Dezerland Park Orlando

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Dezerland Park Orlando
Artegon Market.jpg
Artegon Marketplace in 2016
Dezerland Park Orlando
Location Orlando, Florida
Coordinates 28°28′07″N81°26′52″W / 28.4685°N 81.447867°W / 28.4685; -81.447867
Address5250 International Drive
Opening date2002 (as Festival Bay Mall)
2014 (as Artegon Marketplace)
2020 (as Dezerland Park Orlando)
Developer Belz Enterprises
ManagementParagon Outlet Partners LLC
OwnerDezer Development
No. of stores and services65
No. of anchor tenants 5
Total retail floor area 865,000 square feet (80,361.1 m2) [1]
No. of floors1 (2 in former Vans Skatepark and Bass Pro Shops)

Dezerland Park Orlando (formerly known as the Festival Bay and Artegon Marketplace) is an enclosed shopping mall and amusement park located on International Drive in Orlando, Florida, United States. Opened in 2002 as a property of the Belz Factory Outlets, it is owned and managed by Dezer Development. As Festival Bay Marketplace, the complex was 860,000 square feet (80,000 m2) in size with Bass Pro Shops, Boot Barn, Book Warehouse, Gods & Monsters, and Ron Jon Surf Shop as anchor stores. It also comprised several entertainment venues, including a Cinemark movie theater, Sky Zone Trampoline Park, Sky Trail Ropes Course and a Putting Edge glow-in-the-dark miniature golf course. Having failed twice as a shopping mall, the complex reopened in 2020 as Dezerland Park Orlando.

Contents

History

Festival Bay Mall

The mall was planned and developed by Belz Enterprises. It was originally planned to open in 2000, but the opening was delayed until 2002. [2] Initial plans called for the mall to be 1,100,000 square feet (102,193.3 m2) in size, [3] but it was scaled back to 865,000 square feet (80,361.1 m2).

In 2004, plans were announced for a surfing park, named Ron Jon Surfpark, to be built inside the mall. [4] This project was never opened.

In January 2012, Vans Skatepark, one of the mall's anchors, closed. While it was one of the most popular attractions at the mall, no reason was given for the closure. It is stated that after two years, the mall is expected to reopen most likely as a newly named, open-air complex with shops, entertainment and maybe even hotels. [5]

Artegon Marketplace

In early 2011, the mall was acquired by a division of The Lightstone Group, which announced plans to redevelop the mall. Festival Bay was re-opened as Artegon Marketplace on November 20, 2014. [6]

The $70 million renovation removed the mall's signature lake and tile-mosaic signage in favor of a modernized theme. The renovation also converted two-thirds of Festival Bay's original space into small storefronts (40–300 square feet (3.7–27.9 m2) in size), which were rented out to local artisanal vendors. [6] The mall's anchor stores at were retained.

Artegon Marketplace closed on January 26, 2017. The closure was announced to tenants only two weeks prior, which led to larger tenants filing a lawsuit against Lightstone. As with the closure of Festival Bay, the mall's anchors, such as Bass Pro Shops and Cinemark, remained open. [7]

Dezerland Park Orlando

In January 2018, Dezer Development of Miami acquired the property, encompassing 104 acres and an 865,000-square-foot mall, for $23.7 million. The complex, now known as Dezerland, officially reopened in 2021, offering an array of captivating attractions. Visitors can marvel at a stunning collection of automobiles and automotive memorabilia. The excitement doesn't stop there – Dezerland is home to Florida's largest indoor karting track, a sprawling 25,000-square-foot trampoline park, boutique bowling, thrilling laser tag, bumper cars, an expansive arcade, and much more. Dezerland promises an unforgettable experience for visitors of all ages. [8]

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References

  1. ↑ "GGP Mall Directory". General Growth Properties. Archived from the original on 2008-10-17. Retrieved 2008-11-13.
  2. ↑ Pack, Todd (2002-08-18). "Mall to Open in Orlando, Fla., in 2002". The Florida Sentinel. Retrieved 2008-11-13.
  3. ↑ Pack, Todd (2000-11-27). "The Orlando Sentinel, Fla., Retail Column". The Florida Sentinel. Retrieved 2008-11-13.
  4. ↑ Wahid, Zaheera (2004-05-14). "Surf Park May Emerge as Next Wave or Be Waved Off". The Orange County Register. Retrieved 2008-11-14.
  5. ↑ Pedicini, Sandra. "Vans Skatepark, one of Festival Bay Mall's anchors, will close". Orlando Sentinel. Retrieved 29 June 2012.
  6. 1 2 Arnold, Kyle (2014-08-20). "Artegon Marketplace nears opening date". Orlando Sentinel . Tribune Publishing. pp. A10 – via NewsBank.
  7. ↑ Cordeiro, Monivette (2017-02-22). "After the dramatic shutdown of Orlando's Artegon 'anti-mall,' the artists and vendors wonder how it all went wrong". Orlando Weekly . Euclid Media Group . Retrieved 2024-02-25.
  8. ↑ "Dezerland Park Orlando planning to open 'in time'". 10 June 2020.
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