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Guerrilla ontology is a practice described by author Robert Anton Wilson in his 1980 book The Illuminati Papers as "the basic technique of all my books. Ontology is the study of being; the guerrilla approach is to so mix the elements of each book that the reader must decide on each page 'How much of this is real and how much is a put-on?'"
The goal of guerrilla ontology is to expose an individual or individuals to radically unique ideas, thoughts, and words, in order to invoke cognitive dissonance, which can cause a degree of discomfort in some individuals as they find their belief systems challenged by new concepts.
The ultimate goal of guerrilla ontology is to promote positive brain change and new ways of experiencing and adapting to reality.[ citation needed ]
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Knowledge representation and reasoning is the field of artificial intelligence (AI) dedicated to representing information about the world in a form that a computer system can use to solve complex tasks such as diagnosing a medical condition or having a dialog in a natural language. Knowledge representation incorporates findings from psychology about how humans solve problems, and represent knowledge in order to design formalisms that will make complex systems easier to design and build. Knowledge representation and reasoning also incorporates findings from logic to automate various kinds of reasoning.
In metaphysics, ontology is the philosophical study of being. It investigates what types of entities exist, how they are grouped into categories, and how they are related to one another on the most fundamental level. Ontologists often try to determine what the categories or highest kinds are and how they form a system of categories that encompasses the classification of all entities. Commonly proposed categories include substances, properties, relations, states of affairs, and events. These categories are characterized by fundamental ontological concepts, including particularity and universality, abstractness and concreteness, or possibility and necessity. Of special interest is the concept of ontological dependence, which determines whether the entities of a category exist on the most fundamental level. Disagreements within ontology are often about whether entities belonging to a certain category exist and, if so, how they are related to other entities.
The Semantic Web, sometimes known as Web 3.0, is an extension of the World Wide Web through standards set by the World Wide Web Consortium (W3C). The goal of the Semantic Web is to make Internet data machine-readable.
Willard Van Orman Quine was an American philosopher and logician in the analytic tradition, recognized as "one of the most influential philosophers of the twentieth century". He served as the Edgar Pierce Chair of Philosophy at Harvard University from 1956 to 1978.
In information science, an ontology encompasses a representation, formal naming, and definitions of the categories, properties, and relations between the concepts, data, or entities that pertain to one, many, or all domains of discourse. More simply, an ontology is a way of showing the properties of a subject area and how they are related, by defining a set of terms and relational expressions that represent the entities in that subject area. The field which studies ontologies so conceived is sometimes referred to as applied ontology.
Teleology or finality is a branch of causality giving the reason or an explanation for something as a function of its end, its purpose, or its goal, as opposed to as a function of its cause.
Computational biology refers to the use of data analysis, mathematical modeling and computational simulations to understand biological systems and relationships. An intersection of computer science, biology, and big data, the field also has foundations in applied mathematics, chemistry, and genetics. It differs from biological computing, a subfield of computer science and engineering which uses bioengineering to build computers.
Guerrilla marketing is an advertisement strategy in which a company uses surprise and/or unconventional interactions in order to promote a product or service. It is a type of publicity. The term was popularized by Jay Conrad Levinson's 1984 book Guerrilla Marketing.
The Web Ontology Language (OWL) is a family of knowledge representation languages for authoring ontologies. Ontologies are a formal way to describe taxonomies and classification networks, essentially defining the structure of knowledge for various domains: the nouns representing classes of objects and the verbs representing relations between the objects.
In logic, philosophy and related fields, mereology is the study of parts and the wholes they form. Whereas set theory is founded on the membership relation between a set and its elements, mereology emphasizes the meronomic relation between entities, which—from a set-theoretic perspective—is closer to the concept of inclusion between sets.
Essence has various meanings and uses for different thinkers and in different contexts. It is used in philosophy and theology as a designation for the property or set of properties or attributes that make an entity the entity it is or, expressed negatively, without which it would lose its identity. Essence is contrasted with accident, which is a property or attribute the entity has accidentally or contingently, but upon which its identity does not depend.
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base. Advertising campaigns utilize diverse media channels over a particular time frame and target identified audiences.
Neopragmatism, sometimes called post-Deweyan pragmatism, linguistic pragmatism, or analytic pragmatism, is the philosophical tradition that infers that the meaning of words is a result of how they are used, rather than the objects they represent.
The semantic spectrum, sometimes referred to as the ontology spectrum, the smart data continuum, or semantic precision, is a series of increasingly precise or rather semantically expressive definitions for data elements in knowledge representations, especially for machine use.
In information science, an upper ontology is an ontology that consists of very general terms that are common across all domains. An important function of an upper ontology is to support broad semantic interoperability among a large number of domain-specific ontologies by providing a common starting point for the formulation of definitions. Terms in the domain ontology are ranked under the terms in the upper ontology, e.g., the upper ontology classes are superclasses or supersets of all the classes in the domain ontologies.
Ontology alignment, or ontology matching, is the process of determining correspondences between concepts in ontologies. A set of correspondences is also called an alignment. The phrase takes on a slightly different meaning, in computer science, cognitive science or philosophy.
The Open Biological and Biomedical Ontologies (OBO) Foundry is a group of people dedicated to build and maintain ontologies related to the life sciences. The OBO Foundry establishes a set of principles for ontology development for creating a suite of interoperable reference ontologies in the biomedical domain. Currently, there are more than a hundred ontologies that follow the OBO Foundry principles.
A digital library is an online database of digital objects that can include text, still images, audio, video, digital documents, or other digital media formats or a library accessible through the internet. Objects can consist of digitized content like print or photographs, as well as originally produced digital content like word processor files or social media posts. In addition to storing content, digital libraries provide means for organizing, searching, and retrieving the content contained in the collection. Digital libraries can vary immensely in size and scope, and can be maintained by individuals or organizations. The digital content may be stored locally, or accessed remotely via computer networks. These information retrieval systems are able to exchange information with each other through interoperability and sustainability.
Contemporary ontologies share many structural similarities, regardless of the ontology language in which they are expressed. Most ontologies describe individuals (instances), classes (concepts), attributes, and relations.
Social ontology is a branch of ontology. Ontology is the philosophical study of being and existence; social ontology, specifically, examines the social world, and the entities that arise out of social interaction. A primary concern of social ontology is social groups, whether or not they exist, and if so, how they differ from any given collections of people. Much of social ontology is conducted within the social sciences, and is concerned with many of the same entities, such as institutions, socio-economic status, race, and language.