store where the customers bag their own groceries at the checkout. Kroger operates Food 4 Less stores in the Chicago metropolitan area and in Southern California. Kroger operates their stores as Foods Co. in northern and central California, including Bakersfield and the Central Coast, because they do not have the rights to the Food 4 Less name in those areas. Other states, such as Nevada, formerly contained Kroger-owned Food 4 Less stores.

<span class="mw-page-title-main">YP Holdings</span> Funds

YP Holdings, now a wholly owned subsidiary of DexYP, is the American parent company for YP LLC. Its products include printed telephone directories, yp.com and YP app. YP offers local search, display ads and direct marketing. On July 31, 2012, YP was included in PaidContent50's list of "the world's most successful digital media companies" based on 2011 digital ad revenue.

<span class="mw-page-title-main">Windstream Holdings</span> Provider of voice and data network communications

Windstream Holdings, Inc., also doing business as Windstream Communications or Windstream, is a provider of voice and data network communications, and managed services, to businesses in the United States. The company also offers residential broadband, phone and digital streaming TV services to consumers within its coverage area. It is the ninth largest residential telephone provider in the country with service covering more than 8.1 million people in 21 states.

<span class="mw-page-title-main">DEX One</span> American yellow pages and marketing company

Dex One Corporation was an American marketing company providing online, mobile and print search marketing via their DexKnows.com website, print yellow pages directories and pay-per-click ad networks in the U.S.

Swift Communications Inc. is an American digital marketing and newspaper publishing company based in Carson City, Nevada. Swift's primary markets are resort town tabloid newspapers and websites as well as agricultural publications. Swift Communications has been noted for "being outside of the mainstream" and "drawing national attention inside the industry" for disabling commenting and implementing paywalls on most of its online newspaper's websites. Many of Swift's newspapers are heavily composed of paid advertorial "sponsored content".

Electronic Yellow Pages are online versions of traditional printed business directories produced by telephone companies around the world. Typical functionalities of online yellow pages include the alphabetical listings of businesses and search functionality of the business database by name, business or location. Since Electronic Yellow Pages are not limited by space considerations, they often contain far more comprehensive business information such as vicinity maps, company profiles, product information, and more.

The San Francisco Bay Times, the first LGBTQ newspaper founded jointly by gay men and women, launched in 1978 and remains one of the largest and oldest LGBTQ newspapers in Northern California. The business includes the 24/7 live-streaming Castro Street Cam that streams Harvey Milk Plaza and the Castro live to the world, serving as an emotional lifeline to LGBTQ people elsewhere, including internationally, who seek connection due to isolation in their regions. It also includes the LGBTQ news and events service "Betty's List," as well as "Harvey's List" and the "Bay Times List."

Folio Corporation was founded in 1987 to publish books on CD-ROMs.

KC Colour Pages and KC White Pages are the classified and residential telephone directories provided specifically for the Kingston Communications service area. KC Colour Pages became the UK's first classified telephone directory when it was first published in 1954 to celebrate KC's 50th anniversary as Hull's telephone company. The Golden Pages, as the first KC Colour Pages was initially called, carried advertising from a wide range of customers including taxis, sail makers, driving schools, painters and decorators and office machinery suppliers amongst others.

The following is a timeline of the history of the city of Fresno, California, USA.

The Gilroy Dispatch is an American weekly newspaper published in Gilroy, California.

The Kingsburg Recorder is a weekly paper covering Kingsburg, CA and the surrounding communities of Fresno County, California. The paper is owned by Lee Central California Newspapers which, in 2015, combined the Kingburg Reporter with the Selma Enterprise, consolidating printing operations at the Santa Maria Times printing location.

Richard Herman Palmquist is a journalist and pioneer radio broadcaster, who also undertook several innovative entrepreneurial initiatives. He is currently retired and living in Nipomo, California.