Company type | Public |
---|---|
Industry | |
Founded | April 2012 |
Founder | Falguni Nayar |
Headquarters | , India |
Area served | India |
Key people |
|
Revenue | ₹5,144 crore (US$640 million) (FY23) [2] |
₹19 crore (US$2.4 million) (FY23) [2] | |
Owner | Nayar family (53.5%) [3] |
Number of employees | 2,000+ (2021) |
Parent | FSN E-Commerce Ventures Ltd |
Website | www |
Nykaa is an Indian e-commerce company headquartered in Mumbai. It sells beauty, wellness and fashion products through its website, mobile app, and over 100 physical stores. [4] In 2020, it became the first Indian unicorn startup headed by a woman. [5]
Nykaa sells products which are manufactured in India as well as internationally. In 2015, the company expanded from online-only to an omnichannel model and began selling products apart from beauty. As of 2020, it retails over 2,000 brands and 200,000 products across its platforms.
In April 2012, Falguni Nayar, a former managing director at Kotak Mahindra Capital Company, founded Nykaa [6] as an ecommerce portal curating a range of beauty and wellness products. [7] [8] The brand name Nykaa is derived from the Sanskrit word nayaka, meaning actress or "one in the spotlight". [9] The website was first launched around Diwali 2012, and was available commercially in 2013. [6]
In 2015, the company expanded from online-only to an omnichannel model and began selling fashion products. [10] [11]
In 2018, Nykaa launched Nykaa PRO. It is a premium membership program that provides users special access to professional beauty products and offers on the Nykaa app. [12] In 2018, the company also launched an online beauty forum called Nykaa Network. [13]
In March 2020, Nykaa raised ₹100 crore (US$13 million) from Steadview Capital at a valuation of US$1.2 billion, making it a unicorn startup. [14] [15] [16] [17] This was followed by another tranche of ₹67 crore (US$8.4 million) funding by Steadview in May 2020. [18]
In October 2020, the company launched Nykaa Man, India's first multi-brand ecommerce store for men's grooming. [19] [20] The company expanded into fashion by launching Nykaa Design Studio, which was renamed to Nykaa Fashion.
In November 2020, global asset management firm Fidelity invested in the company through a secondary sale of shares from an existing equity investor. [21]
In December 2020, Nykaa Fashion launched its first store in Delhi, making the fashion business omnichannel. [22] [23]
Nykaa opened its initial public offering (IPO) on 28 October 2021. [24] The IPO raised ₹5,352 crore (US$670 million) at a valuation of US$7.4 billion. Nykaa was publicly listed on the NSE and BSE on 10 November 2021, and its price rose by 89.2% on opening day, valuing the company at nearly US$13 billion. [25] Founder Falguni Nayar, who owned a 53.5% stake in the company, became India's wealthiest self-made female billionaire on the listing day. [26]
Nykaa follows an inventory-based model with warehouses in Mumbai, New Delhi, Pune, Haryana, Kolkata and Bangalore. [28] In 2020, in addition to its primary ecommerce business, it has an offline presence via 76 brick-and-mortar stores across the country. [29] It claims to have over 200,000 products across 2,000 brands. [30] [17] [31]
It has three offline store formats called Nykaa Luxe, Nykaa On Trend and Nykaa beauty Kiosks. The Luxe format features international luxury beauty brands such as Huda Beauty, MAC, Dior, and Givenchy along with Nykaa Beauty, the in-house collection of beauty products. [32] The Nykaa On Trend format has products curated by category basis their popularity. [33] In India, Nykaa is the only retailer that sells international brands like e.l.f, Charlotte Tilbury, Tonymoly, Becca, Sigma, Limecrime, Dermalogica, and Murad [34] [35] as well as national bestsellers like Soulflower, [36] Lakme, plum.
Nykaa has a series of in-house brands within beauty and fashion. Some of them include:
In 2015, Nykaa launched its collection of in-house beauty products via Nykaa Cosmetics and later expanded it across categories of Eyes, Nails, Face, Lips. [40] [41] The Nykaa Naturals portfolio is a collection of skincare and personal care products. [42] In early 2019, the brand launched its Wanderlust Bath & Body collection, and later in the year introduced a beauty line with designer Masaba Gupta, Masaba by Nykaa. [43] [44] The same year, it launched its first celebrity partnership brand, Kay Beauty, with actress Katrina Kaif. [45] [46]
In May 2019, Nykaa acquired 20Dresses.com, a private women's styling platform. [47]
In 2021, Nykaa Fashion acquired the India fashion jewellery brand, Pipa Bella [48] and the Indian skincare brand, Dot & Key. [49]
In 2022, Nykaa acquired an 18.51% stake in Indian skincare brand Earth Rhythm. [50] It then completed the 100% acquisition of lifestyle content platform Little Black Book (LBB). [51]
Nykaa also hosts beauty and fashion content via Nykaa TV, its YouTube channel. It contains informational videos about beauty, cosmetics, and styling. [52] Some of its notable campaigns include #BreakTheHashtag (with Tapsee Pannu), #WhatMakesYourBeautiful (with acid attack survivor and activist Laxmi Agarwal), Beauty in Her Story (in collaboration with Netflix), web series Tinderella, Khoj (a Mother's Day film), and Rakshak (a Raksha Bandhan special film). [10] [53] [54]
Since 2018, it has been hosting an online community of beauty and fashion enthusiasts via its Nykaa Network. In 2020, it launched a web miniseries called The Beauty Bar. Nykaa also hosts Beauty Book, a beauty and fashion magazine.
Since 2015, Nykaa has hosted the ‘Nykaa Femina Beauty Awards’ in partnership with women's lifestyle magazine Femina (India) . [55]
In 2019, Nykaa Fashion launched ‘The Power List’ in partnership with Vogue India .
Nykaa extends social and financial help to causes such as education, health, women's rights and empowerment, rural development, and disaster management. Some of its notable CSR partnerships are with SPARSH India, CARE International Confederation, PRIDE, Milaap, Nanhi Kali, Make a Wish Foundation, Benefactory, Sneha, GiveIndia, and PM CARES Fund. [56] [57] [58]
On 18 November 2019, an API flaw was detected in Nykaa Fashion's internal systems that allowed a potential attacker to log in to any user account if the attacker had access to the user's email ID. [59] [60] Consequently, the company fixed the security vulnerability. [59]
In November 2022, Nykaa issued 5:1 bonus shares to coincide with the expiry date of pre-IPO shareholders' lock-in period. The bonus issue resulted in the company's corporate governance practices receiving heavy criticism, with questions raised over the timing and motive of the issuance along with concerns of market manipulation and tax avoidance. [61] [62] Later that month, CFO Arvind Agarwal resigned from the company, [63] even as the Securities and Exchange Board of India began scrutinizing the allotment of bonus shares. [64]
In February 2023, defending the bonus share issuance, CEO Falguni Nayar, a former investment banker, claimed that the company had "assumed shareholders would be able to start trading the bonus shares within 4-5 days of the shareholder voting on the issue." [65]
Star Health and Allied Insurance Co Ltd is an Indian multinational health insurance company headquartered in Chennai. The company provides services in health, personal accident and overseas travel insurance, directly as well as through various channels like agents, brokers and online. Star Health is also prominently into bancassurance having long standing relationship with various banks.
Snapdeal is an Indian e-commerce company, based in New Delhi, India. It was founded in February 2010 by Kunal Bahl and Rohit Bansal.
Kalyan Jewellers is an Indian chain of jewellery showrooms. It was founded by T. S. Kalyanaraman in 1993. The company opened its initial public offering on March 16, 2021, and was publicly listed on March 26, 2021.
Urban Ladder is an omnichannel furniture and decor retailer started in 2012 and headquartered in Bangalore, India. The company, founded by Ashish Goel and Rajiv Srivatsa, provides curated furniture products and home decor solutions. Urban Ladder operates across 50 offline stores in India, including Delhi-NCR, Mumbai, Pune, Bengaluru, Hyderabad, and Chennai and continues to service other locations through its e-commerce website.
IndiaMART InterMESH Ltd is an Indian e-commerce company headquartered in Noida which has been listed as a "notorious market" since 2018 by the USTR for selling counterfeit products and illegal pharmaceuticals. It provides B2B and customer to customer sales services via its web portal. The company began in 1996 when Dinesh Agarwal and Brijesh Agrawal founded the website IndiaMART.com, a business-to-business portal to connect Indian manufacturers with buyers.
Monte Carlo Fashions Limited, doing business as Monte Carlo, is an Indian retail clothing chain. It specialises in fast fashion, and sells clothing, accessories, shoes. Monte Carlo Fashions limited is selling its apparel products under the brand name of Monte Carlo which was established in 1984 by Oswal Woollen Mills Limited and is owned by parent company Nahar Group based in Ludhiana, Punjab. Jawahar Lal Oswal Jain is the chairman and managing director of the company.
Craftsvilla is an Indian e-commerce portal that sells ethnic apparel, footwear, fashion accessories, beauty products, handcrafted home accessories and other ethnic fashion and lifestyle products. The company is headquartered in Mumbai, Maharashtra.
Aditya Birla Sun Life Asset Management Company Ltd. (ABSLAMC), formerly known as Birla Sun Life Asset Management Company Limited, is an investment managing company registered under the Securities and Exchange Board of India. It is a joint venture between the Aditya Birla Capital of India and the Sun Life Financial Inc. of Canada. The company offers sector-specific equity schemes, fund of fund schemes, hybrid and monthly income funds, debt and treasury products and offshore funds.
Delhivery is an Indian logistics and supply chain company, based in Gurgaon. It was founded in 2011 by Sahil Barua, Mohit Tandon, Bhavesh Manglani, Suraj Saharan, and Kapil Bharati. The company has over 85 fulfillment centers, 38 automated sort centers, 160 hubs, 7,500+ partner centers, and 3,500+ direct delivery centers, as of 2021. About two-thirds of its revenue comes from providing third-party logistics and delivery services to e-commerce companies.
1-India Family Mart is a chain of value retail stores in India operated by Nysaa Retail Pvt. Ltd. The chain has the total of 100 stores across 81 cities of East and North of India. 1-India Family Mart has established the first store in Uttar Pradesh and later has expanded operations across Bihar, Chhattisgarh, Uttrakhand, Jharkhand, Madhya Pradesh, Odisha and the North East.
Relaxo Footwears Limited is an Indian multinational footwear manufacturer based in New Delhi. The company is the largest footwear manufacturer in India in terms of volume and second-largest in terms of revenue. The company makes products under 10 brands including Flite, Sparx, Bahamas and Schoolmate.
Stovekraft is an Indian company that manufactures cooking appliances under Skava, Pigeon and Gilma brands. The company was founded in 1999 and is headquartered in Bangalore, Karnataka. Among its cooking appliances are mixer grinders, pressure cookers, cooktops, toasters, chimneys and kitchen utensils. It sells its products in 23 states in India and 12 countries overseas.
Pepperfry Limited, formerly known as Pepperfry, is an Indian online marketplace for furniture and home décor. The company was founded in July 2011 by Ambareesh Murty and Ashish Shah, and is headquartered in Mumbai. As of 2023, Pepperfry has 43 company-owned studios and 142 studios operating under its franchise model.
ICICI Prudential Life Insurance Company Limited is an Indian life insurance company in India. Established as a joint venture between ICICI Bank Limited and Prudential Corporation Holdings Limited, ICICI Prudential Life is engaged in life insurance and asset management business. In 2016, the company became the first insurance company in India to be listed in the domestic stock exchanges.
Falguni Sanjay Nayar is an Indian billionaire businesswoman, who is the founder and CEO of the beauty and lifestyle retail company Nykaa, formally known as FSN E-Commerce Ventures which is an acronym of her own name. Nayar is one of two self-made female Indian billionaires.
Indigo Paints Limited is an Indian paint company that is headquartered in Pune, Maharashtra, and has five manufacturing facilities that are located at Jodhpur, Kochi and Pudukkottai. The company is engaged in manufacturing, selling and distribution of decorative paints, Emulsion, enamels, waterproofing & chemical constructions, wood coatings, distemper, primers, putties and cement paints.
Cashify is a recommerce company with headquarters in Gurgaon, India. It was founded in 2009. It operates as an online marketplace where users can sell their used electronic gadgets like mobile phones, tablets, smartwatches, laptops and video game consoles to professional buyers. It also deals in refurbished devices.
POPxo is a digital media platform based in Gurugram, India, that focuses on women's lifestyles and entertainment. Covering topics such as fashion, beauty, health, and relationships, POPxo is part of the Good Media Co, the media division of the Good Glamm Group. POPxo is frequently cited by news outlets such as Asianet News.
The Good Glamm Group is a content-to-commerce company that produces and sells personal care and cosmetic products, with operations in India, Dubai, Singapore, and the USA. The company was recognized in New York-based Beauty Matter's Future50 list of global beauty companies, and in 2021 achieved unicorn status after a $150 million Series D funding round at a valuation of $1.2 billion. The group announced plans to launch an IPO on 30 August 2022.
The Moms Co. is an Indian mother and baby healthcare company. It was established by Malika Sadani and Mohit Sadani in 2016, and its headquarters are located in Gurgaon, Haryana.