Shorty Awards

Last updated
The Shorty Awards
Current: 15th Shorty Awards
Shortyawardslogo1.png
Awarded forThe best of social media - from creators to brands
CountryUnited States
First awardedFebruary 11, 2009;15 years ago (2009-02-11)
Website shortyawards.com

The Shorty Awards (also known as "The Shortys") are awards for outstanding and innovative work in digital and social media content by brands, advertising agencies, and creators. The awards, which generally focus on short-term content, honor achievements in content creation on Twitter, Facebook, YouTube, Instagram, TikTok, Twitch, and other social networking sites. The Shorty Awards began in 2008 and initially recognized achievements by independent creators on Twitter, with the first formal awards ceremony occurring in February 2009. Since then, the awards, which are now awarded each spring, have shifted their focus to recognize content across numerous platforms.

Contents

Entrant work is judged on the merits of excellence in creativity, strategy, and engagement by the Real Time Academy, a group of industry professionals selected by the Shorty Awards on the basis of their professional reputations, industry knowledge, and personal achievements (which may include previous Shorty wins). An additional public voting component, known as Audience Honor Voting, is also used to select Shorty Awards contenders.

Notable Shorty Award winners include Malala Yousafzai, Trevor Noah, Michelle Obama, Conan O’Brien, Lady Gaga, Bill Nye, and Lizzo. Brands and organizations such as Chipotle, Duolingo, Marvel Studios, HBO, Red Bull, Airbnb, Nestle, BMW, UNICEF and the Human Rights Campaign have also been awarded. [1]

The Shorty Awards also produces an annual award program called The Shorty Impact Awards, a competition dedicated to showcasing digital and social media-based projects by brands, agencies, and organizations that seek to make the world a better place. [2]

List of ceremonies

CeremonyDateVenueHost CityHostRef.
1st Shorty Awards February 11, 2009 Galapagos Art Space New York City Rick Sanchez [3]
2nd Shorty Awards March 3, 2010 The Times Center
3rd Shorty Awards March 28, 2011 Aasif Mandvi [4]
4th Shorty Awards March 27, 2012 Samantha Bee and Jason Jones [5]
5th Shorty Awards April 8, 2013 Felicia Day [6]
6th Shorty Awards April 7, 2014 Natasha Leggero [7]
7th Shorty Awards April 20, 2015 Rachel Dratch [8]
8th Shorty Awards April 11, 2016 Mamrie Hart [9]
9th Shorty Awards April 23, 2017 PlayStation Theater Tony Hale [10]
10th Shorty Awards April 15, 2018 Keke Palmer [11]
11th Shorty Awards May 5, 2019 Kathy Griffin [12]
12th Shorty Awards May 3, 2020Virtual event streamed online only J. B. Smoove [13]

1st Shorty Awards

The awards were created in 2008 by tech entrepreneurs Greg Galant, Adam Varga, and Lee Semel of Sawhorse Media. [14] [15] They invited Twitter account holders to nominate the best Twitter users in general categories such as humor, news, food, and design. [16] Winners were chosen by more than 30,000 Twitter users during the voting period. [14] The founders of Twitter first heard about the awards after the contest had gotten underway and expressed support for it. [14]

The first Shorty Awards ceremony was held on February 11, 2009, at the Galapagos Art Space in Brooklyn, New York. Approximately 300 people attended the event. [17] The event was hosted by CNN anchor Rick Sanchez and featured appearances by prominent Twitter users MC Hammer and Gary Vaynerchuk and a video appearance by Shaquille O'Neal. [3] [18] The awards, in 26 categories, were voted on by Twitter users. [14]

2nd Shorty Awards

Voting for the second Shorty Awards opened in January 2010 in 26 official categories. [19] A Real-Time Photo of the Year category was added to the list of official categories for the first time, recognizing the best photo posted to services such as Twitpic, Yfrog, or Facebook.[ citation needed ]

The second Shorty Awards competition introduced a panel of judges called the Real-Time Academy of Short Form Arts & Sciences whose members were Craig Newmark, David Pogue, Kurt Andersen, Caterina Fake, Joi Ito, Frank Moss, Alberto Ibargüen, Sreenath Sreenivasan, MC Hammer, Alyssa Milano and Jimmy Wales.[ citation needed ] After public nominations determined the finalists, the academy decided on the winners.

Winners were announced at a ceremony held in the Times Center in The New York Times building in Manhattan that was also streamed online. The ceremony was hosted by CNN anchor Rick Sanchez, who presented awards in the official categories as well as the newly added Real-Time Photo of the Year and a special humanitarian award. [20]

3rd Shorty Awards

The nomination period for the third annual Shorty Awards opened in January 2011 and ran through February 11, 2011, except for new categories that had extended nomination deadlines. There were 30 official categories and five special categories. In addition to Real-Time Photo of the Year, for the first time the awards accepted nominations for Foursquare Mayor of the Year, Foursquare Location of the Year, Microblog of the Year on Tumblr, and a Connecting People award. The awards also introduced new Shorty Industry Awards to recognize the best uses of social media by brands and agencies. Winners were announced at a ceremony on March 28, 2011, hosted by Aasif Mandvi in the Times Center. [21] [22] Other Shorty Awards presenters were scheduled to include Kiefer Sutherland, Jerry Stiller, Anne Meara, Stephen Wallem, Miss USA Rima Fakih, and Miss Teen USA Kamie Crawford. [22]

4th Shorty Awards

The 4th Annual Shorty Awards featured Ricky Gervais and Tiffani Thiessen. 1.6 million tweeted nominations were made across all the categories to honor the top users on Twitter, Facebook, Tumblr, Foursquare, YouTube and other internet platforms.

5th Shorty Awards

The 5th Annual Shorty Awards ceremony featured Felicia Day, James Urbaniak, Kristian Nairn, Hannibal Buress, Carrie Keagan, Chris Hardwick, David Karp and Coco Rocha. 2.4 million tweeted nominations were made across all the categories to honor the top users on Twitter, Facebook, Tumblr, Foursquare, YouTube and other internet sites.

6th Shorty Awards

The ceremony took place on April 7, 2014, at the New York TimesCenter and was hosted by Comedian Natasha Leggero. The show included appearances by Patton Oswalt, Jamie Oliver, Kristen Bell, Jerry Seinfeld, Moshe Kasher, Julie Klausner, Erin Brady, Guy Kawasaki, Matt Walsh, Retta, Us the Duo, Big Boi, Gilbert Gottfried, Thomas Middleditch, Billie Jean King and Leandra Medine. Winners included Jerry Seinfeld and Will Ferrell.

7th Shorty Awards

The Seventh Annual Shorty Awards was hosted by comedian Rachel Dratch and took place on April 20, 2015, at The Times Center in NYC. The Real-Time Academy, the judging body of the Shortys, tripled in size for the 7th annual Awards and included Alton Brown, Mamrie Hart, Nikki Glaser, OK Go, The Fine Bros, Debbie Sterling, Dan Savage, Deena Varshavskaya and Palmer Luckey. Panic! at the Disco was the musical guest at the ceremony. [23] On-stage presenters included Kevin Jonas, Bill Nye, Bella Thorne, Wyclef Jean, Emily Kinney and Tyler Oakley.

8th Shorty Awards

The Eighth Annual Shorty Awards were held in NYC at the TimesCenter on April 11, 2016. They were hosted by YouTuber, Writer and Comedian Mamrie Hart with musical performances from Nico & Vinz. Winners of the night included Bill Wurtz, DJ Khaled, Misty Copeland, Casey Neistat, Dwayne Johnson, Hannah Hart, Troye Sivan, Baddie Winkle, Kevin Hart, Taraji P. Henson, King Bach, and Zach King. [24] [25]

9th Shorty Awards

The Ninth Annual Shorty Awards were held in NYC at the PlayStation Theater on April 23, 2017. They were hosted by two-time Emmy Award winner Tony Hale with a musical performance by Lizzo. Winners of the night included Bill Nye, Shay Mitchell, Doug the Pug, Gigi Gorgeous, Simone Biles, Mara Wilson, Gaten Matarazzo and Chrissy Teigen. [26]

10th Shorty Awards

The 10th Annual Shorty Awards, took place on April 15, 2018, at the PlayStation Theater, New York City. The ceremony was hosted by actress, singer, and songwriter Keke Palmer with a musical performance by Betty Who.

11th Shorty Awards

The 11th Annual Shorty Awards were held on May 5, 2019, in New York City at the PlayStation Theater. The ceremony was hosted by American actress and comedian Kathy Griffin, with a musical performance by Tank and the Bangas.

12th Shorty Awards

The 12th Annual Shorty Awards were held on May 3, 2020. Due to the COVID-19 pandemic, the ceremony took place online for the first time, with presenters and award winners filming from their own homes. The ceremony was hosted by actor J.B. Smoove and featured a remixed performance of Trap Queen by Fetty Wap. Award winners included Jack Stauber, Supercar Blondie, Rose and Rosie, and Greta Thunberg. [27] [28]

13th Shorty Awards

The 13th Annual Shorty Awards took place from April 26 to May 14, 2021. The ceremony was hosted on different social media platforms, such as Instagram and Clubhouse, to create a more tailored experience. Winners were announced from May 12 to 14, with 10 winners being revealed each hour from 1 to 4 p.m. EST on the Shorty Awards Instagram account. [29]

See also

Related Research Articles

<span class="mw-page-title-main">Streamy Awards</span> Excellence in online video production

The YouTube Streamy Awards, also known as the Streamy Awards or Streamys, are an awards show presented annually by Dick Clark Productions and Tubefilter to recognize excellence in online video, including directing, acting, producing, and writing. The formal ceremony at which the awards are presented takes place in Los Angeles, California. They were the first ever awards show dedicated entirely to web series.

<span class="mw-page-title-main">Hannah Hart</span> American internet personality, comedian, author, and actress

Hannah Maud Hart is an American internet personality, comedian, author, and actress. She is known for starring in My Drunk Kitchen, a weekly series on YouTube in which she cooks something while intoxicated. She also runs a second channel where she talks about life in general and gives her opinions on various topics. She co-produced and starred in the independent comedy film Camp Takota, released in 2014. She wrote a parody cookbook which was a New York Times bestseller for five weeks in August–September 2014. She is a 2017 recipient of the Alex Awards.

<span class="mw-page-title-main">Mamrie Hart</span> American comedian, actress, writer, and performer

Mamrie Lillian Hart is an American comedian, actress, writer, and performer. She gained popularity in 2011 through her YouTube show You Deserve A Drink, for which she has won two Streamy Awards: in 2014 for Actress in a Comedy and in 2015 for Writing. Hart currently hosts Food Network's Tiny Food Fight on Discovery+ alongside Darnell Ferguson. As of October 2021, she has over 1 million YouTube subscribers and her main channel has over 97 million views. She also co-wrote, co-produced, and co-starred in the 2014 film Camp Takota and the 2016 film Dirty 30.

<span class="mw-page-title-main">YouTube (YouTube channel)</span> Official channel of YouTube

YouTube is the official YouTube channel for the American video-sharing platform YouTube, spotlighting videos and events on the platform. Events shown on the channel include YouTube Comedy Week and the YouTube Music Awards. Additionally, the channel uploaded annual installments of YouTube Rewind between 2010 and 2019. For a brief period in late 2013, this channel was ranked as the most-subscribed on the platform. As of March 2024, the channel has earned 39.8 million subscribers and 3.05 billion video views.

The 8th Annual Shorty Awards, honoring the best in social media, took place on April 11, 2016, at The Times Center in New York City. The ceremony was hosted by YouTube comedian Mamrie Hart, who was accompanied by Flula Borg as the ceremony DJ. There was a musical performances from Nico & Vinz.

The 10th Annual Shorty Awards powered by DirecTV Now, honoring the best in social media, took place on April 15, 2018, at the PlayStation Theater, New York City. The ceremony was hosted by actress, singer, songwriter, Keke Palmer.

The 7th Annual Shorty Awards was hosted by comedian Rachel Dratch and took place on April 20, 2015 at The Times Center in NYC. The Real-Time Academy, the judging body of the Shortys, tripled in size for the 7th annual Awards and included Alton Brown, Mamrie Hart, Nikki Glaser, OK Go, The Fine Bros, Debbie Sterling, Dan Savage, Deena Varshavskaya and Palmer Luckey. Panic! at the Disco was the musical guest at the ceremony. On-stage presenters included Kevin Jonas, Bill Nye, Bella Thorne, Wyclef Jean, Emily Kinney and Tyler Oakley.

The 5th Annual Shorty Awards ceremony featured Felicia Day, James Urbaniak, Kristian Nairn, Hannibal Buress, Carrie Keagan, Chris Hardwick, David Karp and Coco Rocha. 2.4 million tweeted nominations were made across all the categories to honor the top users on Twitter, Facebook, Tumblr, Foursquare, YouTube and other internet sites.

The 4th Annual Shorty Awards featured Ricky Gervias and Tiffani Thiessen. 1.6 million tweeted nominations were made across all the categories to honor the top users on Twitter, Facebook, Tumblr, Foursquare, YouTube and other internet platforms.

The nomination period for the third annual Shorty Awards opened in January 2011, and ran through February 11, 2011, except for new categories that had extended nomination deadlines. There were 30 official categories, and five special categories. In addition to Real-Time Photo of the Year, for the first time the awards accepted nominations for Foursquare Mayor of the Year, Foursquare Location of the Year, Microblog of the Year on Tumblr, and a Connecting People award. The awards also introduced new Shorty Industry Awards to recognize the best uses of social media by brands and agencies. A Marketing Jury within the Real-Time Academy of Short Form Arts & Sciences judges the Shorty Industry Awards and determines the winners from among the paid entries. Winners were announced at a ceremony on March 28, 2011, hosted by Aasif Mandvi in the Times Center. Other Shorty Awards presenters were scheduled to include Kiefer Sutherland, Jerry Stiller, Anne Meara, Stephen Wallem, Miss USA Rima Fakih, and Miss Teen USA Kamie Crawford.

Voting for the second Shorty Awards opened on January 5, 2010, in 26 official categories. A Real-Time Photo of the Year category was added to the list of official categories for the first time, recognizing the best photo posted to services such as Twitpic, Yfrog, or Facebook.

The first Shorty Awards ceremony was held on February 11, 2009, at the Galapagos Art Space in Brooklyn, New York. Approximately 300 people attended the event. The event was hosted by CNN anchor Rick Sanchez and featured appearances by prominent Twitter users MC Hammer and Gary Vaynerchuk and a video appearance by Shaquille O'Neal. The awards, in 26 categories, were voted on by Twitter users.

The 11th Shorty Awards were held on May 5, 2019, in New York City at the PlayStation Theater. The ceremony was hosted by American actress and comedian Kathy Griffin, along with a music performance by Tank and the Bangas. The event was live streamed on YouTube and Twitter with presenters including Denzel Dion, Devin Lytle, Eva Gutowski, Freddie Ransome, Grace Helbig, Jay Shetty, Lauren Giraldo, Mamrie Hart, Meghan Currie, Miles McKenna, Molly Burke, Raymond Braun, Remi Cruz, Ryland Adams, Samir Mezrahi, Sean Evans, Shangela, and The Try Guys.

The 47th Daytime Emmy Awards, presented by the National Academy of Television Arts and Sciences (NATAS), honored the best in U.S. daytime television programming in 2019. The winners in leading categories were presented in a remotely-produced special aired by CBS on June 26, hosted by the panel of the network's daytime talk show The Talk.

<span class="mw-page-title-main">The Streamer Awards</span> Awards show dedicated to live streamers

The Streamer Awards is an annual awards show dedicated to live streamers. It was founded in 2022 by Twitch streamer QTCinderella to award and celebrate other streamers, primarily in the Twitch community. Nominees are selected via an online vote by fans and winners are then determined using a weighted combination of the online popular vote (70%) and panelist vote (30%).

References

  1. "The Shorty Awards - Honoring the best of social media". The Shorty Awards. Retrieved December 14, 2022.
  2. "Shorty Impact". The Shorty Awards. Retrieved January 22, 2023.
  3. 1 2 Capistrano, Daniela (February 12, 2009). "MC Hammer, AFI's Hunter Burgan Celebrate Twitter Mania At Shorty Awards". MTV News. Archived from the original on February 15, 2009. Retrieved January 23, 2023.
  4. "The Daily Show's Aasif Mandvi Will Host the 3rd Annual Shorty Awards!". Shorty Awards Blog. March 14, 2011. Retrieved March 14, 2019.
  5. "The Daily Show's Samantha Bee and Jason Jones to host the Shorty Awards! Plus, Special Category Finalists..." Shorty Awards Blog. February 29, 2012. Retrieved March 14, 2019.
  6. "Actress Felicia Day to host the Shorty Awards!". Shorty Awards Blog. March 20, 2013. Retrieved March 14, 2019.
  7. Lee, Ashley (March 17, 2014). "Natasha Leggero to Host Shorty Awards (Exclusive)". The Hollywood Reporter . Retrieved March 14, 2019.
  8. Flomenbaum, Adam (April 20, 2015). "Shorty Awards Host Rachel Dratch on Tonight's Show, Social TV, and Debbie Downer". adweek.it. Retrieved March 14, 2019.
  9. Hamedy, Saba (March 24, 2016). "Mamrie Hart tapped as Shorty Awards host". Mashable. Retrieved March 14, 2019.
  10. Khosla, Proma (April 5, 2017). "Tony Hale to host the 9th Annual Shorty Awards". Mashable . Retrieved April 5, 2017.
  11. "Keke Palmer is hosting the 10th Annual Shorty Awards powered by DIRECTV NOW!". Shorty Awards Blog. April 10, 2018. Retrieved March 14, 2019.
  12. Nordyke, Kimberly (April 24, 2019). "Kathy Griffin to Host 2019 Shorty Awards (Exclusive)". The Hollywood Reporter. Retrieved May 5, 2019.
  13. Wild, Stephi (May 3, 2020). "Shefik Returns as Official Judge for 12th Annual Shorty Awards". Broadway World. Retrieved May 14, 2020.
  14. 1 2 3 4 Holmes, Elizabeth (February 11, 2009). "Surviving the Drama of the Twitter Awards". The Wall Street Journal. Archived from the original on May 13, 2016. Retrieved January 23, 2023.
  15. Neisser, Drew (July 20, 2010). "How the Shorty Awards Became the Oscars of Social Media". Fast Company. Retrieved January 23, 2023.
  16. Stone, Brad (December 15, 2008). "From the Twittersphere: Trophies for the Best Tweets". The New York Times Bits Blog. Retrieved January 23, 2023.
  17. Otterman, Sharon (February 12, 2008). "The Scene at the Shorty Twitter Awards: Chatter". The New York Times Bits Blog. Retrieved January 23, 2023.
  18. Vilensky, Mike (February 12, 2009). "The Media Is Twittering Away Its Short Time on Earth". Intelligencer. Archived from the original on November 15, 2018. Retrieved January 23, 2023.
  19. Bunz, Mercedes (January 7, 2010). "'Twitter Oscars' open for public votes". The Guardian.
  20. Ciarallo, Joe (March 4, 2010). "In Second Year, Shorty Awards Get A Bit More Formal". Mediabistro. Archived from the original on October 18, 2012. Retrieved January 29, 2023.
  21. "The 3rd Annual Shorty Awards". New York Daily News . March 28, 2011. Archived from the original on October 7, 2011. Retrieved January 29, 2023.
  22. 1 2 D'Zurilla, Christie (March 18, 2011). "Kiefer Sutherland enlisted as Shorty Awards presenter". Los Angeles Times .
  23. Lynch, Joe (April 13, 2015). "Exclusive: Panic! At the Disco Playing 2015 Shorty Awards; Brendon Urie on Being 'Last Man Standing'". Billboard. Retrieved May 18, 2016.
  24. Lee, Ashley (April 11, 2016). "Shorty Awards: The Complete Winners List". The Hollywood Reporter. Retrieved May 18, 2016.
  25. "The Eighth Annual Shorty Awards Brand & Org Winners". The Shorty Awards. Retrieved May 18, 2016.
  26. "The Ninth Annual Shorty Awards Winners". The Shorty Awards. Retrieved January 29, 2023.
  27. Griffin, Louise (May 4, 2020). "MrBeast, Rebel Wilson, Zendaya and TWICE win at the Shorty Awards in first ever online event". Metro. Retrieved May 14, 2020.
  28. "The 12th Annual Shorty Awards Winners". The Shorty Awards. Retrieved January 29, 2023.
  29. Laufik, Michele (May 12, 2021). "How Do You Host an Entire Award Show on Social Media?". BizBash. Retrieved May 17, 2021.