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Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.62% market share as of June 2019, handling more than 5.4 billion searches each day.
Lawrence Edward Page is an American software engineer and Internet entrepreneur. He is best known as one of the co-founders of Google along with Sergey Brin.
Sergey Mikhaylovich Brin is an American software engineer and Internet entrepreneur. Together with Larry Page, he co-founded Google. Brin was the president of Google's parent company, Alphabet Inc., until stepping down from the role on December 3, 2019. Brin and Page remain at Alphabet as co-founders, controlling shareholders, board members, and employees. As of July 2020, Brin is the 7th-richest person in the world, with an estimated net worth of US$67.6 billion.
Google Shopping, formerly Google Product Search, Google Products and Froogle, is a Google service invented by Craig Nevill-Manning which allows users to search for products on online shopping websites and compare prices between different vendors. Google announced at its Marketing Live event in May 2019 that the new Google Shopping will integrate the existing Google Express marketplace into a revamped shopping experience. In the U.S, Google Shopping is accessible from the web and mobile apps, available on Android and iOS. Google Shopping is also available in France, accessible from the web only. Like its predecessor, Google Shopping is free and requires a personal Google account in order to purchase from the platform. A colored price tag icon replaces the parachute icon from Google Express.
Dogpile is a metasearch engine for information on the World Wide Web that fetches results from Google, Yahoo!, Yandex, Bing, and other popular search engines, including those from audio and video content providers such as Yahoo!.
Google Scholar is a freely accessible web search engine that indexes the full text or metadata of scholarly literature across an array of publishing formats and disciplines. Released in beta in November 2004, the Google Scholar index includes most peer-reviewed online academic journals and books, conference papers, theses and dissertations, preprints, abstracts, technical reports, and other scholarly literature, including court opinions and patents. While Google does not publish the size of Google Scholar's database, scientometric researchers estimated it to contain roughly 389 million documents including articles, citations and patents making it the world's largest academic search engine in January 2018. Previously, the size was estimated at 160 million documents as of May 2014. An earlier statistical estimate published in PLOS ONE using a Mark and recapture method estimated approximately 80–90% coverage of all articles published in English with an estimate of 100 million. This estimate also determined how many documents were freely available on the web.
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings.
David Harold Blackwell was an American statistician and mathematician who made significant contributions to game theory, probability theory, information theory, and Bayesian statistics. He is one of the eponyms of the Rao–Blackwell theorem. He was the first African American inducted into the National Academy of Sciences, the first black tenured faculty member at UC Berkeley, and the seventh African American to receive a Ph.D. in Mathematics.
Krishna Bharat is a founding adviser for Grokstyle Inc, a visual search company which got acquired by Facebook and Laserlike Inc., an interest search engine startup based on Machine Learning which got acquired by Apple.
Matthew Cutts is an American software engineer. Cutts is the Administrator of the United States Digital Service. He was first appointed as acting administrator, to later be confirmed as full administrator in October 2018. Cutts previously worked with Google as part of the search quality team on search engine optimization issues. He is the former head of the web spam team at Google.
A web search engine or Internet search engine is a software system that is designed to carry out web search, which means to search the World Wide Web in a systematic way for particular information specified in a textual web search query. The search results are generally presented in a line of results, often referred to as search engine results pages (SERPs). The information may be a mix of links to web pages, images, videos, infographics, articles, research papers, and other types of files. Some search engines also mine data available in databases or open directories. Unlike web directories, which are maintained only by human editors, search engines also maintain real-time information by running an algorithm on a web crawler. Internet content that is not capable of being searched by a web search engine is generally described as the deep web.
Google was officially launched in 1998 by Larry Page and Sergey Brin to market Google Search, which has become the most used web-based search engine. Larry Page and Sergey Brin, students at Stanford University in California, developed a search algorithm at first known as "BackRub" in 1996, with the help of Scott Hassan and Alan Steremberg. The search engine soon proved successful and the expanding company moved several times, finally settling at Mountain View in 2003. This marked a phase of rapid growth, with the company making its initial public offering in 2004 and quickly becoming one of the world's largest media companies. The company launched Google News in 2002, Gmail in 2004, Google Maps in 2005, Google Chrome in 2008, and the social network known as Google+ in 2011, in addition to many other products. In 2015, Google became the main subsidiary of the holding company Alphabet Inc.
Google Personalized Search is a personalized search feature of Google Search, introduced in 2004. All searches on Google Search are associated with a browser cookie record. When a user performs a search, the search results are not only based on the relevance of each web page to the search term, but also on which websites the user visited through previous search results. This provides a more personalized experience that can increase the relevance of the search results for the particular user. Such filtering may also have side effects, such as the creation of a filter bubble.
Egosurfing is the practice of searching for one's own name, or pseudonym on a popular search engine in order to review the results. Similarly, an egosurfer is one who surfs the Internet for his or her own name to see what information appears. It has become increasingly popular with the rise of Internet search engines, as well as free blogging and web-hosting services. Though Google is the search engine most commonly mentioned when referring to egosurfing, other widely known search engines include Yahoo and Bing.
Alice Petry Gast is an American researcher, and the 16th president of Imperial College London, since September 2014. Gast was named one of the top 100 "Modern Era" engineers in the US under the category of "Leadership" by the American Institute of Chemical Engineers.
Danny Sullivan is an American technologist, journalist, and entrepreneur. He was the Chief Content Officer at Third Door Media, and co-founded Search Engine Land, an industry publication that covers news and information about search engines, and search marketing, SEO and SEM topics. Third Door Media also produces Marketing Land, a sister website that covers broader digital marketing topics including social media, display advertising, email marketing, analytics, mobile, and marketing technology. Search Engine Land and Marketing Land are owned by Third Door Media, of which Danny Sullivan was partner and chief content officer. He retired from his position as Chief Content Officer at Third Door Media in June 2017.
David A. Vise, is a journalist and author. He is a Senior Advisor to New Mountain Capital, a New York-based investment firm, and Executive Director of Modern States “Freshman Year for Free,” a philanthropy whose goal is to make college more accessible and affordable.
Amitabh Kumar "Amit" Singhal is a former senior vice president at Google Inc. having been a Google Fellow and the head of Google's Search team for 15 years. He left Google on 26 February 2016.
Personalized search is web search results that are tailored specifically to an individual's interests by incorporating information about the individual beyond the specific query provided. There are two general approaches to personalizing search results, involving modifying the user's query and re-ranking search results.
The Google Story is a book by David Vise and Mark Malseed that takes an in-depth look who founded the company and why it is unique. Through this book, readers will learn about the founders, the company, and the culture that Google is known for. This book is in English and was published on November 15, 2005.
References
- ↑ "OhMyGovInc.Team" . Retrieved 2012-04-28.
