Aislelabs

Last updated
Aislelabs
Company type Wi-Fi software
Founded2013
Headquarters
Toronto
,
Canada
Key people
Prajakta Dravid, Richard Fu, Alex Kress, Suresh Mallya, Garrett Schemmel
ServicesWi-Fi marketing and analytics

Aislelabs Inc. is a technology company offering WiFi analytics and marketing platforms. Headquartered in Toronto, it also has important offices in Dubai, London and India. Aislelabs' products are deployed at more than a thousand locations across 25 countries.

Aislelabs provides location analytics, predictive forecasting, personalized marketing, and digital advertising features in partnership with enterprise Wi-Fi vendors such as Cisco, [1] Aruba Networks, [2] Ruckus Wireless, [3] and Open Mesh. [4]

History

Aislelabs was founded by Nilesh Bansal and Nick Koudas [5] [6] After the acquisition of Sysomos by Marketwired, the two created the marketing and analytics platform for the physical brick n' mortar spaces as Aislelabs. While Aislelabs does not have a direct relationship with the University of Toronto, previously Sysomos was a spinoff from the research project BlogScope which started in 2005, and both founders are a recipient of the University of Toronto' Inventor of the Year award. [7]

Aislelabs raised venture capital from Salesforce.com [8] and other institutional investors in 2014. [9] [10]

The company serves large venues across North America, Europe, and Asia, including The Dubai Mall. [11] Across the install base, Aislelabs' big data platform processes over 275 billion data point a year.

In 2021, Aislelabs was acquired by Constellation Software, one of the world's largest operators of verticalized SaaS businesses.

In 2023, Garrett Schemmel onboarded as the new CEO of Aislelabs. He has overseen continued growth of the business with focused expansion in North America, the Middle East and Latin America as key markets. In 2024, Aislelabs underwent a major rebrand and refreshed positioning, visible at www.aislelabs.com. A new brand identity was launched at the same time.

In 2024, Alex Kress came onboard as the new Head of Engineering. Alex is leading the business to the next generation of the platform, in partnership with Suresh Mallya, Head of Product.

Competitors

The top competitors in Aislelabs competitive landscape are Cloud4Wi, Purple WiFi, Queentessence, Eleven Wireless, Zenreach & Skyfii.[ citation needed ]

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References

  1. ↑ "Aislelabs and Cisco Take Off". July 17, 2015.
  2. ↑ "Using Aruba's Analytics & Location Engine For Anonymous Wi-Fi Location Analytics" (PDF). Nov 2014.
  3. ↑ "Aislelabs, Ruckus Wireless".
  4. ↑ "Open Mesh Partners".
  5. ↑ "Shopper Marketing Forum Speaker Profile Nilesh Bansal" . Retrieved 2017-09-27.
  6. ↑ "Nick Koudas @ U of Toronto Scarborough" . Retrieved 2017-09-27.
  7. ↑ "UofT Professor and PhD student named Inventors of the Year". Mar 24, 2011.
  8. ↑ "Salesforce Ventures Portofolio".
  9. ↑ "Aislelabs Raises 1.5M to Bring Full Cycle Visitor Analytics Back to Brick and Mortal Retail". 2014-03-09.
  10. ↑ "TORONTOS AISLELABS RAISES $1.5 MILLION, PROVIDES INTELLIGENT IN-STORE MARKETING VIA THE CLOUD".
  11. ↑ Anderson, Collin (2012). Evolution of a Retail Streetscape: DP Architects on Orchard Road. ISBN   9781864704624.
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