Natoora

Last updated
Natoora Ltd
TypePrivate
FounderFranco Fubini
Headquarters London, United Kingdom
Area served
London, Paris, New York City, and Copenhagen

Natoora is a high-end greengrocer serving parts of the United Kingdom, the United States, France, and Denmark. [1] [2] [3] Founded by Franco Fubini in 2004 as an online produce market for chefs and restaurants, Natoora expanded delivery operations to home cooks in 2020 during the COVID-19 pandemic via a mobile app. [4] [5] [6] The company also operates a series of brick and mortar shops in London, Brooklyn, and Copenhagen. [7] [8] [9] The company holds a Royal Warrant. [10]

In 2021 Natoora launched a podcast titled "Transform the Food System", that has interviewed farmers and chefs including Magnus Nilsson, Dan Barber, and Alice Waters. [11]

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References

  1. "Natoora - Fruit & Vegetables Grown for Flavour". www.natoora.com. Retrieved 2022-07-19.
  2. Nelson, Eshe (2022-01-17). "In London Shops, Greek Cheese, Sicilian Citrus and British Headaches". The New York Times. ISSN   0362-4331 . Retrieved 2022-07-19.
  3. Tsang, Amie (2019-09-19). "How Brexit Could Break Britain's Food Chain". The New York Times. ISSN   0362-4331 . Retrieved 2022-07-19.
  4. "Buenos Aires Times | Revolutionising the global food system". www.batimes.com.ar. Retrieved 2022-07-19.
  5. Force, Thessaly La (2022-04-28). "At a Brooklyn Brownstone, an Easter Dinner That Bucked Tradition". The New York Times. ISSN   0362-4331 . Retrieved 2022-07-19.
  6. "Natoora Pivots Food Distribution For A New Reality". Bklyner. 2020-07-15. Retrieved 2022-07-19.
  7. Gilbert2019-06-19T10:14:00+01:00, Helen. "Natoora expands with fifth grocery store and café". The Grocer. Retrieved 2022-07-19.
  8. Turnbull, Tony. "Posh fruit and veg: Would you pay £10 for a mango?". ISSN   0140-0460 . Retrieved 2022-07-19.
  9. Eater Staff (2022-06-02). "A Taiwanese Pantry Shop Packed With Chile Crisp and Soy Sauce Ice Cream — and More Openings". Eater NY. Retrieved 2022-07-19.
  10. "Natoora Ltd | Royal Warrant Holders Association". www.royalwarrant.org. Retrieved 2022-07-19.
  11. "Transform the Food System". natoora-podcast.simplecast.com. Retrieved 2022-07-19.