Clearly Canadian

Last updated
Clearly Canadian
Clearly Canadian logo.svg
Type Sparkling water
ManufacturerClearly Food & Beverage Company Ltd.
Country of origin  Canada
IntroducedDecember 1987 (December 1987)
ColorClear
FlavorSparkling Flavoured & Non-Flavoured Spring Water
Website www.clearlycanadian.com

Clearly Canadian is a brand of premium sparkling waters produced by The Clearly Food & Beverage Company Ltd., of Canada. [1] The brand was founded in 1987[ citation needed ] [2] in British Columbia, Canada. Outside of Canada, it is well known throughout the United States, parts of Europe and Japan.[ citation needed ]

Contents

History

Founded in 1987 by Gordon Sim, Doug Mason and others in British Columbia, Clearly Canadian is considered by many as the first premium "new age beverage" product that precipitated the multibillion-dollar market as it exists today, and has produced product every year since 1987 except for 2010 and 2011.

Clearly Canadian experienced rapid market-dominating growth throughout the 1990s alongside Snapple and Red Bull, but fell into broad corporate mismanagement beginning in 2000 and up to 2012, when it was acquired by serial entrepreneur, Robert R. Khan, under his 4NCapital Partners investment firm. Large-scale commercial production resumed shortly thereafter in Canada and was precipitated by an online crowd-sourcing campaign that pre-sold in excess of 40,000 cases. Rhett and Link, celebrity hosts of internet comedy show "Good Mythical Morning", played a major role in promoting the campaign to save the beverage of their childhood. [3]

Timeline

See also

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References

  1. "Federal Corporation Information". Corporations Canada. Retrieved 2018-10-06.
  2. McCullough, Michael (December 1996). "Just Add Hype". Canadian Business . 69 (15): 130–132 via ProQuest.
  3. "- YouTube". YouTube .
  4. "DMR Food Corporation Acquired by Clearly Canadian". Food Ingredients 1st. February 9, 2007. Retrieved December 22, 2013.
  5. "About Our Products". clearlycanadian.com. Clearly Food & Beverage Company Ltd. 2023.
  6. "13714, LLC v. Khan (4:23-cv-00960)". www.courtlistener.com. Free Law Project. 2023.