Kidoodle.TV

Last updated
Kidoodle.TV
Kidoodle TV Logo.svg
Logo
Type of site
 Streaming platform
Available inEnglish
Headquarters Calgary, Canada
Country of originCanada
Area served160 countries
Parent A Parent Media Co. Inc
URL https://kidoodle.tv/
LaunchedJanuary 2014
Current statusActive

Kidoodle.TV is a Canadian subscription and advertising-based video-on-demand streaming service for children. It is owned and operated by A Parent Media Co. Inc., a company based in Calgary, Canada. [1] It provides entertainment and educational programs for children, and it is available in English language. Notable shows on the platform include Paw Patrol , Peppa Pig , SpongeBob SquarePants , Baby Shark , My Little Pony, The Donkey Kong Show, and Doggyland . [2] [3] [4]

Contents

Kidoodle.TV was created in 2012 and launched in January 2014. [2] [5] As of 2023, it can be accessed in more than 160 countries through more than 1000 devices. [6]

History

Kidoodle.TV is owned and operated by A Parent Media Co. Inc., a company based in Calgary, Canada. [1] [7] Kidoodle.TV was started by Mike Lowe and Neil Gruninger. Lowe identified a gap for online, user-generated videos providing age-appropriate content for children up to the age of 12 years, and co-founded the platform in 2012 with Gruninger. They commercially launched the service in US and Canada in January 2014. [7] [8] The service also allows parental control and setting-up of watch time limit. [9]

In 2020, the company partnered with PubMatic to use their ad-tech software OpenWrap OTT for header bidding. [10] In 2021, Kidoodle.TV started an analytics portal for content creators to inform them about the performance of their shows. [11] It also partnered with Argentinean YouTube Channel, The Children’s Kingdom, in June 2023. [3]

The company has adopted Amazon cloud computing for technical advancements in their services and operations. [12]

Funding

In 2014, Kidoodle.TV raised CAD 10 million from angel investors. [13] In June 2022, the company received capital investment from TriWest Capital Partners, a Canada-based private equity firm making the total funds raised by the company to $62 million. [14]

Awards

Notable awards won by Kidoodle.TV includes:

References

  1. 1 2 Toneguzzi, Mario (December 7, 2015). "Calgary based Kidoodle.TV expanding to Caribbean market". Calgary Herald .
  2. 1 2 Spangler, Todd (8 October 2014). "Kidoodle.TV's Parent Company Closes $10 Million in Angel Financing (Exclusive)". Variety .
  3. 1 2 Jones, Holly (12 June 2023). "Premier Argentine Youtube Channel The Children's Kingdom Teams With Streamer Kidoodle.tv". Variety .
  4. ↑ Watson, Cole; Hernandez, Andrea (February 3, 2023). "Deals of the Week: BBC, Kidoodle.TV, CAKE". Kidscreen.
  5. ↑ Staff (4 December 2020). "Kidoodle.TV: Safe streaming for kids". The Canadian Business Quarterly.
  6. ↑ Staff (June 5, 2023). "Kidoodle.TV Kicks Off the Summer With Its 'SUMMER SPOTLIGHT' Series for Kids and Parents While School's Out". Charlotte Observer .
  7. 1 2 Parker, David (December 5, 2019). "Calgary-born Kidoodle.TV recognized globally as safe streaming option for kids". Calgary Herald .
  8. ↑ Staff (November 8, 2012). "Startup of the Week - KidoodleTV". Calgary Herald .
  9. ↑ Schmidt, Colleen (12 February 2014). "TV service offers collection of kid friendly content online". CTV News.
  10. ↑ "Fast-Growing Kidoodle.TV Family AVOD Service Joins PubMatic on Header Bidding". Beet.TV. 6 July 2020.
  11. ↑ Morris, Chris (7 July 2021). "Kidoodle.TV Rolling Out New Analytics Portal for Children's Content Creators". Variety .
  12. ↑ Halliday, Mathew (9 June 2022). "More than a storage solution: For these companies, the cloud is at the core of continuous innovation". The Globe and Mail .
  13. ↑ Spangler, Todd (8 October 2014). "Kidoodle.TV's Parent Company Closes $10 Million in Angel Financing". Variety .
  14. ↑ Earl, William (21 June 2022). "Kidoodle Streamer Receives Investment From TriWest Capital Partners". Variety .
  15. ↑ "New Webby Gallery + Index - Kidoodle TV". The Webby Awards.
  16. ↑ "New Webby Gallery + Index - Kidoodle TV". The Webby Awards.
  17. ↑ "Mobile Site & App Awards Category Winners". Stevie Awards.
  18. ↑ "Outstanding Brand Safety Strategy". Cynopsis Media's annual Media Impact Awards.
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