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 | |
| Company type | Private |
|---|---|
| Industry | Software |
| Founded | 2010 |
| Headquarters | , USA |
Key people | Sam Kolbert-Hyle (President & CEO) |
| Website | brandlive |
Brandlive is a Software as a service (SaaS) company based in Portland, Oregon, USA.
Brandlive Platform includes tools to create templated sites designed to host video content including audience engagement & interaction features such as chat, reactions, polls, product catalogues, and Q&A.
Greenroom is a cloud-based video production tool that can stream to any destination supporting RTMP ingestion. Greenroom offers a variety of features, including the ability to record video, switch between pre-recorded and live video, and overlay graphic elements that stream to destinations on top of video.
2010 — 2019
Brandlive was founded in 2010 by Ben McKinley and Fritz Brumder as a product of Cascade Web Development, as a way to incorporate live video into online shopping. [1] The idea for Brandlive came to Brumder when he was using Skype to see a friend's new retail store in New York City, and made a purchase as a result of the demonstration via live video. [2]
In 2012, Brandlive was established as its own separate entity.
In May 2013, the company received $1.6 million in Series A funding from Oregon Angel Fund, [3] Angel Oregon, [4] Portland Seed Fund, [5] among others.
In September 2013, Brandlive was announced as a finalist for the Oregon Entrepreneurs Network Tom Holce Entrepreneurship Awards. [6]
In 2016, Stephen Marsh's Archivist Capital led Brandlive's $3.2 million funding round. [7]
Brandlive closed 2017 with revenue of $1.9M, and 2018 with $3.1M, and was featured as one of the top ten fastest growing Portland, OR companies. [8]
In July 2018, CEO Fritz Brumder moved into the role of COO, and new CEO Jeff Allen took the reins. [9]
2020 — Early 2024
At the start of 2020, Archivist Capital finalized a transaction to buy most of the business and Sam Kolbert-Hyle, a partner at Archivist, stepped in as Brandlive's new CEO. After analyzing the usage of the platform, Kolbert-Hyle invested in a new direction of product development: to reinvent large, internal corporate allhands and townhall meetings.
When quarantine set in towards the end of March 2020, customers started reaching out to Brandlive because they were having trouble playing premium video content through popular web meeting platforms. Many started asking for help producing elevated video meetings that looked more like TV for gatherings that were historically held in person. In response, Brandlive launched Greenroom in May 2020. [10]
Starting in May 2020, Brandlive did 230 events for Biden Campaign for President team, securing more than $30 million in donations. The largest fundraising event featured President Barack Obama and raised over in $11 million with more than 470,000 views. Brandlive also did celebrity reunion fundraisers including the casts of The Princess Bride, Parks and Rec, The West Wing, and more. [11]
In February 2021, the Showrooms platform (as of 2023 Showrooms is no longer available) was mentioned in a Vogue Business article about digital wholesale technology. [12]
In March 2021, Fast Company named Brandlive as 2021's #1 Most Innovative Company in the Live Events category. [13] Fast Company also named Brandlive on their “50 Most Innovative Companies of the Year” at #44 out of 400 global companies. [14]
Also in March 2021, Forbes ran an article about the Allhands platform reporting, “Features like interactive quizzes, surveys and upvoting allow employees to interact in real time. And for those who aren’t able to tune in live, Allhands provides replays and highlight reels” [15]
As of May 2021, Brandlive had 150 employees. [16]
April 2024
Per an article published in the Biz Journal, Brandlive acquired Notified's virtual event and webinar business. The acquisition quadrupled the size of Brandlive's business and added roughly 100 employees to the team. [17]
Lattice Semiconductor Corporation is an American semiconductor company specializing in the design and manufacturing of low power field-programmable gate arrays (FPGAs). Headquartered in the Silicon Forest area of Hillsboro, Oregon, the company also has operations in San Jose, Calif., Shanghai, Manila, Penang, and Singapore. Lattice Semiconductor has more than 1000 employees and an annual revenue of more than $660 million as of 2022. The company was founded in 1983 and went public in 1989. It is traded on the Nasdaq stock exchange under the symbol LSCC.
Niche.com, formerly known as College Prowler, is an American company headquartered in Pittsburgh, Pennsylvania, that runs a ranking and review site. The company was founded by Luke Skurman in 2002 as a publisher of print guidebooks on US colleges, but is now an online resource providing information on K–12 schools, colleges, cities, neighborhoods, and companies across the United States.
Justin Kan is an American internet entrepreneur and investor. He is the co-founder of live video platforms Justin.tv and Twitch, as well as the mobile social video application Socialcam. He is also the cofounder and former CEO of law-tech company Atrium. In 2024, Kan announced that he had founded Stash, a payment and e-commerce platform for video game developers.
Udemy, Inc. is an education technology company that provides an online learning and teaching platform. It was founded in May 2010 by Eren Bali, Gagan Biyani, and Oktay Caglar.
Simple was an American neobank based in Portland, Oregon. It was recognized as the first neobank and operated between 2009 and 2021.
Act-On Software is a software-as-a-service product for marketing automation. The company is headquartered in Portland, Oregon and was founded in 2008, originally retailing its software exclusively through Cisco, which provided $2 million in funding.
Treehouse or (Teamtreehouse) is an online technology school that offers beginner to advanced courses in web design, web development, mobile development and game development. Its courses are aimed at beginners looking to learn computer coding skills for a career in the tech industry.
Sol Republic, Inc. was an American privately held audio manufacturer based in Michigan. Founded in 2011 by Scott Hix, Seth Combs, and Kevin Lee, it was sold to HoMedics in late 2015 or early 2016.
Vacasa is an international vacation rental management company based in Portland, Oregon. It provides property management services for over 35,000 vacation rentals in North America, Belize, and Costa Rica. Vacasa manages properties in 34 U.S. states.
EVRYTHNG is an internet of things (IoT) software company based in London, with operations in Oregon, New York, Beijing, Minsk and Switzerland. The company delivers real-time data and actionable information about “smart products” featuring a digital identity in its EVRYTHNG Product Cloud, which connects consumer packaged goods to the web for business intelligence.
Oregon Venture Fund makes venture investments in the Portland, Oregon area and throughout Oregon and SW Washington. The fund consists of 180 institutional and angel investors, of whom 85% have run or founded a business. The fund evaluates up to 300 business plans per year, selecting five to seven to invest in annually. In 2018, the fund changed its name from Oregon Angel Fund to Oregon Venture Fund and launched a new $30M fund. Since its inception, Oregon Venture Fund has generated an average annual rate of return of 34% and a return on investment exceeding $3.50 for each dollar invested.
Janrain, sometimes styled as JanRain, is a customer profile and identity management (CIAM) software provider based in Portland, Oregon, United States. It was established in 2002. Akamai acquired Janrain in January 2019.
OpenSesame Inc. is a Portland based educational technology company that provides an online marketplace for buying and selling SCORM elearning courses focused primarily on employee training. Its online training platform, directly connects content providers with employees and businesses for online training resources and specially designed courses for professionals, which can be accessed through a Learning management system. The company was founded in 2011 and is headquartered in Portland, Oregon. As of January 2024, OpenSesame tracks around 30,000 courses from more than 200 publishers.
PacStar, part of Curtiss-Wright Corporation's Defense Solutions Division, is a developer and manufacturer of tactical communication and information technology infrastructure hardware and software based in Portland, Oregon. The company was founded in 2000 in Oregon as a reseller of advanced networking and communication equipment and in 2005 began manufacturing communications systems of its own design. The company has multi-million dollar deals with several branches of the US military and also supplies rugged networking equipment to commercial industries. The formerly privately held company was acquired by Curtiss-Wright in late 2020.
Smarsh is a "software as a service" (SaaS) company headquartered in Portland, Oregon, with nine offices worldwide. The company provides comprehensive archiving and has compliance, supervision and e-discovery solutions for companies in highly regulated industries, including public sector and financial services.
David Barrett is an American entrepreneur and software engineer. He is founder and CEO of Expensify, a software company that has developed an expense management system for personal and business use.
Responsive is a privately owned developer of cloud-based software that automates and streamlines the process of responding to a request for proposal (RFP) based in Beaverton, Oregon. The company also maintains an office in Coimbatore, India. Founded in 2015, the company has expanded rapidly and now has more than 150,000 users worldwide after tripling its user base in 2019 and sustaining growth during the global pandemic. RFPIO software has supported more than $20 billion in RFP responses.
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AnyRoad is an American company that develops and sells experiential marketing software. AnyRoad's platform combines operational tools that streamline event management with robust data capture and actionable analytics, providing an end-to-end solution for marketing teams. Brands that use AnyRoad's platform are able to more effectively optimize their experiential programs, achieving greater brand loyalty and increased revenue from their events.
Portland Women in Technology was a 501(c)(3) nonprofit organization based in Portland, Oregon with the mission of advancing inclusion in the technology industry. They hosted four to six events per month, which ranged from member-driven events to monthly happy hours. In 2021, all formerly in-person PDXWIT events became virtual due to the COVID-19 pandemic. The organization is to be dissolved in April 2024 due to lack of funding.
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