Warm Biscuit Bedding Company

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Warm Biscuit Bedding Company is a New York City-based retailer of children's bedding, furniture, fabrics, apparel, accessories, toys and gifts.

Contents

Founded in 1998 by Vicki Bodwell, Warm Biscuit Bedding was among companies featured in Crafting a Business: Make Money Doing What You Love by Kathie Fitzgerald. [1] Vicki Bodwell was recognized as an outstanding female entrepreneur in 1999 by Victoria Magazine and in 2006 by Country Living . [2] [3] Bodwell's tips and anecdotes have been quoted in articles in The New York Times , [4] Entrepreneur [5] and CNET News, [6] among other publications. She has been a QVC guest host for Country Living Quilts.

Origin of the name

As explained by the owner, a memory from her Texas childhood was the origin of the company name. At bedtime, children were told to climb into their warm "biscuits", or beds by their Grandmother. [7]

Growth

From its inception as a home-based business, Warm Biscuit Bedding expanded to an office in downtown New York City with a workshop and warehouse in Oklahoma and then a larger remote facility in Colorado. Marketing initially through a mail-order catalog, the company later opened an online store. The product line featured retro fabric designs and grew to include a selection of custom, monogram and personalized items. [8]

Product

Customers can customize their bedrooms and add vintage bedding and fabrics among other furniture options. [9]

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References

  1. Fitzgerald, Kathie (2008). Crafting a Business: Make Money Doing What You Love. Hearst. pp. 64-67, 150, 160, 177, 182, 184. ISBN   978-1-58816-626-5.
  2. Berry, Deborah Geigis (March 2006). "Vicki Mote Bodwell, The Warm Biscuit Bedding Co.". Country Living. Retrieved 2010-05-17.
  3. (March 2007). "2006 Women Entrepreneur: Vicki Bodwell, One Year Later". Country Living. Retrieved 2010-05-17.
  4. Rohrlich, Marianne (June 17, 2004). "A Revival in Personalized Branding". The New York Times. Retrieved 2010-05-17.
  5. Sherman, Aliza (February 12, 2008). "Sleeping Your Way to Improved Sales". Entrepreneur. Retrieved 2010-05-17.
  6. Stefanie Olsen (July 18, 2008). Blogging and bringing home the bacon. CNET News. Retrieved 2010-05-17.
  7. "Vicki's Studio (About Us)". ww1.warmbiscuit.com. Archived from the original on 2024-04-28. Retrieved 2010-05-17.
  8. Rohrlich, Marianne (2004-06-17). "A Revival in Personalized Branding" . The New York Times. ISSN   0362-4331 . Retrieved 2010-05-17.
  9. "Warm Biscuit Bedding Company". 5 Minutes for Mom. 2008-01-26. Retrieved 2020-12-10.