Outfit7

Last updated

Outfit7
Company type Subsidiary
Industry Video games, Web series distribution
FoundedJuly 2009;14 years ago (2009-07) in Ljubljana, Slovenia
Founder
  • Samo Login
  • Iza Sia Login
Headquarters,
Area served
Worldwide
Key people
  • Samo Login Co-founder
  • Iza Login Co-founder
  • Xinyu Qian CEO
Revenue$130 million [2]
Number of employees
400 [3]  (2020)
Parent Zhejiang Jinke Entertainment Culture Co., Ltd. (2017–present)
Website outfit7.com

Outfit7 (Formerly outfit7 limited) is a Slovenian video game developer, best known as the creator of the Talking Tom & Friends app and media franchise. The company was founded by Samo and Iza Login. The company operates in 7 studios worldwide and almost exclusively focuses on mobile games related to the Talking Tom & Friends franchise. In January 2017, the company was acquired by United Luck Consortium and then sold to Zhejiang Jinke for over $USD 1 billion. The company also owns HyperDot Studios. [4]

Contents

History

Founding and early years

Outfit7 was founded by Samo and Iza Sia Login, who had studied computer science in college and wanted to get into the mobile app business following the debut of the Apple App Store. In 2009, they invested $250,000 (€180,000) with six friends and set up an office in Ljubljana, Slovenia, where they developed some apps. Their first few attempts – a soccer app, a travel guide to Iceland and a "wealth affirmation app" were unsuccessful. After six months of attempts, Iza Sia and Samo developed a children's app called Talking Tom Cat, in which an animated cat named Tom would repeat in a "high-pitched helium squeak whatever is spoken into an iPhone's microphone" along with other reactions to feeding and petting. [1]

Talking Tom & Friends

The Talking Tom & Friends franchise was created with the launch of the Talking Tom Cat app. It focused on anthropomorphic cats and dogs repeating things said to it by the user, before shifting focus to other apps such as endless-runner games, virtual pet games and the like.

The franchise reached 300 million downloads 19 months after its launch. The app franchise then went on to hit one billion downloads in June 2013. [5] Talking Tom & Friends apps have been downloaded over 12 billion times as of April 2020, reaching 18 billion in March 2022. [6] [7]

Products

Talking Tom & Friends

Games

Web series

  • Talking Friends (2012)
  • Talking Tom and Friends (2014–21)
  • Talking Tom Shorts (2014–present)
  • Talking Tom and Friends Minis (2016–18)
  • Talking Tom Heroes (2019–20)
  • Talking Tom Heroes: Suddenly Super (TBA)

Other apps

Corporate affairs

Offices

Outfit7 operates offices in 6 cities in Europe and Asia. The company currently operates in London, Ljubljana, Barcelona, Limassol, Hong Kong and Beijing. [15]

Acquisition and leadership change

In 2016, Samo and Iza Login hired Goldman Sachs to arrange for a deal to sell their company. [1] On 20 January 2017 it was announced in a press release that Outfit7 was sold to United Luck Holdings Consortium, a China-based group for US$1 billion. [16] However, four days later, another press release indicated that United Luck would sell Outfit7 to a Chinese chemical company, Zhejiang Jinke Peroxide Company, which was renamed to Zhejiang Jinke Entertainment Culture Co. Ltd after it had purchased a Chinese game developer. [1] [17] There was some confusion over who owned Outfit7 given that Jinke had disclosed plans to buy a 10% stake of United Luck. In March 2017, the agreement to sell Outfit7 to Jinke was signed. [18] [19] Samo Login remained on board as company director, and Iza Login remained as an advisor. [20] [16] [21] In July 2018, Xinyu Qian became the CEO. [22]

Logos

Related Research Articles

The landscape for instant messaging involves cross-platform instant messaging clients that can handle one or multiple protocols. Clients that use the same protocol can typically federate and talk to one another. The following table compares general and technical information for cross-platform instant messaging clients in active development, each of which have their own article that provide further information.

<span class="mw-page-title-main">Facebook</span> Social-networking service owned by Meta Platforms

Facebook is a social media and social networking service owned by the American technology conglomerate Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes, its name derives from the face book directories often given to American university students. Membership was initially limited to Harvard students, gradually expanding to other North American universities. Since 2006, Facebook allows everyone to register from 13 years old, except in the case of a handful of nations, where the age limit is 14 years. As of December 2022, Facebook claimed almost 3 billion monthly active users. As of October 2023, Facebook ranked as the 3rd most visited website in the world, with 22.56% of its traffic coming from the United States. It was the most downloaded mobile app of the 2010s.

<span class="mw-page-title-main">History of Facebook</span> History of the social networking service

Facebook is a social networking service originally launched as TheFacebook on February 4, 2004, before changing its name to simply Facebook in August 2005. It was founded by Mark Zuckerberg and his college roommates and fellow Harvard University students, in particular Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes. The website's membership was initially limited by the founders to Harvard students, but was expanded to other colleges in the Boston area, the Ivy League, and gradually most universities in the United States and Canada, corporations, and by September 2006, to everyone with a valid email address along with an age requirement of being 13 or older.

<span class="mw-page-title-main">WhatsApp</span> Messaging and VoIP service owned by Meta Platforms

WhatsApp is an instant messaging (IM) and voice-over-IP (VoIP) service owned by technology conglomerate Meta. It allows users to send text, voice messages and video messages, make voice and video calls, and share images, documents, user locations, and other content. WhatsApp's client application runs on mobile devices, and can be accessed from computers. The service requires a cellular mobile telephone number to sign up. In January 2018, WhatsApp released a standalone business app called WhatsApp Business which can communicate with the standard WhatsApp client.

<span class="mw-page-title-main">Google Play</span> Digital distribution service by Google

Google Play, also known as the Google Play Store or Play Store and formerly Android Market, is a digital distribution service operated and developed by Google. It serves as the official app store for certified devices running on the Android operating system and its derivatives, as well as ChromeOS, allowing users to browse and download applications developed with the Android software development kit (SDK) and published through Google. Google Play has also served as a digital media store, offering games, music, books, movies, and television programs. Content that has been purchased on Google Play Movies & TV and Google Play Books can be accessed on a web browser and through the Android and iOS apps.

<i>Talking Tom & Friends</i> Mobile video games franchise

Talking Tom & Friends is a video game franchise created and owned by Outfit7 Limited, a Slovenian video game developer. The franchise focuses on various mobile games involving anthropomorphic animal characters repeating things said by the user. The first app, Talking Tom Cat, was launched in July 2010. As of June 2022, the apps have achieved more than 18 billion downloads. The franchise also includes various web series, which are mostly posted on YouTube.

<span class="mw-page-title-main">Tinder (app)</span> American online dating app

Tinder is an online dating and geosocial networking application launched in 2012. On Tinder, users "swipe right" to like or "swipe left" to dislike other users' profiles, which include their photos, a short bio, and some of their interests. Tinder uses a "double opt-in" system, also called "matching", where two users must like each other before they can exchange messages.

Headspace, a subsidiary of Headspace Health, is an English-American healthcare company specializing in mental health. It was incorporated in May 2010 in London, England by Andy Puddicombe and Richard Pierson. It is headquartered in Santa Monica, California, with offices in San Francisco and London.

<i>Talking Angela</i> Chatterbot app created by Outfit7

Talking Angela is a videogame app, developed by Slovenian studio Outfit7 as part of the Talking Tom & Friends series. It was released on November 13, 2012 and January 2012 for iPhone, iPod and iPad, January 2013 for Android, and January 2014 for Google Play. The app's successor, the My Talking Angela app, was released in December 2014.

Audacy, previously known as Radio.com, is a free broadcast and Internet radio platform developed by the namesake company Audacy, Inc.. The Audacy platform functions as a music recommender system and is the national umbrella brand for the company's radio network aggregating its over 235 local radio stations across the United States. In addition, the service includes thousands of podcasts created for the platform, hosted elsewhere or station programming on demand. It was initially developed by CBS Radio and was acquired by the former Entercom as part of the company's takeover of CBS Radio. The service's main competitors are rival station groups iHeartMedia's iHeartRadio and TuneIn. Audacy is available online via mobile devices and devices such as Chromecast and Amazon Fire TV.

<i>My Talking Tom</i> Virtual pet app by Outfit7

My Talking Tom is a virtual pet app released by Slovenian studio Outfit7 on November 11, 2013. It is similar to Pou and the fourteenth app of the Talking Tom & Friends series overall. It was the first Outfit7 game to feature the smoother animation, and to feature Talking Tom's current design. A similar app called My Talking Angela was released on December 3, 2014, with its sequel released on July 13, 2021. Another similar app called My Talking Hank was released on December 2, 2016. A sequel, My Talking Tom 2, was released on November 3, 2018. Yet another similar app called My Talking Tom Friends was released on June 11, 2020. It was the first app to be released under the franchise's new name.

<i>Talking Tom & Friends</i> (TV series) Animated childrens comedy web series

Talking Tom & Friends is an animated comedy children's television web series by Outfit7, based on the media franchise of the same name. Its premiere release was on 23 December 2014 on YouTube, with the final episode being released on 24 December 2021. The first three seasons of the show were produced by the Austrian company ARX Anima, while seasons 4 and 5 were produced by the Spanish animation studio People Moving Pixels.

<span class="mw-page-title-main">YouTube Kids</span> Family-friendly version of YouTube

YouTube Kids is a video app and website for children developed by YouTube, a subsidiary of Google. The app provides a version of the service oriented solely towards children, with curated selections of content, parental control features, and filtering of videos deemed inappropriate for viewing by children under the age of 13, in accordance with the Children's Online Privacy Protection Act, which prohibits the regular YouTube app from profiling children under the age of 13 for advertising purposes.

Rock My Run is a mobile running/fitness app founded in 2011 that provides running and workout music in the form of DJ mixes. It is owned by Rock My World, Inc., a health and fitness technology company based in San Diego, California. The app allows users to listen to these professional DJ mixes on their smartphone while running or working out to enhance and motivate their performance.

<span class="mw-page-title-main">History of Amazon</span>

Amazon is an American multinational technology company which focuses on e-commerce, cloud computing, and digital streaming. It has been referred to as "one of the most influential economic and cultural forces in the world", and is one of the world's most valuable brands.

<span class="mw-page-title-main">Huddles (app)</span> Video-sharing application

Huddles was an American short-form video hosting service and social network where users could create looping videos that are between 2–16 seconds long. It was created by a team led by Dom Hofmann as a successor to Vine, which Hofmann co-founded, until the project was sold to Clash App, Inc. and subsequently renamed.

<i>Talking Friends</i> Short series based on the app franchise of the same name.

Talking Friends is an American animated mini-series that premiered on June 8, 2012 on Disney.com and YouTube. Based on the popular app franchise of the same name by Outfit7 Limited, it is the first television installment in the Talking Tom & Friends franchise, and would be the only one to be produced in association with The Walt Disney Company. The series ended on August 31.

References

  1. 1 2 3 4 "Why Did a Chinese Peroxide Company Pay $1 Billion for a Talking Cat?". Bloomberg. 17 May 2017. Retrieved 25 May 2017 via www.bloomberg.com.
  2. "Owler - Outfit7". Owler. 27 April 2020. Retrieved 27 April 2020.
  3. "Outfit7". outfit7.com. Retrieved 24 June 2022.
  4. "HyperDot Studios".
  5. Langshaw, Mark (14 June 2013). "Talking Friends apps reach 1 billion downloads". Digital Spy . Retrieved 30 July 2014.
  6. N/A (14 June 2013). "Talking Tom – the Coolest Cat is Back – Bigger, Better and Cuter Than Before". Business Wire . Retrieved 30 July 2014.
  7. "Outfit7" . Retrieved 27 April 2020.
  8. "Tiki Tag – Apps on Google Play". play.google.com. Retrieved 27 April 2020.
  9. "Disco Ant – Apps on Google Play". play.google.com. Retrieved 27 April 2020.
  10. "Jigty Jelly – Apps on Google Play". play.google.com. Retrieved 27 April 2020.
  11. "Jigty Jigsaw Puzzles – Apps on Google Play". play.google.com. Retrieved 27 April 2020.
  12. "Swamp Attack – Apps on Google Play". play.google.com. Retrieved 27 April 2020.
  13. "Swamp Attack 2 - Apps on Google Play".
  14. "Mythic Legends - Apps on Google Play".
  15. "Outfit7 - About Us" . Retrieved 27 April 2020.
  16. 1 2 "Talking Tom maker Outfit7 confirms it has been sold to United Luck Consortium for $1 billion". venturebeat.com. 20 January 2017. Retrieved 25 May 2017.
  17. "China's Jinke Slumps on Plan to Buy Talking Tom Maker Outfit7". Bloomberg. 25 January 2017. Retrieved 25 May 2017 via www.bloomberg.com.
  18. Javier, Jomel (6 March 2017). "Jinke Signs Agreement to Buy Famous Talking Tom App Maker, Competes with United Luck Group". yibada.com. Retrieved 25 May 2017.
  19. Ho, Jane. "Talking Tom App Maker Outfit7 Flipped To China's Jinke at Over $1 Billion". forbes.com. Retrieved 25 May 2017.
  20. "- News 2TM". 2tm.si. 13 March 2017. Retrieved 25 May 2017.
  21. "OUTFIT7 LIMITED :: OpenCorporates". opencorporates.com. Retrieved 25 May 2017.
  22. "Outfit7 names Xinyu Qian as new CEO". Outfit7. 1 July 2018. Retrieved 3 July 2018.