Milk Bar Pie

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Milk Bar Pie Crack Pie (cropped).jpg
Milk Bar Pie

Milk Bar Pie, also known as Crack Pie, is a dessert created by the American chef Christina Tosi in 2008 while working at the New York City restaurant wd~50. It became the signature dish of Tosi's bakery, Milk Bar.

Contents

Tosi originally named the dessert Crack Pie for its addictive qualities, but changed it to Milk Bar Pie in 2019 after the name was criticized as insensitive.

Development

The American chef Christina Tosi created Milk Bar Pie, initially known as Crack Pie, for a staff meal while working at the New York City restaurant wd~50 . [1] She described regularly making desserts from "whatever mise-en-place was left over from the previous night's service". [2] When missing ingredients one morning, she came across a recipe for chess pie in Joy of Cooking. Tosi describes chess pie as something "the old gals of yesteryear made when there was nothing to really make pie out of". [2] She substituted heavy cream for the called-for buttermilk to create a gooier consistency and corn powder and milk powder for the called-for flour to create a more interesting flavor. [2] The pie was popular at family meals. [3]

Milk Bar

When Tosi opened Momofuku Milk Bar in 2008, she revised the Crack Pie to include an oatmeal-cookie crust. [2] It became her signature product. According to Vice , "Tosi’s Milk Bar has been synonymous with the Crack Pie". [4] [5] [6] Gourmet called it Tosi's "defining dessert". [6] Bon Appetit called it her "most buzzed-about dish". [7] New York Daily News called it "New York's favorite sugar high". [8] In December 2009, Anderson Cooper appeared on Regis and Kelly discussing the pie. [9] [5] [6] [10] [3] The New York Times called the appearance a "seminal moment". [11]

The Los Angeles Times in 2010 said the price of the pie, then $44, was "jaw-dropping"; it attributed the pie's having "taken New York City by storm" partially to the price. [9] Axios in 2022 called the dish a "cult favorite". [12] Tosi's first cookbook, Momofuku Milk Bar (2011), contains a recipe for the pie. [13]

Name change

Some food writers and others have criticized naming foods including Crack Pie after addictive substances as insensitive and offensive. [4] [14] In May 2019, Devra First of the Boston Globe criticized the name in a column for making light of addiction by alluding to the addictiveness of crack cocaine. [15] The following month, Milk Bar changed the name to Milk Bar pie. [4] [14] [16]

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<span class="mw-page-title-main">David Chang</span> American chef and TV personality

David Chang is an American restaurateur, author, podcaster, and television personality. He is the founder of the Momofuku restaurant group. In 2009, Momofuku Ko was awarded two Michelin stars, which the restaurant has retained each year since. In 2011, he co-founded the influential food magazine Lucky Peach, which lasted for 25 quarterly volumes into 2017. In 2018, Chang created, produced, and starred in a Netflix original series called Ugly Delicious, and through his Majordomo Media group, he has produced and/or starred in more television and podcasts. On November 29, 2020, he became the first celebrity to win the $1,000,000 top prize for his charity, Southern Smoke Foundation, and the fourteenth overall million dollar winner on Who Wants to Be a Millionaire.

<span class="mw-page-title-main">Momofuku (restaurants)</span> Culinary brand

Momofuku is a culinary brand established by chef David Chang in 2004 with the opening of Momofuku Noodle Bar. It includes restaurants in New York City, Toronto (defunct), Las Vegas, and Los Angeles, a bakery established by pastry chef Christina Tosi, a bar (Nikai), and a quarterly magazine.

<span class="mw-page-title-main">Christina Tosi</span> American chef, author and TV personality

Christina Tosi is an American chef and cookbook author. She is founder and co-owner with Momofuku of Milk Bar and serves as its chef and chief executive officer. Food & Wine magazine included her in their 2014 list of "Most Innovative Women in Food and Drink".

Unique Sweets is an American television series on Cooking Channel about various eating establishments across the United States and their signature or most popular desserts. The series features interviews with guest pastry chefs and food critics who give commentary about their favorite dessert dishes. Each episode features a different restaurant, bakery or specialty sweet shop, focusing on one theme, such as ice-cream, cakes or pies.

<span class="mw-page-title-main">Milk Bar (bakery)</span> Restaurant chain

Milk Bar is a chain of dessert and bakery restaurants in the United States, founded by chef Christina Tosi. As of 2023, the chain has branches in New York City; Los Angeles; Washington, D.C.; Las Vegas; and Bellevue, Washington.

Janice Wong is a Singaporean artist, chocolatier, chef, and entrepreneur. In addition to restaurants, dessert bars, and retail ventures, she is known for her edible art installations. She has won multiple awards, including being named "Asia’s Best Pastry Chef" two years in a row by the World’s 50 Best Restaurants award sponsored by S.Pellegrino. Her single-origin, bean-to-bar chocolate brand, Janice Wong Pure Imagination, has retail outlets and production facilities in Singapore.

Yewande Komolafe is a Nigerian food writer, author, and food stylist. She is best known for her work introducing Nigerian food to audiences in the US. Komolafe joined The New York Times as a cooking editor in February 2021.

Will Goldfarb is a Bali, Indonesia-based American pastry chef who was named The World's Best Pastry Chef in Cacao Barry's The World's Best 50 Restaurants 2021 and considered one of the pioneers of the dessert-only tasting menu. Originally from Port Washington, New York, Goldfarb owns with his wife Maria the Ubud, Bali, Indonesia-based restaurant and cocktail bar Room4Dessert. Goldfarb is one of the four pastry chefs featured in the 2018 Netflix series Chef's Table: Pastry, along with Jordi Roca of El Celler de Can Roca, Sicilian gelato maker Corrado Assenza, and Christina Tosi of David Chang's Momofuku Milk Bar chain.

<span class="mw-page-title-main">Cereal Milk</span> Milk flavored with breakfast cereal

Cereal Milk is a flavor, beverage, and ingredient introduced commercially by Christina Tosi in 2006 while working at Momofuku. Cereal Milk is milk flavored with breakfast cereal.

References

  1. Muhlke, Christine (January 6, 2010). "The Nifty 50: Christina Tosi, Pastry Chef". The New York Times Style Magazine.
  2. 1 2 3 4 Tosi, Christina (2018). Momofuku Milk Bar. Bloomsbury Publishing Plc. pp. 244–245. ISBN   978-1-4729-6414-4. OCLC   1054057022.
  3. 1 2 Houck, Brenna (2019-04-19). "Food Brands Are Finally Done With Calling Their Foods 'Crack'". Eater. Retrieved 2022-12-03.
  4. 1 2 3 Vera, Amir (April 15, 2019). "Crack Pie is no more as Milk Bar changes name of famous dessert". CNN. Retrieved 2020-11-29.
  5. 1 2 Makalintal, Bettina (15 April 2019). "Christina Tosi Has Changed Crack Pie's Name to 'Milk Bar Pie'". www.vice.com. Retrieved 2022-12-03.
  6. 1 2 3 Senyel, Kelly (12 September 2012). "The Signature Dish: Food + Cooking : gourmet.com". www.gourmet.com.s3-website-us-east-1.amazonaws.com. Retrieved 2022-12-03.
  7. "The Secret Behind Momofuku's Crack Pie". www.yahoo.com. Retrieved 2022-12-03.
  8. Salamone, Gina (26 February 2018). "Milk Bar's Crack Pie now sold in latte form". New York Daily News. Retrieved 2022-12-03.
  9. 1 2 Lynch, Rene (2010-02-11). "Crack Pie: It's love at first bite". Los Angeles Times. Retrieved 2022-12-03.
  10. Alexander, Kevin (9 November 2019). "If Everyone Can Get Milk Bar Pie, Is It Still Cool?". Thrillist. Retrieved 2022-12-03.
  11. Severson, Kim (2019-02-12). "For Christina Tosi, Building a Dessert Empire Is Not All Milk and Cookies". The New York Times. ISSN   0362-4331 . Retrieved 2022-12-03.
  12. Sukin, Gigi (2022-01-26). "Cult-favorite Milk Bar treats hit Denver". Axios. Retrieved 2022-11-11.
  13. Andriani, Lynn (November 9, 2011). "Baking Rules a Pro Says You Can Ignore". Oprah. Harpo, Inc. Retrieved July 16, 2014.
  14. 1 2 McBain, Liam (17 April 2019). "Milk Bar Changes the Name of Iconic 'Crack Pie' After Criticism". NBC New York. Retrieved 2022-12-03.
  15. First, Devra (2019-03-20). "There's Nothing Cute About Crack Pie". The Boston Globe. pp. G1. Retrieved 2022-12-03.
  16. Judkis, Maura (15 April 2019). "After complaints that it made light of an epidemic, Milk Bar renames its famous Crack Pie". The Washington Post.